• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Coursera
  • Online Degrees
  • Careers
  • Log In
  • Join for Free
    Coursera
    • Browse
    • Marketing Analytics

    Marketing Analytics Courses Online

    Master marketing analytics for data-driven decision-making. Learn to analyze marketing data, measure performance, and optimize campaigns.

    Skip to search results

    Filter by

    Subject
    Required
     *

    Language
    Required
     *

    The language used throughout the course, in both instruction and assessments.

    Learning Product
    Required
     *

    Level
    Required
     *

    Duration
    Required
     *

    Skills
    Required
     *

    Subtitles
    Required
     *

    Educator
    Required
     *

    Explore the Marketing Analytics Course Catalog

    • C

      Coursera Project Network

      Google Data Studio - Création de Tableaux de Bords Interactifs

      Skills you'll gain: Data Visualization, Dashboard, Interactive Data Visualization, Data Presentation, Data Visualization Software, Data Science, Data Analysis, Business Intelligence, Data Integration, Data Modeling, Collaborative Software, Data Import/Export

      4.4
      Rating, 4.4 out of 5 stars
      ·
      109 reviews

      Intermediate · Guided Project · Less Than 2 Hours

    • Status: Free Trial
      Free Trial
      K

      Kennesaw State University

      Professional Selling: Step 3 - Become a High-Performer

      Skills you'll gain: Overcoming Objections, Sales Presentation, Sales Process, Closing (Sales), Consultative Selling, Sales Strategy, Solution Selling, Prospecting and Qualification, Negotiation, Product Demonstration, Customer Relationship Building, Return On Investment, Cost Benefit Analysis

      4.7
      Rating, 4.7 out of 5 stars
      ·
      19 reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      M

      Microsoft

      Unlock the Power of Data with Power BI

      Skills you'll gain: Power BI, Data Analysis, Extract, Transform, Load, Data Transformation, Business Intelligence, Data Literacy, Microsoft Power Platform, Data Cleansing, Data Visualization Software, Data Collection, Data-Driven Decision-Making

      4.4
      Rating, 4.4 out of 5 stars
      ·
      22 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Preview
      Preview
      E

      ESSEC Business School

      Grande Distribution et RSE : Comprendre et Agir

      Skills you'll gain: Corporate Sustainability, Environmental Social And Corporate Governance (ESG), Environmental Issue, Business Ethics, Sustainability Reporting, Pollution Prevention, Natural Resource Management, Waste Minimization, Public Health, Environmental Management Systems, Consumer Behaviour, Environmental Policy, Packaging and Labeling

      4.9
      Rating, 4.9 out of 5 stars
      ·
      21 reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      E

      EDUCBA

      Splunk Administration and Advanced Topics

      Skills you'll gain: Splunk, User Accounts, Security Information and Event Management (SIEM), Incident Response, Event Monitoring, Anomaly Detection, Data Analysis, System Monitoring, Cyber Threat Intelligence, Threat Detection, Machine Learning, Role-Based Access Control (RBAC), Data Import/Export

      4.8
      Rating, 4.8 out of 5 stars
      ·
      49 reviews

      Advanced · Course · 1 - 4 Weeks

    • C

      Coursera Project Network

      Get Started with Facebook Ads Manager

      Skills you'll gain: Facebook, Advertising Campaigns, Advertising, Social Media Campaigns, Account Management, Social Media, Social Media Marketing, Dashboard

      4.4
      Rating, 4.4 out of 5 stars
      ·
      80 reviews

      Beginner · Guided Project · Less Than 2 Hours

    • C

      Coursera Project Network

      التسويق للمشاريع الصغيرة عبر موقع التواصل الإجتماعي فيسبوك

      Skills you'll gain: Facebook, Social Media Content, Social Media Campaigns, Social Media Marketing, Social Media, Social Media Management, Marketing, Customer Engagement, User Accounts

      4.5
      Rating, 4.5 out of 5 stars
      ·
      106 reviews

      Beginner · Guided Project · Less Than 2 Hours

    • Status: Free Trial
      Free Trial
      T

      The Hong Kong University of Science and Technology

      Protecting Business Innovations via Strategy

      Skills you'll gain: Global Marketing, E-Commerce, Business Strategy, Mergers & Acquisitions, Strategic Partnership, Innovation, Cyber Security Strategy, Intellectual Property, New Business Development, Law, Regulation, and Compliance, Price Negotiation, Competitive Analysis, Resource Management

      Build toward a degree

      4.7
      Rating, 4.7 out of 5 stars
      ·
      81 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      A

      Automatic Data Processing, Inc. (ADP)

      Essential Skills for Comp & Benefits Professionals

      Skills you'll gain: Data Visualization, Data Collection, Data Analysis, Business Analytics, Data Integrity, Project Management, Compensation and Benefits, Microsoft Excel, Timelines, Data Cleansing, Agile Methodology, Employee Surveys, Interviewing Skills

      4.3
      Rating, 4.3 out of 5 stars
      ·
      15 reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      M

      Meta

      Introdução ao marketing de mídias sociais

      Skills you'll gain: Persona Development, Social Media Marketing, Social Media, Goal Setting, Social Media Strategy, Target Audience, Facebook, Key Performance Indicators (KPIs), Marketing, Marketing Strategies, Digital Media Strategy, Customer Analysis

      4.7
      Rating, 4.7 out of 5 stars
      ·
      40 reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      A

      Aptly

      Search Advertising with Google

      Skills you'll gain: Google Ads, Advertising Campaigns, Performance Analysis, Campaign Management, Search Engine Marketing, Pay Per Click Advertising, Performance Measurement, Bidding, Online Advertising, Digital Advertising, Keyword Research, Digital Marketing, Advertising, Marketing, Key Performance Indicators (KPIs), Performance Management, Copywriting, Budget Management, Target Audience, Quality Assessment

      4.2
      Rating, 4.2 out of 5 stars
      ·
      7 reviews

      Beginner · Specialization · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      U

      University of California, Irvine

      Business Intelligence and Visual Analytics

      Skills you'll gain: Business Reporting, Data Visualization, SAS (Software), Interactive Data Visualization, Data Storytelling, Data Visualization Software, Business Intelligence, Dashboard, Data Warehousing, Big Data, Cloud Computing Architecture, Analytics, Data Analysis Software, Machine Learning, Data Import/Export

      4.2
      Rating, 4.2 out of 5 stars
      ·
      29 reviews

      Intermediate · Course · 1 - 4 Weeks

    Marketing Analytics learners also search

    Business Analysis
    Market Research
    Customer Analytics
    Economic Policy
    Business Statistics
    Business English
    Business Calculus
    Business Skills
    1…165166167…345

    In summary, here are 10 of our most popular marketing analytics courses

    • Google Data Studio - Création de Tableaux de Bords Interactifs: Coursera Project Network
    • Professional Selling: Step 3 - Become a High-Performer: Kennesaw State University
    • Unlock the Power of Data with Power BI: Microsoft
    • Grande Distribution et RSE : Comprendre et Agir: ESSEC Business School
    • Splunk Administration and Advanced Topics: EDUCBA
    • Get Started with Facebook Ads Manager: Coursera Project Network
    • التسويق للمشاريع الصغيرة عبر موقع التواصل الإجتماعي فيسبوك: Coursera Project Network
    • Protecting Business Innovations via Strategy: The Hong Kong University of Science and Technology
    • Essential Skills for Comp & Benefits Professionals: Automatic Data Processing, Inc. (ADP)
    • Introdução ao marketing de mídias sociais: Meta

    Skills you can learn in Marketing

    Market (economics) (28)
    Social Media (15)
    Marketing Strategy (14)
    Analytics (13)
    Brand (13)
    Digital Marketing (13)
    Marketing Analytics (11)
    Plan (11)
    Advertising (9)
    Modeling (9)
    Social Media Marketing (9)
    Brand Management (7)

    Other topics to explore

    Arts and Humanities
    338 courses
    Business
    1095 courses
    Computer Science
    668 courses
    Data Science
    425 courses
    Information Technology
    145 courses
    Health
    471 courses
    Math and Logic
    70 courses
    Personal Development
    137 courses
    Physical Science and Engineering
    413 courses
    Social Sciences
    401 courses
    Language Learning
    150 courses

    Coursera Footer

    Technical Skills

    • ChatGPT
    • Coding
    • Computer Science
    • Cybersecurity
    • DevOps
    • Ethical Hacking
    • Generative AI
    • Java Programming
    • Python
    • Web Development

    Analytical Skills

    • Artificial Intelligence
    • Big Data
    • Business Analysis
    • Data Analytics
    • Data Science
    • Financial Modeling
    • Machine Learning
    • Microsoft Excel
    • Microsoft Power BI
    • SQL

    Business Skills

    • Accounting
    • Digital Marketing
    • E-commerce
    • Finance
    • Google
    • Graphic Design
    • IBM
    • Marketing
    • Project Management
    • Social Media Marketing

    Career Resources

    • Essential IT Certifications
    • High-Income Skills to Learn
    • How to Get a PMP Certification
    • How to Learn Artificial Intelligence
    • Popular Cybersecurity Certifications
    • Popular Data Analytics Certifications
    • What Does a Data Analyst Do?
    • Career Development Resources
    • Career Aptitude Test
    • Share your Coursera Learning Story

    Coursera

    • About
    • What We Offer
    • Leadership
    • Careers
    • Catalog
    • Coursera Plus
    • Professional Certificates
    • MasterTrack® Certificates
    • Degrees
    • For Enterprise
    • For Government
    • For Campus
    • Become a Partner
    • Social Impact
    • Free Courses
    • ECTS Credit Recommendations

    Community

    • Learners
    • Partners
    • Beta Testers
    • Blog
    • The Coursera Podcast
    • Tech Blog

    More

    • Press
    • Investors
    • Terms
    • Privacy
    • Help
    • Accessibility
    • Contact
    • Articles
    • Directory
    • Affiliates
    • Modern Slavery Statement
    • Do Not Sell/Share
    Learn Anywhere
    Download on the App Store
    Get it on Google Play
    Logo of Certified B Corporation
    © 2025 Coursera Inc. All rights reserved.
    • Coursera Facebook
    • Coursera Linkedin
    • Coursera Twitter
    • Coursera YouTube
    • Coursera Instagram
    • Coursera TikTok