• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Coursera
  • Online Degrees
  • Careers
  • Log In
  • Join for Free
    Coursera
    • Browse
    • Marketing Analytics

    Marketing Analytics Courses Online

    Master marketing analytics for data-driven decision-making. Learn to analyze marketing data, measure performance, and optimize campaigns.

    Skip to search results

    Filter by

    Subject
    Required
     *

    Language
    Required
     *

    The language used throughout the course, in both instruction and assessments.

    Learning Product
    Required
     *

    Level
    Required
     *

    Duration
    Required
     *

    Skills
    Required
     *

    Subtitles
    Required
     *

    Educator
    Required
     *

    Explore the Marketing Analytics Course Catalog

    • Status: Free Trial
      Free Trial
      I

      IESE Business School

      Finanzas para directivos

      Skills you'll gain: Financial Data, Financial Statements, Working Capital, Financial Analysis, Balance Sheet, Financial Management, Cash Management, Return On Investment, Forecasting, Profit and Loss (P&L) Management, Operational Analysis, Business Metrics, Accounts Receivable, Accounts Payable, Risk Analysis, Inventory Management, Business Strategy

      4.9
      Rating, 4.9 out of 5 stars
      ·
      387 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      L

      LearnQuest

      Machine Learning for Supply Chains

      Skills you'll gain: Image Analysis, Exploratory Data Analysis, Time Series Analysis and Forecasting, Data Wrangling, Operations Research, NumPy, Data Manipulation, Feature Engineering, Supervised Learning, Inventory Management System, Supply Chain, Applied Machine Learning, Inventory Management, Trend Analysis, Data Visualization, Customer Demand Planning, Predictive Modeling, Machine Learning, Data Science, Data Analysis

      3.5
      Rating, 3.5 out of 5 stars
      ·
      78 reviews

      Intermediate · Specialization · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      P

      Pontificia Universidad Católica de Chile

      Análisis de Negocios con Estados Financieros

      Skills you'll gain: Financial Statements, Financial Statement Analysis, Financial Accounting, Income Statement, Financial Analysis, Balance Sheet, Cash Flows, Cash Management, Accounting, Working Capital, Accrual Accounting, Asset Management, Operating Expense, Resource Management, Equities, Market Analysis

      Build toward a degree

      4.8
      Rating, 4.8 out of 5 stars
      ·
      115 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      T

      The Hong Kong University of Science and Technology

      Protecting Business Innovation

      Skills you'll gain: Intellectual Property, E-Commerce, Global Marketing, Brand Management, Innovation, Strategic Partnership, Strategic Thinking, Business Strategy, Price Negotiation, New Business Development, Mergers & Acquisitions, Business Process, Digital Assets, Commercial Laws, Legal Strategy, Commercialization, Case Law, Legal Proceedings, New Product Development, Lawsuits

      4.8
      Rating, 4.8 out of 5 stars
      ·
      886 reviews

      Beginner · Specialization · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      I

      IESE Business School

      Analysis of Business Problems

      Skills you'll gain: Financial Analysis, Financial Statement Analysis, Business Analysis, Organizational Effectiveness, Working Capital, Market Share, Strategic Decision-Making, Marketing, Business Management, Complex Problem Solving, Decision Making, Business Strategy, Management Consulting, Analysis, Consumer Behaviour, Brand Strategy

      4.7
      Rating, 4.7 out of 5 stars
      ·
      150 reviews

      Mixed · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      I

      IIMA - IIM Ahmedabad

      Leading with a Digital Strategy

      Skills you'll gain: Digital Transformation, Business Transformation, Technology Strategies, Organizational Effectiveness, Performance Improvement, Artificial Intelligence, Organizational Strategy, Business Technologies, Emerging Technologies, Business Leadership, Innovation, Business Analytics

      4.7
      Rating, 4.7 out of 5 stars
      ·
      117 reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      T

      Tableau Learning Partner

      Advanced Data Visualization with Tableau

      Skills you'll gain: Data Visualization Software, Spatial Data Analysis, Tableau Software, Data Storytelling, Data Visualization, Statistical Visualization, Interactive Data Visualization, Data Presentation, Geospatial Information and Technology, Stakeholder Communications, Geospatial Mapping, Business Reporting, Data Analysis, Business Analytics

      4.9
      Rating, 4.9 out of 5 stars
      ·
      95 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      J

      Johns Hopkins University

      Clinical Trials Analysis, Monitoring, and Presentation

      Skills you'll gain: Sample Size Determination, Clinical Trials, Clinical Research, Statistical Reporting, Biostatistics, Statistical Analysis, Advanced Analytics, Data Analysis, Statistical Methods, Patient Safety, Bayesian Statistics, Data Quality, Data Presentation, Communication

      4.7
      Rating, 4.7 out of 5 stars
      ·
      71 reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      I

      Indian School of Business

      Design your own trading strategy – Culminating Project

      Skills you'll gain: Peer Review, Data Collection, Financial Trading, Project Design, Portfolio Management, Business Planning, Financial Market, Market Analysis, Market Trend, Investment Management, Performance Analysis, Equities

      4.4
      Rating, 4.4 out of 5 stars
      ·
      104 reviews

      Intermediate · Course · 1 - 3 Months

    • Status: Preview
      Preview
      U

      University of Virginia

      Digital Business Strategy

      Skills you'll gain: Intellectual Property, Digital Transformation, Business Modeling, Business Strategy, Technology Strategies, Innovation, Data-Driven Decision-Making, Value Propositions, Market Dynamics, Competitive Analysis, Computing Platforms

      4.8
      Rating, 4.8 out of 5 stars
      ·
      111 reviews

      Beginner · Course · 1 - 4 Weeks

    • I

      IBM

      Scalable Machine Learning on Big Data using Apache Spark

      Skills you'll gain: Apache Spark, PySpark, Applied Machine Learning, Big Data, Machine Learning Methods, Data Storage, Data Pipelines, Machine Learning Algorithms, Machine Learning, Distributed Computing, Data Processing, Data Science, Exploratory Data Analysis, Statistical Analysis

      3.8
      Rating, 3.8 out of 5 stars
      ·
      1.3K reviews

      Intermediate · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      T

      Technical University of Munich (TUM)

      Digitalisation in Space Research

      Skills you'll gain: Global Positioning Systems, Digital Transformation, Aerospace Basic Quality System Standards, Manufacturing Processes, Big Data, Production Process, Cybersecurity, Artificial Intelligence, Threat Detection, Telecommunications, Data Processing, Technology Strategies, Cloud Computing, Data Storage, Data Collection

      4.8
      Rating, 4.8 out of 5 stars
      ·
      98 reviews

      Intermediate · Course · 1 - 4 Weeks

    Marketing Analytics learners also search

    Business Analysis
    Market Research
    Customer Analytics
    Economic Policy
    Business Statistics
    Business English
    Business Calculus
    Business Skills
    1…116117118…351

    In summary, here are 10 of our most popular marketing analytics courses

    • Finanzas para directivos: IESE Business School
    • Machine Learning for Supply Chains: LearnQuest
    • Análisis de Negocios con Estados Financieros: Pontificia Universidad Católica de Chile
    • Protecting Business Innovation: The Hong Kong University of Science and Technology
    • Analysis of Business Problems: IESE Business School
    • Leading with a Digital Strategy: IIMA - IIM Ahmedabad
    • Advanced Data Visualization with Tableau: Tableau Learning Partner
    • Clinical Trials Analysis, Monitoring, and Presentation: Johns Hopkins University
    • Design your own trading strategy – Culminating Project: Indian School of Business
    • Digital Business Strategy: University of Virginia

    Skills you can learn in Marketing

    Market (economics) (28)
    Social Media (15)
    Marketing Strategy (14)
    Analytics (13)
    Brand (13)
    Digital Marketing (13)
    Marketing Analytics (11)
    Plan (11)
    Advertising (9)
    Modeling (9)
    Social Media Marketing (9)
    Brand Management (7)

    Other topics to explore

    Arts and Humanities
    338 courses
    Business
    1095 courses
    Computer Science
    668 courses
    Data Science
    425 courses
    Information Technology
    145 courses
    Health
    471 courses
    Math and Logic
    70 courses
    Personal Development
    137 courses
    Physical Science and Engineering
    413 courses
    Social Sciences
    401 courses
    Language Learning
    150 courses

    Coursera Footer

    Technical Skills

    • ChatGPT
    • Coding
    • Computer Science
    • Cybersecurity
    • DevOps
    • Ethical Hacking
    • Generative AI
    • Java Programming
    • Python
    • Web Development

    Analytical Skills

    • Artificial Intelligence
    • Big Data
    • Business Analysis
    • Data Analytics
    • Data Science
    • Financial Modeling
    • Machine Learning
    • Microsoft Excel
    • Microsoft Power BI
    • SQL

    Business Skills

    • Accounting
    • Digital Marketing
    • E-commerce
    • Finance
    • Google
    • Graphic Design
    • IBM
    • Marketing
    • Project Management
    • Social Media Marketing

    Career Resources

    • Essential IT Certifications
    • High-Income Skills to Learn
    • How to Get a PMP Certification
    • How to Learn Artificial Intelligence
    • Popular Cybersecurity Certifications
    • Popular Data Analytics Certifications
    • What Does a Data Analyst Do?
    • Career Development Resources
    • Career Aptitude Test
    • Share your Coursera Learning Story

    Coursera

    • About
    • What We Offer
    • Leadership
    • Careers
    • Catalog
    • Coursera Plus
    • Professional Certificates
    • MasterTrack® Certificates
    • Degrees
    • For Enterprise
    • For Government
    • For Campus
    • Become a Partner
    • Social Impact
    • Free Courses
    • ECTS Credit Recommendations

    Community

    • Learners
    • Partners
    • Beta Testers
    • Blog
    • The Coursera Podcast
    • Tech Blog

    More

    • Press
    • Investors
    • Terms
    • Privacy
    • Help
    • Accessibility
    • Contact
    • Articles
    • Directory
    • Affiliates
    • Modern Slavery Statement
    • Do Not Sell/Share
    Learn Anywhere
    Download on the App Store
    Get it on Google Play
    Logo of Certified B Corporation
    © 2025 Coursera Inc. All rights reserved.
    • Coursera Facebook
    • Coursera Linkedin
    • Coursera Twitter
    • Coursera YouTube
    • Coursera Instagram
    • Coursera TikTok