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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


Popular Marketing Analytics Courses and Certifications


  • Status: Free Trial
    Free Trial
    G

    Google

    Foundations of Business Intelligence

    Skills you'll gain: Stakeholder Engagement, Business Intelligence, Stakeholder Communications, Data-Driven Decision-Making, Dashboard, Business Analytics, Real Time Data, Data Integration, Data Modeling, Data Storytelling, Project Design, Data Analysis, Key Performance Indicators (KPIs), Business Process Improvement, Business Process, Project Implementation, Data Pipelines

    4.8
    Rating, 4.8 out of 5 stars
    ·
    2.1K reviews

    Advanced · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of California San Diego

    Big Data

    Skills you'll gain: Apache Spark, Model Evaluation, Apache Hadoop, Data Integration, Exploratory Data Analysis, Big Data, Classification Algorithms, Graph Theory, Data Pipelines, Database Design, Data Modeling, Regression Analysis, Data Mining, Data Management, Applied Machine Learning, Data Preprocessing, Data Presentation, Scalability, Data Processing, MongoDB

    4.5
    Rating, 4.5 out of 5 stars
    ·
    14K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    L

    LearnKartS

    AI Image Generation and Content Creation

    Skills you'll gain: Adobe Firefly, Generative AI, Photo Editing, Multimedia, Prompt Engineering, Content Creation, ChatGPT, Marketing Materials, Digital Media Strategy, Video Editing, Logo Design, Automation, E-Commerce

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    Universidad de Palermo

    Administración de Empresas

    Skills you'll gain: Human Capital, Management Accounting, Human Resource Strategy, Human Resources Management and Planning, Branding, Cost Management, Cost Accounting, Marketing, Talent Management, Brand Management, Business Economics, Accounting, Strategic Marketing, Leadership Development, Budgeting, Cash Flows, Business Leadership, Organizational Strategy, Market Dynamics, Economics

    4.8
    Rating, 4.8 out of 5 stars
    ·
    2.7K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    I

    IBM

    Generative AI for Data Scientists

    Skills you'll gain: Prompt Engineering, Prompt Patterns, ChatGPT, Generative AI, Exploratory Data Analysis, Data Ethics, Feature Engineering, Predictive Modeling, AI Enablement, Responsible AI, Data Visualization, Prototyping, Artificial Intelligence and Machine Learning (AI/ML), Data Science, AI Workflows, Data Synthesis, Data Preprocessing, Data Analysis, Deep Learning, Machine Learning

    4.7
    Rating, 4.7 out of 5 stars
    ·
    11K reviews

    Intermediate · Specialization · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    I

    IE Business School

    Brand Identity and Strategy

    Skills you'll gain: Brand Strategy, Branding, Brand Awareness, Logo Design, Brand Management, Target Audience, Target Market, Consumer Behaviour, Value Propositions, Marketing, Customer Insights, Marketing Psychology, Marketing Strategies, Advertising, Competitive Analysis, Typography, Storytelling, Color Theory

    4.7
    Rating, 4.7 out of 5 stars
    ·
    874 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    S

    Simplilearn

    AI, Automation, and Emerging Technology

    Skills you'll gain: Marketing Automation, AI Personalization, Marketing Analytics, Digital Marketing, Marketing Strategies, Marketing, Customer Analysis, Digital Advertising, Predictive Analytics, Image Analysis, Artificial Intelligence, Customer Engagement, ChatGPT, Search Engine Optimization, Automation, Visual Merchandising, Computer Vision

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of California, Davis

    Data Visualization with Tableau

    Skills you'll gain: Dashboard, Data Storytelling, Tableau Software, Data Presentation, Peer Review, Data Visualization, Advanced Analytics, Stakeholder Analysis, Interactive Data Visualization, Data Visualization Software, Data Literacy, Exploratory Data Analysis, Proposal Development, Data Ethics, Data Analysis, Visualization (Computer Graphics), Data Mapping, Pivot Tables And Charts, Tree Maps, Storyboarding

    4.5
    Rating, 4.5 out of 5 stars
    ·
    8.3K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    I

    IBM

    Assessment for Data Analysis and Visualization Foundations

    Skills you'll gain: Microsoft Excel, Analytical Skills, Spreadsheet Software, Dashboard, Data Analysis, IBM Cognos Analytics, Pivot Tables And Charts, Data Visualization, Data Presentation, Exploratory Data Analysis, Data Visualization Software, Data Cleansing

    4.6
    Rating, 4.6 out of 5 stars
    ·
    327 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of California, Davis

    Research Proposal: Initiating Research

    Skills you'll gain: Market Research, Proposal Writing, Research Methodologies, Market Analysis, Business Research, Data Collection, Quantitative Research, Business Writing, Sampling (Statistics), Survey Creation, Qualitative Research, Request for Proposal, Client Services, Professional Networking

    4.6
    Rating, 4.6 out of 5 stars
    ·
    942 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    M

    Microsoft

    Preparing Data for Analysis with Microsoft Excel

    Skills you'll gain: Excel Formulas, Microsoft Excel, Power BI, Spreadsheet Software, Timelines, Data Processing, Data Analysis, Data Manipulation, Data Presentation, Data Cleansing

    4.7
    Rating, 4.7 out of 5 stars
    ·
    5.3K reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of California, Davis

    GIS Data Formats, Design and Quality

    Skills you'll gain: Spatial Analysis, ArcGIS, Geographic Information Systems, Geospatial Mapping, Data Quality, Data Mapping, Data Modeling, Vector Databases, Data Management, Data Storage, Data Sharing, Data Manipulation, Relational Databases, Query Languages, Analytics

    4.8
    Rating, 4.8 out of 5 stars
    ·
    2.1K reviews

    Intermediate · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular marketing analytics courses

  • Foundations of Business Intelligence: Google
  • Big Data: University of California San Diego
  • AI Image Generation and Content Creation: LearnKartS
  • Administración de Empresas: Universidad de Palermo
  • Generative AI for Data Scientists: IBM
  • Brand Identity and Strategy: IE Business School
  • AI, Automation, and Emerging Technology: Simplilearn
  • Data Visualization with Tableau: University of California, Davis
  • Assessment for Data Analysis and Visualization Foundations: IBM
  • Research Proposal: Initiating Research: University of California, Davis

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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