Social Media Marketing

Social Media Marketing is a digital marketing strategy that utilizes various social media platforms to connect, engage, and communicate with a target audience. Coursera's Social Media Marketing catalogue teaches you how to effectively leverage these platforms to enhance brand visibility, increase website traffic, and drive customer engagement. You'll learn how to build a robust social media strategy, gain expertise in creating and promoting engaging content, understand how to measure and analyze social media metrics, and familiarize yourself with various social media tools and technologies. This knowledge will enable you to craft compelling social media campaigns that resonate with your audience, enhance your digital marketing skills, and stay ahead in the rapidly evolving digital landscape.
41credentials
113courses

Filter by

Skip to search results

Subject
Required

Language
Required

The language used throughout the course, in both instruction and assessments.

Learning Product
Required

Build job-relevant skills in under 2 hours with hands-on tutorials.
Learn from top instructors with graded assignments, videos, and discussion forums.
Get in-depth knowledge of a subject by completing a series of courses and projects.
Earn career credentials from industry leaders that demonstrate your expertise.
Graduate level learning within reach.

Level
Required

Duration
Required

Subtitles
Required

Educator
Required

Find the best Social Media Marketing course for your goals

  • Status: Free

    Coursera

    Skills you'll gain: Workflow Management, Make.com, Social Media Content, Instagram, ChatGPT, Prompt Engineering, Generative AI, Content Creation, Social Media Marketing, Automation, Google Docs, Social Media, Social Media Strategy

    Intermediate · Guided Project · Less Than 2 Hours

  • Coursera

    Skills you'll gain: Instagram, Social Media, Social Media Content, Social Media Marketing, Social Media Strategy, Facebook, Product Promotion, Promotional Strategies, Advertising, Branding

    Beginner · Guided Project · Less Than 2 Hours

  • Coursera

    Skills you'll gain: Instagram, Storytelling, Marketing Design, Facebook, Graphic and Visual Design Software, Social Media, Social Media Content, Graphic Design, Social Media Marketing, Marketing Materials

    Beginner · Guided Project · Less Than 2 Hours

  • Coursera

    Skills you'll gain: Canva (Software), Social Media Content, Social Media Marketing, Graphic Design, Social Media, Content Creation, Creative Design, Marketing Design, Marketing Collateral, Instagram, Design Elements And Principles, Editing, Photo Editing, Branding, Marketing, Video Editing

    4.8
    Rating, 4.8 out of 5 stars
    112 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: New
    Status: Free Trial

    Starweaver

    Skills you'll gain: Customer experience strategy (CX), Service Design, Design Thinking, Change Management, Vendor Management, Hospitality Management, Vendor Relationship Management, Social Media Marketing, Process Mapping, Key Performance Indicators (KPIs), Social Media, Performance Measurement, Digital Media Strategy, Content Creation, Operational Efficiency, Digital Marketing, Leadership, Customer Engagement, Search Engine Optimization, Content Management

    4.2
    Rating, 4.2 out of 5 stars
    37 reviews

    Intermediate · Specialization · 1 - 3 Months

  • Coursera

    Skills you'll gain: Facebook, Persona Development, Social Media, Social Media Marketing, Social Media Campaigns, Customer Engagement, Social Media Strategy, Customer Insights, Target Audience, Marketing Materials

    Intermediate · Guided Project · Less Than 2 Hours

  • Status: Free Trial

    Coursera

    Skills you'll gain: Brand Awareness, Social Media Marketing, Target Audience, Social Media, Brand Strategy, Digital Media Strategy, Branding, Content Marketing, Content Strategy, Social Media Strategy, Marketing Communications, Marketing Analytics, Customer Engagement

    4.6
    Rating, 4.6 out of 5 stars
    14 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Coursera

    Skills you'll gain: Facebook, Social Media Marketing, Social Media, Social Media Strategy, Social Media Campaigns, Advertising, Online Advertising, Paid media, Budget Management, Customer Engagement

    Intermediate · Guided Project · Less Than 2 Hours

  • Status: Free

    Coursera

    Skills you'll gain: Make.com, LinkedIn, Marketing Automation, Marketing, Social Media, Social Media Marketing, Application Programming Interface (API), Generative AI, Content Creation, Automation, API Gateway, Artificial Intelligence, Content Marketing, Prompt Engineering, Digital Marketing, Workflow Management

    Beginner · Guided Project · Less Than 2 Hours

  • Coursera

    Skills you'll gain: Instagram, Social Media Content, Social Media, Social Media Management, Social Media Marketing, Facebook, Business Marketing, Social Media Strategy, Advertising

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial

    Aptly

    Skills you'll gain: TikTok, Social Media Marketing, Business Marketing, Brand Marketing, Social Media, Content Creation, Content Marketing, Marketing, Driving engagement, Marketing Strategy and Techniques, Content Strategy, Branding

    4.8
    Rating, 4.8 out of 5 stars
    13 reviews

    Beginner · Course · 1 - 4 Weeks

  • Coursera

    Skills you'll gain: Canva (Software), Logo Design, Video Production, Graphic and Visual Design, Content Creation, Graphic Design, Content Marketing, Social Media Marketing, Social Media, Digital Marketing

    4.5
    Rating, 4.5 out of 5 stars
    17 reviews

    Beginner · Guided Project · Less Than 2 Hours