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Market Research Courses

Market research courses can help you learn data collection techniques, survey design, consumer behavior analysis, and competitive landscape assessment. You can build skills in interpreting market trends, segmenting target audiences, and conducting focus groups. Many courses introduce tools like SPSS, Tableau, and Google Analytics, that support analyzing data and visualizing insights to inform business strategies.


More to explore:

Popular Market Research Courses and Certifications


  • Status: Free Trial
    Free Trial
    J

    Johns Hopkins University

    Neuroscience Methods

    Skills you'll gain: Research Design, Science and Research, Laboratory Research, Research Methodologies, Statistical Analysis, Data Analysis, Data Collection, Neurology, Psychology, Physiology, Magnetic Resonance Imaging, Image Analysis, Medical Equipment and Technology, Human Learning, Medical Imaging

    4.7
    Rating, 4.7 out of 5 stars
    ·
    6 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Preview
    Preview
    U

    University of Virginia

    Digital Business Strategy

    Skills you'll gain: Intellectual Property, Digital Transformation, Business Modeling, Business Strategy, Technology Strategies, Innovation, Data-Driven Decision-Making, Value Propositions, Market Dynamics, Competitive Analysis, Computing Platforms, Emerging Technologies

    4.8
    Rating, 4.8 out of 5 stars
    ·
    122 reviews

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Snowflake for Beginners: Make your First Snowsight Dashboard

    Skills you'll gain: Snowflake Schema, Dashboard, Data Warehousing, Database Management, Data Storage, SQL, Business Intelligence, Data Management, Data Visualization Software, Data Analysis, Cloud Computing, Cloud Platforms, Benchmarking, Market Share

    4.3
    Rating, 4.3 out of 5 stars
    ·
    52 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    T

    Tecnológico de Monterrey

    Mentalidad Emprendedora

    Skills you'll gain: Innovation, Entrepreneurship, Corporate Strategy, Business Strategy, Business Modeling, Value Propositions, Lean Methodologies, Growth Strategies, Market Opportunities, Product Development, Trend Analysis, Customer Insights

    4.8
    Rating, 4.8 out of 5 stars
    ·
    236 reviews

    Advanced · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    U

    University of Copenhagen

    Business Models for Innovative Care for Older People

    Skills you'll gain: Gerontology, Competitive Analysis, Design Thinking, Demography, Innovation, Rehabilitation, Intellectual Property, Health Technology, Chronic Diseases, Health Systems, Health Care, Value Propositions, Health Policy, Business Modeling, User Research, Project Management, Nutrition and Diet

    4.5
    Rating, 4.5 out of 5 stars
    ·
    232 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Preview
    Preview
    M

    McMaster University

    DNA Decoded

    Skills you'll gain: Precision Medicine, Molecular Biology, Bioinformatics, Pharmacology, Medical Science and Research, Biotechnology, Biochemistry, Laboratory Techniques, Healthcare Ethics, Science and Research

    4.8
    Rating, 4.8 out of 5 stars
    ·
    1.3K reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    U

    Università di Napoli Federico II

    Understanding Political Concepts

    Skills you'll gain: Political Sciences, Policy Analysis, Critical Thinking, Research, Social Sciences, Systems Thinking, Governance, Sociology, Interactive Learning, Research Methodologies

    4.9
    Rating, 4.9 out of 5 stars
    ·
    30 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    U

    Universidad Nacional de Colombia

    Patentes: un recorrido desde su significado hasta su búsqueda

    Skills you'll gain: Intellectual Property, Statistical Analysis, Keyword Research, Taxonomy, Competitive Intelligence, Market Research, Law, Regulation, and Compliance, Data Analysis, Innovation, Databases

    4.9
    Rating, 4.9 out of 5 stars
    ·
    40 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    U

    Universidade de São Paulo

    Marketing e vendas B2B: Fechando novos negócios

    Skills you'll gain: Lead Generation, Business Marketing, B2B Sales, Customer Insights, Sales Management, Sales Process, Sales Strategy, Sales, Target Audience, Customer Success Management, Marketing, Inside Sales, Customer Relationship Building, Marketing Strategies, Marketing Communications, Marketing Management, Customer Relationship Management (CRM) Software

    4.8
    Rating, 4.8 out of 5 stars
    ·
    450 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    M

    Michigan State University

    Developing An Entrepreneurial Mindset: First Step Towards Success

    Skills you'll gain: Entrepreneurship, Market Opportunities, Lean Methodologies, Open Mindset, Growth Mindedness, New Business Development, Creative Thinking, Business Development, Personal Development, Self-Awareness, Business Modeling, Overcoming Obstacles, Business, Risk Management

    4.5
    Rating, 4.5 out of 5 stars
    ·
    948 reviews

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    I

    Imperial College London

    Foundations in Virology and Vaccinology

    Skills you'll gain: Immunology, Infectious Diseases, Molecular Biology, Epidemiology, Microbiology, Public Health, Drug Development, Biotechnology, Medical Science and Research, Climate Change Programs, Cell Biology, Health Disparities, Biology, Clinical Trials, Laboratory Research, Pharmacology, Public Health and Disease Prevention, New Product Development, Emerging Technologies, Manufacturing Processes

    4.9
    Rating, 4.9 out of 5 stars
    ·
    85 reviews

    Intermediate · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    I

    IBM

    Deep Learning and Reinforcement Learning

    Skills you'll gain: Autoencoders, Generative AI, Recurrent Neural Networks (RNNs), Convolutional Neural Networks, Reinforcement Learning, Generative Adversarial Networks (GANs), Artificial Intelligence and Machine Learning (AI/ML), Deep Learning, Unsupervised Learning, Machine Learning Methods, Transfer Learning, Artificial Neural Networks, Keras (Neural Network Library), Machine Learning, Computer Vision, Dimensionality Reduction, Model Evaluation

    4.6
    Rating, 4.6 out of 5 stars
    ·
    285 reviews

    Intermediate · Course · 1 - 3 Months

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In summary, here are 10 of our most popular market research courses

  • Neuroscience Methods: Johns Hopkins University
  • Digital Business Strategy: University of Virginia
  • Snowflake for Beginners: Make your First Snowsight Dashboard: Coursera
  • Mentalidad Emprendedora: Tecnológico de Monterrey
  • Business Models for Innovative Care for Older People: University of Copenhagen
  • DNA Decoded: McMaster University
  • Understanding Political Concepts: Università di Napoli Federico II
  • Patentes: un recorrido desde su significado hasta su búsqueda: Universidad Nacional de Colombia
  • Marketing e vendas B2B: Fechando novos negócios: Universidade de São Paulo
  • Developing An Entrepreneurial Mindset: First Step Towards Success : Michigan State University

Skills you can learn in Marketing

Market (economics) (28)
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Analytics (13)
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Digital Marketing (13)
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Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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