Gain the knowledge and skills you need to advance.
This role has a $67,968 median salary ¹.
A Digital Marketing Specialist manages campaigns, optimizing SEO, SEM, and social media with tools like Google Analytics to increase engagement.
This role has a $67,968 median salary ¹.
Offered by
This role has a $53,120 median salary ¹.
A Social Media Strategist develops and executes campaigns to boost brand awareness and engagement while analyzing metrics and optimizing content.
This role has a $53,120 median salary ¹.
Offered by
Build toward a degree
Professional Certificate
Course
Build toward a degree
Professional Certificate
Course
Build toward a degree
Professional Certificate
Specialization
Professional Certificate
Course
University of California, Davis
Course
Specialization
SkillUp
Course
Specialization
The language used throughout the course, in both instruction and assessments.
Coursera Project Network
Skills you'll gain: Content Performance Analysis, ChatGPT, Social Media Content, Content Strategy, Prompt Engineering, Target Audience, Social Media Campaigns, Social Media Marketing, Content Creation, Social Media, User Research, AI Personalization, Social Media Strategy, Market Research, Copywriting, Storytelling
Intermediate · Guided Project · Less Than 2 Hours
Tecnológico de Monterrey
Skills you'll gain: Smart Goals, Target Audience, Campaign Management, Business Marketing, Social Media, Social Media Strategy, Social Media Campaigns, Marketing Strategies, Social Media Marketing, Key Performance Indicators (KPIs), Target Market, Content Strategy, Marketing Planning, Business Planning, Customer Analysis, User Feedback
Beginner · Course · 1 - 3 Months
Northwestern University
Skills you'll gain: Social Media Marketing, Social Media Strategy, Social Media, Marketing Effectiveness, Marketing, Performance Measurement, Business Metrics, Customer Engagement, Business-To-Consumer, Return On Investment, Key Performance Indicators (KPIs), Integrated Marketing Communications, Program Management, Law, Regulation, and Compliance, A/B Testing, Information Privacy
Mixed · Course · 1 - 4 Weeks
Coursera Project Network
Skills you'll gain: Instagram, Social Media, Social Media Management, Social Media Marketing, Advertising, Target Audience, Facebook, Social Media Campaigns, Social Media Strategy, Online Advertising
Beginner · Guided Project · Less Than 2 Hours
Northwestern University
Skills you'll gain: Marketing Budgets, Peer Review, Key Performance Indicators (KPIs), Social Media Marketing, Strategic Marketing, Marketing Strategies, Marketing Effectiveness, Social Media, Social Media Strategy, Marketing Planning, Performance Measurement, Business Planning, Market Analysis, Customer Engagement, Planning
Mixed · Course · 1 - 3 Months
Coursera Project Network
Skills you'll gain: Instagram, Marketing Strategies, Content Creation, Marketing Strategy and Techniques, Marketing, Brand Marketing, Business Marketing, Social Media, Drive Engagement, Social Media Campaigns, Social Media Marketing, Influencing, Business
Beginner · Guided Project · Less Than 2 Hours
Coursera Project Network
Skills you'll gain: Social Media Campaigns, Social Media Management, Social Media Content, Instagram, Social Media Marketing, Social Media Strategy, Keyword Research, Content Creation, Scheduling, Target Market, Driving engagement, User Accounts
Beginner · Guided Project · Less Than 2 Hours
Coursera Project Network
Skills you'll gain: Facebook, Social Media Strategy, Social Media, Social Media Marketing, Social Media Content, Graphic Design, Data Visualization, Content Creation, Advertising Campaigns
Beginner · Guided Project · Less Than 2 Hours
Coursera Project Network
Skills you'll gain: Social Media Marketing, Social Media Content, Social Media, Facebook, Advertising, Data Visualization, Graphic Design, Content Creation, User Accounts
Beginner · Guided Project · Less Than 2 Hours
Coursera Project Network
Skills you'll gain: Instagram, Social Media, Social Media Content, Facebook, Marketing Design, Social Media Marketing, Graphic and Visual Design Software, Content Creation, Animations, Digital Design, Graphic Design, Design Elements And Principles, User Accounts
Beginner · Guided Project · Less Than 2 Hours
Coursera Project Network
Skills you'll gain: Target Audience, Facebook, Marketing Budgets, Advertising Campaigns, Social Media Marketing, Social Media, Digital Advertising, Advertising, Social Media Strategy, Social Media Management, Goal Setting
Beginner · Guided Project · Less Than 2 Hours
O.P. Jindal Global University
Skills you'll gain: Digital Marketing, Web Analytics, Digital Advertising, Search Engine Marketing, Online Advertising, Google Analytics, Search Engine Optimization, Web Analytics and SEO, Google Ads, Marketing Channel, Social Media Marketing, Marketing Strategies, Keyword Research, Marketing Planning, Paid media, Marketing Analytics, Social Media, Advertising, Blogs, Emerging Technologies
Beginner · Course · 1 - 3 Months