• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
Log In
Join for Free
  • Browse
  • Marketing Strategy

Marketing Strategy Courses

Marketing strategy courses can help you learn customer segmentation, brand positioning, competitive analysis, and campaign planning. You can build skills in data interpretation, digital marketing tactics, and content creation strategies. Many courses introduce tools like Google Analytics, social media management platforms, and email marketing software, showing how these resources can enhance your marketing efforts and track performance effectively.


Popular Marketing Strategy Courses and Certifications


  • Status: Free Trial
    Free Trial
    S

    SkillUp

    Enterprise Data Integration, Governance and Architecture

    Skills you'll gain: Data Security, Data Migration, Data Governance, Extract, Transform, Load, Cloud Storage, Data Architecture, Data Management, Data Integration, Data Storage, Enterprise Architecture, Data Quality, Personally Identifiable Information, Data Modeling, Incident Response, Security Controls, Information Privacy, Data Infrastructure, Data Warehousing, Threat Detection, Law, Regulation, and Compliance

    4.6
    Rating, 4.6 out of 5 stars
    ·
    61 reviews

    Advanced · Specialization · 1 - 3 Months

  • C

    Coursera

    How to Setup Facebook Messenger for a Business

    Skills you'll gain: Facebook, Social Media, Social Media Management, Social Media Marketing, Customer Communications Management, Business Correspondence, Drive Engagement, Digital Marketing

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Preview
    Preview
    C

    Coursera

    عمل خطة محتوى بالذكاء الاصطناعي: Canva، ChatGPT، وBlueWillow

    Skills you'll gain: Canva (Software), Generative AI, Content Creation, Social Media Content, ChatGPT, Digital Content, Graphic and Visual Design, Prompt Engineering, Content Marketing, Writing, Target Audience

    4.6
    Rating, 4.6 out of 5 stars
    ·
    172 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    B

    Board Infinity

    Fundamentals of Product Management

    Skills you'll gain: Product Management, Cross-Functional Collaboration, Product Roadmaps, Product Strategy, Product Lifecycle Management, Product Development, Analysis, Stakeholder Management, Decision Making, Innovation, Market Analysis, Agile Methodology, Key Performance Indicators (KPIs), Prioritization

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    F

    Fundação Instituto de Administração

    Teoria dos Jogos: Da Teoria à Prática

    Skills you'll gain: Game Theory, Conflict Management, Bidding, Business Strategy, Negotiation, Strategic Thinking, Strategic Decision-Making, Market Dynamics, Market Analysis, Decision Making, Economics

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    T

    Technion - Israel Institute of Technology

    Innovation Career Lessons from a Master

    Skills you'll gain: Innovation, Creative Problem-Solving, Team Building, Ideation, Creative Thinking, Entrepreneurship, Visionary, Initiative and Leadership, New Product Development, Design and Product, Strategic Planning, Persistence, Overcoming Obstacles, Analysis

    4.8
    Rating, 4.8 out of 5 stars
    ·
    350 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    Y

    Yonsei University

    Big Data Emerging Technologies

    Skills you'll gain: Apache Spark, Big Data, SPSS, Analytics, Real Time Data, Apache Hadoop, Data Processing, Business Analytics, Statistical Analysis, Data Analysis Software, Business Strategy, Market Share, Distributed Computing, Scalability

    4.7
    Rating, 4.7 out of 5 stars
    ·
    312 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    S

    SAE Institute México

    Storytelling y medios digitales

    Skills you'll gain: Storytelling, Storyboarding, Content Creation, Digital Content, Multimedia, Digital Media Strategy, Technical Writing, Digital Communications, Scripting

    4.6
    Rating, 4.6 out of 5 stars
    ·
    47 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    T

    Tecnológico de Monterrey

    Leading a Family Business

    Skills you'll gain: Succession Planning, Innovation, Business Modeling, Value Propositions, Governance, Entrepreneurship, Lean Methodologies, Leadership and Management, Leadership, Business Leadership, Corporate Strategy, New Product Development, Ideation, Strategic Leadership, Business Strategy, Sales Presentations, Leadership Development, New Business Development, Talent Management, Business Planning

    4.4
    Rating, 4.4 out of 5 stars
    ·
    59 reviews

    Advanced · Specialization · 3 - 6 Months

  • Status: Preview
    Preview
    C

    Coursera

    Precision Bookkeeping: Records, Reconciliation, Reporting

    Skills you'll gain: Reconciliation, Accounting Records, Bookkeeping, Financial Reporting, Financial Controls, Accounting, Financial Data, Compliance Management, Financial Statements, Internal Communications, Verbal Communication Skills, Internal Controls, Automation

    4.4
    Rating, 4.4 out of 5 stars
    ·
    106 reviews

    Beginner · Course · 1 - 4 Weeks

  • T

    The State University of New York

    Strategic Career Self-Management

    Skills you'll gain: Job Analysis, Adaptability, Professional Development, Dealing With Ambiguity, Personal Development, Lifelong Learning, Brand Management, Smart Goals, Gap Analysis, Competitive Analysis, Self-Awareness, Dashboard, Goal Setting

    4.5
    Rating, 4.5 out of 5 stars
    ·
    304 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    S

    SkillUp

    Product Management: Developing and Delivering a New Product

    Skills you'll gain: New Product Development, Product Management, Product Development, Product Lifecycle Management, Usability Testing, Product Planning, Product Roadmaps, Stakeholder Management, Competitive Analysis, Product Testing, Product Requirements, Stakeholder Analysis, Market Analysis, Team Building, Market Research

    4.7
    Rating, 4.7 out of 5 stars
    ·
    145 reviews

    Beginner · Course · 1 - 3 Months

Searches related to marketing strategy

marketing strategy and techniques
marketing strategy for entrepreneurs
marketing strategy for engineers and technologists
marketing strategy capstone project
the "who" of the marketing strategy:segmentation & targeting
retail marketing strategy
influencer marketing strategy
fundamentals of marketing strategy
1…160161162…366

In summary, here are 10 of our most popular marketing strategy courses

  • Enterprise Data Integration, Governance and Architecture: SkillUp
  • How to Setup Facebook Messenger for a Business: Coursera
  • عمل خطة محتوى بالذكاء الاصطناعي: Canva، ChatGPT، وBlueWillow: Coursera
  • Fundamentals of Product Management: Board Infinity
  • Teoria dos Jogos: Da Teoria à Prática: Fundação Instituto de Administração
  • Innovation Career Lessons from a Master: Technion - Israel Institute of Technology
  • Big Data Emerging Technologies: Yonsei University
  • Storytelling y medios digitales: SAE Institute México
  • Leading a Family Business: Tecnológico de Monterrey
  • Precision Bookkeeping: Records, Reconciliation, Reporting: Coursera

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • English Speaking
  • Generative AI (GenAI)
  • Microsoft Excel
  • Microsoft Power BI
  • Project Management
  • Python

Certificates & Programs

  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM Data Analyst Certificate
  • IBM Data Science Certificate
  • Machine Learning Certificate
  • Microsoft Power BI Data Analyst Certificate
  • UI / UX Design Certificate

Industries & Careers

  • Business
  • Computer Science
  • Data Science
  • Education & Teaching
  • Engineering
  • Finance
  • Healthcare
  • Human Resources (HR)
  • Information Technology (IT)
  • Marketing

Career Resources

  • Career Aptitude Test
  • Examples of Strengths and Weaknesses for Job Interviews
  • High-Income Skills to Learn
  • How Does Cryptocurrency Work?
  • How to Highlight Duplicates in Google Sheets
  • How to Learn Artificial Intelligence
  • Popular Cybersecurity Certifications
  • Preparing for the PMP Certification
  • Signs You Will Get the Job After an Interview
  • What Is Artificial Intelligence?

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok