• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Coursera
  • Online Degrees
  • Careers
  • Log In
  • Join for Free
    Coursera
    • Browse
    • Market Research

    Market Research Courses Online

    Learn market research techniques for business strategy. Understand how to gather, analyze, and interpret market data for informed decision-making.

    Skip to search results

    Filter by

    Subject
    Required
     *

    Language
    Required
     *

    The language used throughout the course, in both instruction and assessments.

    Learning Product
    Required
     *

    Level
    Required
     *

    Duration
    Required
     *

    Skills
    Required
     *

    Subtitles
    Required
     *

    Educator
    Required
     *

    Explore the Market Research Course Catalog

    • Status: Free Trial
      Free Trial
      U

      University of California, Davis

      Learn Spanish: Basic Spanish Vocabulary

      Skills you'll gain: Peer Review, Language Learning, Spanish Language, Grammar, Oral Expression, Oral Comprehension, Vocabulary, Culture, Writing, Writing and Editing, Research, Literacy

      4.6
      Rating, 4.6 out of 5 stars
      ·
      3.7K reviews

      Beginner · Specialization · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      N

      Northwestern University

      Social Media Marketing

      Skills you'll gain: Blogs, Social Media Marketing, Integrated Marketing Communications, Peer Review, Key Performance Indicators (KPIs), Social Media Strategy, Business Marketing, Real Time Data, Marketing Effectiveness, Content Marketing, Strategic Marketing, Marketing Strategies, Marketing, Target Audience, Social Media, Social Media Campaigns, Budgeting, Digital Transformation, Big Data, Marketing Analytics

      4.6
      Rating, 4.6 out of 5 stars
      ·
      5.5K reviews

      Beginner · Specialization · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      U

      University of Virginia

      Market and Competition in Pricing Strategy

      Skills you'll gain: Market Dynamics, Product Lifecycle Management, Competitive Analysis, Target Market, Market Share, Business Strategy, Marketing, Value Propositions, Game Theory, Consumer Behaviour, Strategic Partnership, New Business Development, Regulation and Legal Compliance

      4.8
      Rating, 4.8 out of 5 stars
      ·
      232 reviews

      Beginner · Course · 1 - 4 Weeks

    • T

      Technical University of Denmark (DTU)

      Wind Energy

      Skills you'll gain: Mechanical Engineering, Engineering Calculations, Engineering, High Voltage, Systems Engineering, Energy and Utilities, Time Series Analysis and Forecasting, Electrical Power, Structural Analysis, Financial Analysis, Environmental Monitoring, Failure Analysis, Engineering Design Process, Predictive Modeling, Geospatial Information and Technology

      4.7
      Rating, 4.7 out of 5 stars
      ·
      7.2K reviews

      Mixed · Course · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      G

      Google

      Design a User Experience for Social Good & Prepare for Jobs

      Skills you'll gain: User Experience Design, UI/UX Research, User Centered Design, Design Thinking, Professional Development, Usability, Interviewing Skills, Responsive Web Design, Web Applications, Mobile Development, Mockups, Prototyping, Generative AI

      4.9
      Rating, 4.9 out of 5 stars
      ·
      4.7K reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      U

      University of Pennsylvania

      Positive Psychology: Martin E. P. Seligman’s Visionary Science

      Skills you'll gain: Optimism, Personal Development, Resilience, Positive Behavior Support, Psychology, Growth Mindedness, Working With Children, Education and Training, Research, Human Development, Creativity

      4.9
      Rating, 4.9 out of 5 stars
      ·
      6.2K reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      U

      University of California, Davis

      Google SEO Fundamentals

      Skills you'll gain: Search Engine Optimization, Web Analytics and SEO, Keyword Research, Content Strategy, Digital Marketing, Content Performance Analysis, Content Creation, Artificial Intelligence, Information Architecture, User Experience

      4.8
      Rating, 4.8 out of 5 stars
      ·
      3.7K reviews

      Intermediate · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      D

      Duke University

      Introduction to Logic and Critical Thinking

      Skills you'll gain: Deductive Reasoning, Logical Reasoning, Computational Logic, Probability, Sampling (Statistics), Persuasive Communication, Research, Writing, Statistics, Scientific Methods, Oral Expression, Correlation Analysis, Interpersonal Communications, Interactive Learning, Learning Strategies, Instructional Strategies

      4.6
      Rating, 4.6 out of 5 stars
      ·
      3.5K reviews

      Beginner · Specialization · 3 - 6 Months

    • T

      The University of North Carolina at Chapel Hill

      Epidemiology: The Basic Science of Public Health

      Skills you'll gain: Epidemiology, Public Health and Disease Prevention, Public Health, Infectious Diseases, Research Design, Health Policy, Biostatistics, Science and Research, Health Care, Probability & Statistics, Statistical Analysis

      4.7
      Rating, 4.7 out of 5 stars
      ·
      4.9K reviews

      Mixed · Course · 1 - 3 Months

    • U

      University of Pennsylvania

      Microeconomics: The Power of Markets

      Skills you'll gain: Supply And Demand, Economics, Market Dynamics, Market Analysis, Resource Allocation, Tax, Public Policies, Cost Benefit Analysis, Decision Making

      4.7
      Rating, 4.7 out of 5 stars
      ·
      1.6K reviews

      Mixed · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      I

      IE Business School

      Investigación de mercados y comportamiento del consumidor

      Skills you'll gain: Consumer Behaviour, Survey Creation, Market Research, Data Analysis, Marketing, Data Collection, Marketing Psychology, Marketing Strategies, Research Design, Target Market, Experimentation, Decision Making, B2B Sales

      4.5
      Rating, 4.5 out of 5 stars
      ·
      728 reviews

      Beginner · Course · 1 - 4 Weeks

    • D

      Duke University

      Dog Emotion and Cognition

      Skills you'll gain: Psychology, Learning Theory, Training Programs, Anthropology, Social Sciences, Experimentation, Research, Scientific Methods, Non-Verbal Communication, Biology

      4.7
      Rating, 4.7 out of 5 stars
      ·
      4.7K reviews

      Mixed · Course · 1 - 3 Months

    Market Research learners also search

    Business Analysis
    Market Structure
    Marketing Analytics
    Business Statistics
    Economic Policy
    Business English
    Economics
    Strategy
    1…181920…311

    In summary, here are 10 of our most popular market research courses

    • Learn Spanish: Basic Spanish Vocabulary: University of California, Davis
    • Social Media Marketing: Northwestern University
    • Market and Competition in Pricing Strategy: University of Virginia
    • Wind Energy: Technical University of Denmark (DTU)
    • Design a User Experience for Social Good & Prepare for Jobs: Google
    • Positive Psychology: Martin E. P. Seligman’s Visionary Science: University of Pennsylvania
    • Google SEO Fundamentals: University of California, Davis
    • Introduction to Logic and Critical Thinking: Duke University
    • Epidemiology: The Basic Science of Public Health: The University of North Carolina at Chapel Hill
    • Microeconomics: The Power of Markets: University of Pennsylvania

    Skills you can learn in Marketing

    Market (economics) (28)
    Social Media (15)
    Marketing Strategy (14)
    Analytics (13)
    Brand (13)
    Digital Marketing (13)
    Marketing Analytics (11)
    Plan (11)
    Advertising (9)
    Modeling (9)
    Social Media Marketing (9)
    Brand Management (7)

    Other topics to explore

    Arts and Humanities
    338 courses
    Business
    1095 courses
    Computer Science
    668 courses
    Data Science
    425 courses
    Information Technology
    145 courses
    Health
    471 courses
    Math and Logic
    70 courses
    Personal Development
    137 courses
    Physical Science and Engineering
    413 courses
    Social Sciences
    401 courses
    Language Learning
    150 courses

    Coursera Footer

    Technical Skills

    • ChatGPT
    • Coding
    • Computer Science
    • Cybersecurity
    • DevOps
    • Ethical Hacking
    • Generative AI
    • Java Programming
    • Python
    • Web Development

    Analytical Skills

    • Artificial Intelligence
    • Big Data
    • Business Analysis
    • Data Analytics
    • Data Science
    • Financial Modeling
    • Machine Learning
    • Microsoft Excel
    • Microsoft Power BI
    • SQL

    Business Skills

    • Accounting
    • Digital Marketing
    • E-commerce
    • Finance
    • Google
    • Graphic Design
    • IBM
    • Marketing
    • Project Management
    • Social Media Marketing

    Career Resources

    • Essential IT Certifications
    • High-Income Skills to Learn
    • How to Get a PMP Certification
    • How to Learn Artificial Intelligence
    • Popular Cybersecurity Certifications
    • Popular Data Analytics Certifications
    • What Does a Data Analyst Do?
    • Career Development Resources
    • Career Aptitude Test
    • Share your Coursera Learning Story

    Coursera

    • About
    • What We Offer
    • Leadership
    • Careers
    • Catalog
    • Coursera Plus
    • Professional Certificates
    • MasterTrack® Certificates
    • Degrees
    • For Enterprise
    • For Government
    • For Campus
    • Become a Partner
    • Social Impact
    • Free Courses
    • ECTS Credit Recommendations

    Community

    • Learners
    • Partners
    • Beta Testers
    • Blog
    • The Coursera Podcast
    • Tech Blog

    More

    • Press
    • Investors
    • Terms
    • Privacy
    • Help
    • Accessibility
    • Contact
    • Articles
    • Directory
    • Affiliates
    • Modern Slavery Statement
    • Do Not Sell/Share
    Learn Anywhere
    Download on the App Store
    Get it on Google Play
    Logo of Certified B Corporation
    © 2025 Coursera Inc. All rights reserved.
    • Coursera Facebook
    • Coursera Linkedin
    • Coursera Twitter
    • Coursera YouTube
    • Coursera Instagram
    • Coursera TikTok