Content marketing courses can help you learn SEO strategies, audience engagement techniques, content creation, and analytics. You can build skills in crafting compelling narratives, optimizing content for search engines, and measuring campaign effectiveness. Many courses introduce tools like Google Analytics, HubSpot, and social media management platforms, showing how these resources can enhance your content strategy and track performance.

Johns Hopkins University
Skills you'll gain: Data Science, Data Management, Data Analysis, Data-Driven Decision-Making, Project Design, Performance Metric, Software Engineering, Machine Learning, Statistical Inference
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Stakeholder Management, Team Management, Stakeholder Analysis, Virtual Teams, Scheduling, Conflict Management, Project Schedules, Project Management Life Cycle, Project Management, Risk Mitigation, Teamwork, Project Management Office (PMO), Procurement, Project Coordination, Kanban Principles, Performance Measurement, Risk Management, Communication, Planning, Budgeting
Beginner · Professional Certificate · 3 - 6 Months

Coursera
Skills you'll gain: Canva (Software), Layout Design, Graphic and Visual Design, Design Elements And Principles, Typography, Design, File Management
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Prompt Engineering, Canva (Software), Social Media Campaigns, Instagram, Social Media Marketing, Social Media Content, Social Media Strategy, Content Creation, ChatGPT, Brand Management, Digital Content, AI Enablement, Data Import/Export
Intermediate · Guided Project · Less Than 2 Hours
Michigan State University
Skills you'll gain: Infographics, Adobe Illustrator, Graphic and Visual Design, Data Mapping, Graphic Design, Typography, Layout Design, Design Elements And Principles, Storytelling, Color Theory
Mixed · Course · 1 - 4 Weeks

University of Michigan
Skills you'll gain: Influencing, Persuasive Communication, Leadership, Professional Networking, Initiative and Leadership, Relationship Building, Public Speaking, Decision Making, Negotiation, People Development, Social Skills, Organizational Structure
Beginner · Course · 1 - 4 Weeks

Simplilearn
Skills you'll gain: Search Engine Optimization, Web Analytics and SEO, Google Ads, Google Analytics, Keyword Research, Digital Marketing, Information Architecture, Content Strategy, Content Creation, User Experience
Beginner · Course · 1 - 4 Weeks

Macquarie University
Skills you'll gain: Video Production, Infographics, Course Development, Developing Training Materials, Multimedia, Podcasting, Discussion Facilitation, Digital pedagogy, Content Creation, Constructive Feedback, Instructional Design, Design Reviews, Education Software and Technology, Pedagogy, Storyboarding, Teaching, Design, Collaborative Software, Planning, Virtual Environment
Beginner · Specialization · 3 - 6 Months

Alberta Machine Intelligence Institute
Skills you'll gain: Generative AI, Generative Model Architectures, Generative Adversarial Networks (GANs), Vision Transformer (ViT), Image Analysis, Embeddings, Autoencoders, Convolutional Neural Networks, Responsible AI, Computer Vision, Music, Recurrent Neural Networks (RNNs)
Mixed · Course · 1 - 4 Weeks

Skills you'll gain: Data Storytelling, Marketing Effectiveness, Marketing Analytics, Market Analysis, Marketing Strategies, Performance Reporting, Return On Investment, Performance Measurement, Data-Driven Decision-Making, Data Visualization Software, Data Ethics, Marketing Channel, Smart Goals, Key Performance Indicators (KPIs), Cross-Channel Marketing, Data Access, Data Quality
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Web Design and Development, Responsive Web Design, Development Environment, User Accounts, User Interface (UI), Debugging
Intermediate · Course · 1 - 3 Months
University of Illinois Urbana-Champaign
Skills you'll gain: Data Storytelling, Data Visualization, Data Literacy, Infographics, Data Collection, Data Quality, Business Analytics, Data Visualization Software, Data-Driven Decision-Making, Analytics, Data Analysis, Communication, Digital Marketing, Health Care
Build toward a degree
Beginner · Course · 1 - 4 Weeks