Content Marketing

Content Marketing is a strategic approach focused on creating and distributing valuable, relevant, and consistent content to attract and retain a clearly defined audience, ultimately driving profitable customer action. Coursera's Content Marketing catalogue teaches you the principles and strategies behind successful content marketing. You'll learn how to create and deliver engaging content, understand the role of content in a broader marketing strategy, and use analytical tools to measure the success and impact of your content. This knowledge will equip you to create meaningful connections with your audience, build brand awareness, generate leads, and boost your overall marketing efforts.
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Find the best Content Marketing course for your goals

  • Status: New
    Status: Free Trial

    Packt

    Skills you'll gain: Spreadsheet Software, Financial Statements, Financial Statement Analysis, Financial Acumen, Excel Formulas, Microsoft Excel, Content Marketing, Balance Sheet, Profit and Loss (P&L) Management, Cash Flows, Registration, Web Servers

    Beginner · Course · 1 - 3 Months

  • Coursera

    Skills you'll gain: Marketing Effectiveness, Marketing Analytics, Campaign Management, Social Media Campaigns, Email Marketing, Advertising Campaigns, Marketing Materials, Content Marketing, Marketing, Target Audience

    Beginner · Guided Project · Less Than 2 Hours

  • HEC Paris

    Skills you'll gain: New Product Development, Social Media Strategy, Product Development, Business Strategy, Ideation, Entrepreneurship, Business Operations, Social Media Marketing, Stakeholder Engagement, Social Media, Innovation, Content Marketing, Operations Management, Forecasting, Lean Methodologies, Supply Chain Management, Process Analysis, Business Planning, Sustainable Development, Competitive Analysis

    University Certificate · 6 - 12 Months