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    • Social Media Marketing

    Social Media Marketing Courses

    Social media marketing courses can help you learn how to build brand presence, engage audiences, and drive results across platforms like Instagram, LinkedIn, and TikTok.

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    Find the Best Social Media Marketing Course for Your Goals

    • Status: Free Trial
      Free Trial
      U

      University of Pennsylvania

      ESG Impact: Investor Perspective

      Skills you'll gain: Environmental Social And Corporate Governance (ESG), Corporate Sustainability, Investments, Investment Management, Return On Investment, Business Ethics, Portfolio Management, Sustainability Reporting, Due Diligence, Environmental Management Systems, Business Metrics, Stakeholder Management, Market Trend, Risk Analysis, Risk Management, Performance Measurement, Governance, Corporate Finance, Performance Analysis

      4.7
      Rating, 4.7 out of 5 stars
      ·
      234 reviews

      Mixed · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      U

      University of Virginia

      Customer Value in Pricing Strategy

      Skills you'll gain: Revenue Management, Global Marketing, Consumer Behaviour, Marketing Psychology, Customer Insights, Customer Analysis, Value Propositions, Market Dynamics, Customer Demand Planning, Market Research, Behavioral Economics, Competitive Analysis, Decision Making, Analysis

      4.8
      Rating, 4.8 out of 5 stars
      ·
      370 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free
      Free
      C

      Coursera Project Network

      Creating Social Media Posts with GenAI: Mastering ChatGPT

      Skills you'll gain: Content Performance Analysis, Generative AI Agents, ChatGPT, Social Media Content, Prompt Engineering, Target Audience, Social Media Campaigns, Content Creation, User Research, Social Media Management, Social Media Strategy, Market Research, Copywriting, Storytelling

      4.8
      Rating, 4.8 out of 5 stars
      ·
      10 reviews

      Intermediate · Guided Project · Less Than 2 Hours

    • Status: Free Trial
      Free Trial
      N

      Northwestern University

      Leadership Through Marketing

      Skills you'll gain: Resource Allocation, Marketing Strategies, Customer experience strategy (CX), Data Science, Brand Management, Analytics, Marketing, Data Analysis, Digital Transformation, Brand Strategy, Customer Insights, Data-Driven Decision-Making, Business Leadership, Consumer Behaviour, Advertising, Organizational Change

      4.6
      Rating, 4.6 out of 5 stars
      ·
      467 reviews

      Mixed · Course · 1 - 4 Weeks

    • Status: Preview
      Preview
      I

      IE Business School

      Foundations of Strategy

      Skills you'll gain: Competitive Analysis, Business Strategy, Economics, Market Dynamics, Business Economics, Strategic Thinking, Market Analysis, Strategic Planning, Strategic Marketing, Resource Management, Business Process

      4.8
      Rating, 4.8 out of 5 stars
      ·
      201 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Preview
      Preview
      E

      Erasmus University Rotterdam

      Qualitative Comparative Analysis (QCA)

      Skills you'll gain: Qualitative Research, Research Design, Research Reports, Scientific Methods, Research, Research Methodologies, Social Sciences, Data Analysis Software

      4.8
      Rating, 4.8 out of 5 stars
      ·
      156 reviews

      Beginner · Course · 1 - 3 Months

    • Status: Preview
      Preview
      S

      Starweaver

      Automotive Industrial Engineering

      Skills you'll gain: Supply Chain, Logistics Management, Supply Chain Management, Industrial Engineering, Transportation, Supply Chain, and Logistics, Operations Management, Corporate Strategy, Business Strategy, Operational Efficiency, Manufacturing Processes, Environmental Social And Corporate Governance (ESG), Mechanical Engineering, Strategic Planning, Procurement, Sustainability Reporting, Innovation, Technology Strategies

      4.3
      Rating, 4.3 out of 5 stars
      ·
      127 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      U

      University of Michigan

      Leading People and Teams Capstone

      Skills you'll gain: Interviewing Skills, Leadership, Business Leadership, Team Leadership, Organizational Leadership, Leadership and Management, Professional Development, Team Building, Recruitment, Team Management, Talent Management, Self-Awareness, Coaching, Communication

      4.8
      Rating, 4.8 out of 5 stars
      ·
      552 reviews

      Intermediate · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      U

      University of Maryland, College Park

      Developing Innovative Ideas for Product Leaders

      Skills you'll gain: New Product Development, Innovation, Market Opportunities, Ideation, Entrepreneurship, Product Management, Corporate Strategy, Customer Analysis, Competitive Analysis, Market Analysis, Target Market, Business, Market Dynamics, Value Propositions, Decision Making

      4.4
      Rating, 4.4 out of 5 stars
      ·
      219 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      I

      IE Business School

      From Brand to Image: Creating High Impact Campaigns That Tell Brand Stories

      Skills you'll gain: Production Planning, Advertising Campaigns, Advertising, Brand Strategy, Marketing Design, Branding, Creative Design, Proposal Development, Storytelling, Marketing Communications, Photography, Presentations, Brainstorming, Campaign Management, Creativity, Persona Development, Target Audience

      4.7
      Rating, 4.7 out of 5 stars
      ·
      274 reviews

      Beginner · Course · 1 - 3 Months

    • Status: Preview
      Preview
      C

      Campus BBVA

      El ABC de la sostenibilidad

      Skills you'll gain: Sustainability Reporting, Corporate Sustainability, Environment, Environmental Resource Management, Socioeconomics, Environmental Social And Corporate Governance (ESG), Natural Resource Management, Social Justice, Stakeholder Engagement, Economic Development, Performance Measurement, International Relations, Diversity and Inclusion

      4.8
      Rating, 4.8 out of 5 stars
      ·
      334 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Preview
      Preview
      Y

      Yonsei University

      Sustainable Development in the 21st Century with Ban Ki-moon

      Skills you'll gain: Environment, Economic Development, Environmental Issue, Community Development, Socioeconomics, Environmental Policy, Corporate Sustainability, Economics, International Relations, Social Justice, Strategic Partnership, Diversity and Inclusion, Empowerment, Governance, Innovation, Mitigation

      4.8
      Rating, 4.8 out of 5 stars
      ·
      257 reviews

      Beginner · Course · 1 - 3 Months

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    In summary, here are 10 of our most popular social media marketing courses

    • ESG Impact: Investor Perspective: University of Pennsylvania
    • Customer Value in Pricing Strategy: University of Virginia
    • Creating Social Media Posts with GenAI: Mastering ChatGPT: Coursera Project Network
    • Leadership Through Marketing: Northwestern University
    • Foundations of Strategy: IE Business School
    • Qualitative Comparative Analysis (QCA): Erasmus University Rotterdam
    • Automotive Industrial Engineering: Starweaver
    • Leading People and Teams Capstone: University of Michigan
    • Developing Innovative Ideas for Product Leaders: University of Maryland, College Park
    • From Brand to Image: Creating High Impact Campaigns That Tell Brand Stories: IE Business School

    Why Learn Social Media Marketing?

    Social media marketing is the strategy of using platforms like Instagram, LinkedIn, TikTok, and others to connect with audiences, build brands, and drive engagement. It’s a critical skill in today’s digital economy, where businesses rely on social channels for visibility and growth. Learning social media marketing empowers you to create content, analyze performance, and grow a presence that makes an impact.

    Skills you can learn in Marketing

    Market (economics) (28)
    Social Media (15)
    Marketing Strategy (14)
    Analytics (13)
    Brand (13)
    Digital Marketing (13)
    Marketing Analytics (11)
    Plan (11)
    Advertising (9)
    Modeling (9)
    Social Media Marketing (9)
    Brand Management (7)

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