• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Coursera
  • Online Degrees
  • Careers
  • Log In
  • Join for Free
    Coursera
    • Browse
    • Marketing Strategy

    Marketing Strategy Courses Online

    Study marketing strategy for competitive advantage. Learn to develop and implement effective marketing plans that align with business goals.

    Skip to search results

    Filter by

    Subject
    Required
     *

    Language
    Required
     *

    The language used throughout the course, in both instruction and assessments.

    Learning Product
    Required
     *

    Level
    Required
     *

    Duration
    Required
     *

    Skills
    Required
     *

    Subtitles
    Required
     *

    Educator
    Required
     *

    Explore the Marketing Strategy Course Catalog

    • C

      Coursera Project Network

      How to design Facebook and IG stories using Canva

      Skills you'll gain: Canva (Software), Animations, Social Media, Content Creation, Storytelling, Graphical Tools, Design, Graphic Design, Digital Marketing

      4.5
      Rating, 4.5 out of 5 stars
      ·
      147 reviews

      Beginner · Guided Project · Less Than 2 Hours

    • Status: Free Trial
      Free Trial
      U

      UiPath

      Automation Techniques in RPA

      Skills you'll gain: Web Scraping, Robotic Process Automation, Automation, Email Marketing, Microsoft Excel, Data Import/Export, Workflow Management, Productivity Software, Microsoft Outlook

      4.6
      Rating, 4.6 out of 5 stars
      ·
      37 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      M

      Microsoft

      Process Groups and Processes in Project Management

      Skills you'll gain: Project Closure, Stakeholder Engagement, Stakeholder Management, Project Performance, Communication Planning, Project Management, Project Coordination, Project Management Life Cycle, Project Schedules, Project Planning, Stakeholder Communications, Process Management, Risk Management, Team Management, Change Management

      4.6
      Rating, 4.6 out of 5 stars
      ·
      42 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      P

      Packt

      NIST Cybersecurity and Risk Management Frameworks

      Skills you'll gain: NIST 800-53, Security Controls, Cybersecurity, Authorization (Computing), Disaster Recovery, Risk Management, Security Awareness, Change Control, Continuous Monitoring, Cyber Risk, Configuration Management, Cyber Security Policies, Cyber Security Strategy, Security Management, Investigation, Security Requirements Analysis, System Monitoring, Vulnerability Management, Cyber Security Assessment, Cyber Governance

      4.7
      Rating, 4.7 out of 5 stars
      ·
      30 reviews

      Intermediate · Specialization · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      P

      Packt

      Foundations of Project Management

      Skills you'll gain: Stakeholder Management, Project Management Institute (PMI) Methodology, Stakeholder Engagement, Project Management, Agile Project Management, Plan Execution, Project Risk Management, Project Management Life Cycle, Project Planning, Business Ethics, Resource Allocation, Risk Management, Agile Methodology, Ethical Standards And Conduct, Conflict Management, Negotiation, Communication

      4.6
      Rating, 4.6 out of 5 stars
      ·
      19 reviews

      Intermediate · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      U

      University of Illinois Urbana-Champaign

      Market Equilibrium, Government Policy & Elasticity

      Skills you'll gain: Supply And Demand, Policy Analysis, Economics, Business Economics, Public Policies, Resource Allocation, Market Analysis, Decision Making

      4.9
      Rating, 4.9 out of 5 stars
      ·
      18 reviews

      Beginner · Course · 1 - 4 Weeks

    • C

      Coursera Project Network

      Introducción a CRM con HubSpot

      Skills you'll gain: HubSpot CRM, Customer Relationship Management (CRM) Software, Customer Relationship Management, Dashboard, Email Marketing, Marketing Materials, Sales Development, Business Software, Team Oriented, Marketing Automation, Sales Pipelines

      4.7
      Rating, 4.7 out of 5 stars
      ·
      73 reviews

      Beginner · Guided Project · Less Than 2 Hours

    • Status: Free Trial
      Free Trial
      L

      LearnKartS

      Program Management Fundamentals

      Skills you'll gain: Stakeholder Management, Program Management, Project Management Life Cycle, Stakeholder Communications, Governance, Project Management, Resource Management, Organizational Strategy, Portfolio Management, Strategic Planning, Risk Management, Change Management

      4.4
      Rating, 4.4 out of 5 stars
      ·
      34 reviews

      Intermediate · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      E

      EIT Digital

      Innovation & Entrepreneurship - From Design Thinking to Funding

      Skills you'll gain: Design Thinking, Business Modeling, Innovation, Entrepreneurship, Business Strategy, Fundraising, Ideation, Customer Insights, Creativity, User Research, Investments, Value Propositions, Presentations

      4.7
      Rating, 4.7 out of 5 stars
      ·
      151 reviews

      Intermediate · Course · 1 - 3 Months

    • Status: Preview
      Preview
      E

      ESSEC Business School

      Nouveaux modèles économiques des associations

      Skills you'll gain: Business Modeling, Strategic Partnership, Systems Thinking, Organizational Structure, Human Resources, Business Transformation, Economics, Public Policies, Innovation, Sustainability Reporting, Fundraising, Law, Regulation, and Compliance

      4.6
      Rating, 4.6 out of 5 stars
      ·
      21 reviews

      Beginner · Course · 1 - 4 Weeks

    • C

      Coursera Project Network

      Snowflake for Beginners: Make your First Snowsight Dashboard

      Skills you'll gain: Data Management, Dashboard, Data Warehousing, Business Intelligence, Databases, Market Share, Data Analysis Software, SQL, Data Analysis, Data Visualization Software, Cloud Computing, Benchmarking, Cloud Platforms

      4.3
      Rating, 4.3 out of 5 stars
      ·
      48 reviews

      Beginner · Guided Project · Less Than 2 Hours

    • Status: New
      New
      Status: Free Trial
      Free Trial
      M

      Microsoft

      Product Launch and Post-Launch Management

      Skills you'll gain: Product Planning, Product Management, New Product Development, Product Lifecycle Management, Commercialization, Performance Analysis, Product Quality (QA/QC), Sales Strategy, Product Strategy, Marketing Strategies, Marketing, Quality Assurance, Product Improvement, Quality Control, Generative AI, Key Performance Indicators (KPIs), Risk Management, Data-Driven Decision-Making, Cross-Functional Collaboration, Continuous Monitoring

      4.6
      Rating, 4.6 out of 5 stars
      ·
      24 reviews

      Beginner · Course · 1 - 3 Months

    Marketing Strategy learners also search

    Marketing
    Digital Marketing
    Content Strategy
    Beginner Digital Marketing
    Social Media Marketing
    Digital Marketing Projects
    Advanced Digital Marketing
    Beginner Social Media Marketing
    1…137138139…312

    In summary, here are 10 of our most popular marketing strategy courses

    • How to design Facebook and IG stories using Canva: Coursera Project Network
    • Automation Techniques in RPA: UiPath
    • Process Groups and Processes in Project Management: Microsoft
    • NIST Cybersecurity and Risk Management Frameworks: Packt
    • Foundations of Project Management: Packt
    • Market Equilibrium, Government Policy & Elasticity: University of Illinois Urbana-Champaign
    • Introducción a CRM con HubSpot: Coursera Project Network
    • Program Management Fundamentals: LearnKartS
    • Innovation & Entrepreneurship - From Design Thinking to Funding: EIT Digital
    • Nouveaux modèles économiques des associations: ESSEC Business School

    Skills you can learn in Marketing

    Market (economics) (28)
    Social Media (15)
    Marketing Strategy (14)
    Analytics (13)
    Brand (13)
    Digital Marketing (13)
    Marketing Analytics (11)
    Plan (11)
    Advertising (9)
    Modeling (9)
    Social Media Marketing (9)
    Brand Management (7)

    Other topics to explore

    Arts and Humanities
    338 courses
    Business
    1095 courses
    Computer Science
    668 courses
    Data Science
    425 courses
    Information Technology
    145 courses
    Health
    471 courses
    Math and Logic
    70 courses
    Personal Development
    137 courses
    Physical Science and Engineering
    413 courses
    Social Sciences
    401 courses
    Language Learning
    150 courses

    Coursera Footer

    Technical Skills

    • ChatGPT
    • Coding
    • Computer Science
    • Cybersecurity
    • DevOps
    • Ethical Hacking
    • Generative AI
    • Java Programming
    • Python
    • Web Development

    Analytical Skills

    • Artificial Intelligence
    • Big Data
    • Business Analysis
    • Data Analytics
    • Data Science
    • Financial Modeling
    • Machine Learning
    • Microsoft Excel
    • Microsoft Power BI
    • SQL

    Business Skills

    • Accounting
    • Digital Marketing
    • E-commerce
    • Finance
    • Google
    • Graphic Design
    • IBM
    • Marketing
    • Project Management
    • Social Media Marketing

    Career Resources

    • Essential IT Certifications
    • High-Income Skills to Learn
    • How to Get a PMP Certification
    • How to Learn Artificial Intelligence
    • Popular Cybersecurity Certifications
    • Popular Data Analytics Certifications
    • What Does a Data Analyst Do?
    • Career Development Resources
    • Career Aptitude Test
    • Share your Coursera Learning Story

    Coursera

    • About
    • What We Offer
    • Leadership
    • Careers
    • Catalog
    • Coursera Plus
    • Professional Certificates
    • MasterTrack® Certificates
    • Degrees
    • For Enterprise
    • For Government
    • For Campus
    • Become a Partner
    • Social Impact
    • Free Courses
    • ECTS Credit Recommendations

    Community

    • Learners
    • Partners
    • Beta Testers
    • Blog
    • The Coursera Podcast
    • Tech Blog

    More

    • Press
    • Investors
    • Terms
    • Privacy
    • Help
    • Accessibility
    • Contact
    • Articles
    • Directory
    • Affiliates
    • Modern Slavery Statement
    • Do Not Sell/Share
    Learn Anywhere
    Download on the App Store
    Get it on Google Play
    Logo of Certified B Corporation
    © 2025 Coursera Inc. All rights reserved.
    • Coursera Facebook
    • Coursera Linkedin
    • Coursera Twitter
    • Coursera YouTube
    • Coursera Instagram
    • Coursera TikTok