Marketing strategy courses can help you learn customer segmentation, brand positioning, competitive analysis, and campaign planning. You can build skills in data interpretation, digital marketing tactics, and content creation strategies. Many courses introduce tools like Google Analytics, social media management platforms, and email marketing software, showing how these resources can enhance your marketing efforts and track performance effectively.

University of Michigan
Skills you'll gain: Goal Setting, Visionary, Motivational Skills, Smart Goals, Verbal Communication Skills, Employee Engagement, Constructive Feedback, Communication, Leadership, Cultural Diversity, Leadership Development, Team Building, People Development, Influencing, Non-Verbal Communication, Compensation Strategy, Industrial and Organizational Psychology
Beginner · Course · 1 - 3 Months
University of Illinois Urbana-Champaign
Skills you'll gain: Innovation, New Product Development, Organizational Strategy, Business Transformation, Strategic Thinking, Strategic Leadership, Organizational Change, Team Leadership, Strategic Partnership, Entrepreneurship, Organizational Structure, Cross-Functional Collaboration
Beginner · Course · 1 - 3 Months

Tecnológico de Monterrey
Skills you'll gain: Social Media, LinkedIn, Facebook, Social Media Strategy, Social Network Analysis, Professional Networking, Digital Media Strategy, Cross-Channel Marketing, Business Strategies, Customer Engagement, Digital Communications
Mixed · Course · 1 - 4 Weeks
University of Illinois Urbana-Champaign
Skills you'll gain: Mergers & Acquisitions, Private Equity, Investment Banking, Financial Statement Analysis, Intercompany Accounting, Business Valuation, Financial Statements, Financial Forecasting, Financial Analysis, Capital Markets, Financial Modeling, Price Negotiation, Financial Accounting, Corporate Tax, Accounting, Income Statement, Balance Sheet, Investments, Corporate Strategy, Financial Management
Intermediate · Specialization · 3 - 6 Months
University of Illinois Urbana-Champaign
Skills you'll gain: Innovation, Marketing, Digital Advertising, Marketing Strategies, New Product Development, Digital Marketing, Consumer Behaviour, MarTech, Marketing Channel, Product Promotion, Digital Transformation, Customer Engagement, Branding, Price Negotiation
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Canva (Software), Video Editing, Social Media Content, Social Media, Instagram, Social Media Marketing, Social Media Management, Facebook, Content Creation, Advertising, Animations, Graphic Design, Graphic and Visual Design, User Accounts
Beginner · Guided Project · Less Than 2 Hours

Advancing Women in Tech
Skills you'll gain: AI Workflows, Retrieval-Augmented Generation, Business Process Automation, Multimodal Prompts, Image Analysis
Intermediate · Course · 1 - 4 Weeks

University of Virginia
Skills you'll gain: Business Strategy, Strategic Thinking, Competitive Analysis, Business Planning, Organizational Strategy, Business Analysis, Market Analysis, Business Acumen, Market Dynamics
Beginner · Course · 1 - 4 Weeks

University of California, Irvine
Skills you'll gain: Negotiation, Emotional Intelligence, Relationship Building, Conflict Management, Communication, Leadership, Empowerment, Assertiveness, Planning, Adaptability
Mixed · Course · 1 - 4 Weeks

Vanderbilt University
Skills you'll gain: Music, Music Performance, Entrepreneurship, Intellectual Property, Digital Transformation, Marketing Communications, Marketing, Business Modeling, Revenue Management, Business Ethics, Event Management, Media Production
Mixed · Course · 1 - 3 Months

Vanderbilt University
Skills you'll gain: Clinical Data Management, Electronic Data Capture (EDC), Data Management, Data Collection, Case Report Forms, Data Sharing, Health Informatics, Data Strategy, Data Quality, Good Clinical Practices (GCP), Sampling (Statistics), Data Integrity, Data Validation, Regulatory Compliance
Beginner · Course · 1 - 3 Months

Skills you'll gain: Prompt Engineering, AI Personalization, Target Audience, Marketing Materials, ChatGPT, Customer Insights, Generative AI, Marketing Analytics, Email Marketing, Social Media Campaigns, Content Creation
Intermediate · Guided Project · Less Than 2 Hours