Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.

Macquarie University
Skills you'll gain: Risk Management Framework, Persuasive Communication, Storytelling, Influencing, Governance, Risk Management, Change Management, Organizational Change, Communication, Conflict Management, Leadership, Business Transformation, Risk Analysis, Negotiation, Operational Risk, Business Risk Management, Risk Mitigation, Intercultural Competence, Stakeholder Management, Process Management
Beginner · Specialization · 3 - 6 Months

Vanderbilt University
Skills you'll gain: Prompt Engineering, Data Presentation, ChatGPT, Document Management, Artificial Intelligence, AI Enablement, Problem Solving, Data Analysis, Information Management, Creativity, Data Processing, Automation
Beginner · Course · 1 - 3 Months

University of Michigan
Skills you'll gain: Goal Setting, Visionary, Motivational Skills, Smart Goals, Verbal Communication Skills, Employee Engagement, Constructive Feedback, Communication, Leadership, Cultural Diversity, Leadership Development, Team Building, People Development, Influencing, Non-Verbal Communication, Compensation Strategy, Industrial and Organizational Psychology
Beginner · Course · 1 - 3 Months
Skills you'll gain: Instagram, Content Performance Analysis, Driving engagement, Social Media Management, Social Media, Social Media Marketing, Customer Engagement, Business Communication, Business
Beginner · Guided Project · Less Than 2 Hours

Microsoft
Skills you'll gain: Productivity Software, Administrative Support, Sales Process, Customer Service, AI Personalization, Sales Management, Sales, Customer Relationship Building, Verbal Communication Skills, Process Mapping, Account Management, Microsoft Copilot, File Management, Communication, Brainstorming, Scheduling
Advanced · Course · 1 - 4 Weeks

Skills you'll gain: Advertising Campaigns, Social Media Campaigns, Advertising, Driving engagement, Social Media Marketing, Social Media, Campaign Management, Target Audience
Beginner · Guided Project · Less Than 2 Hours

Simplilearn
Skills you'll gain: Keyword Research, Search Engine Optimization, Web Analytics and SEO, Competitive Analysis, Performance Analysis, Performance Metric, Performance Management, Analytics
Beginner · Course · 1 - 4 Weeks

Northwestern University
Skills you'll gain: Digital Signal Processing, Image Analysis, Computer Vision, Visualization (Computer Graphics), Matlab, Mathematical Modeling, Color Theory, Applied Mathematics
Mixed · Course · 1 - 3 Months

Skills you'll gain: Bayesian Statistics, Descriptive Statistics, Statistical Hypothesis Testing, Statistical Inference, Sampling (Statistics), Data Modeling, Statistics, Probability & Statistics, Statistical Analysis, Statistical Methods, Statistical Modeling, Marketing Analytics, Tableau Software, Data Analysis, Spreadsheet Software, Analytics, Time Series Analysis and Forecasting, Regression Analysis
Beginner · Course · 1 - 3 Months

Lund University
Skills you'll gain: Sustainable Development, Climate Change Adaptation, Sustainable Design, Sustainable Technologies, Community Development, Governance, Socioeconomics, Water Sustainability, Environment, Sustainable Business, Social Impact, Systems Thinking, Environmental Issue, Environmental Science, Climate Change Mitigation, Case Studies, Water Resources, Multimedia, Business Modeling, Innovation
Beginner · Specialization · 3 - 6 Months

University of Michigan
Skills you'll gain: Climate Change Mitigation, Climate Change Adaptation, Social Impact, Sustainable Development, Sustainable Design, Driving engagement
Beginner · Course · 1 - 3 Months

Skills you'll gain: Information Architecture, UI/UX Research, User Research, Agile Software Development, User Interface and User Experience (UI/UX) Design, Design Thinking, User Experience, User Centered Design, Usability, Usability Testing, Responsive Web Design, Agile Methodology, Kanban Principles, User Flows, User Interface (UI), Figma (Design Software), Wireframing, Design Research, Prototyping, Persona (User Experience)
Beginner · Professional Certificate · 3 - 6 Months