• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
Log In
Join for Free
  • Browse
  • Digital Marketing

Digital Marketing Courses

Digital marketing courses can help you learn SEO strategies, content creation, social media management, and email marketing techniques. You can build skills in audience analysis, campaign optimization, and brand storytelling. Many courses introduce tools like Google Analytics for tracking performance, Hootsuite for managing social media, and Mailchimp for email campaigns, showing how these skills can enhance your marketing efforts.


More to explore:

Popular Digital Marketing Courses and Certifications


  • U

    University of California San Diego

    Internet of Things: Sensing and Actuation From Devices

    Skills you'll gain: Internet Of Things, Embedded Software, Embedded Systems, Digital Signal Processing, Peripheral Devices, Wireless Networks, Communication Systems, Prototyping

    4.5
    Rating, 4.5 out of 5 stars
    ·
    159 reviews

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of California, Davis

    Research Proposal: Initiating Research

    Skills you'll gain: Market Research, Proposal Writing, Research Methodologies, Market Analysis, Business Research, Data Collection, Quantitative Research, Business Writing, Sampling (Statistics), Survey Creation, Qualitative Research, Request for Proposal, Client Services, Professional Networking

    4.6
    Rating, 4.6 out of 5 stars
    ·
    942 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    L

    L&T EduTech

    Intelligent Digital Factories

    Skills you'll gain: Machine Learning Algorithms, Internet Of Things, Artificial Intelligence, Unsupervised Learning, Python Programming, Embedded Software, Computer Vision, Peripheral Devices, Integrated Development Environments, Deep Learning, Applied Machine Learning, Image Analysis, Machine Learning, Embedded Systems, Civil Engineering, Computer Programming Tools, Wireless Networks, Automation, Digital Transformation, Real Time Data

    4.6
    Rating, 4.6 out of 5 stars
    ·
    312 reviews

    Intermediate · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    E

    Emory University

    Managing Uncertainty in Marketing Analytics

    Skills you'll gain: Probability Distribution, Marketing Analytics, Probability, Microsoft Excel, Statistics, Statistical Modeling, Forecasting, Decision Making, Simulation and Simulation Software, Insurance and Warranty Claims Processing, Risk Analysis

    4.3
    Rating, 4.3 out of 5 stars
    ·
    68 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    F

    Fundação Instituto de Administração

    Planejamento Estratégico de Marketing Digital

    Skills you'll gain: Campaign Management, Advertising Campaigns, Marketing Effectiveness, Consumer Behaviour, Key Performance Indicators (KPIs), Digital Marketing, Marketing Strategies, Marketing Analytics, Marketing, Customer experience strategy (CX), Marketing Strategy and Techniques, Performance Analysis, Strategic Marketing, Target Market, Performance Measurement, Return On Investment, Media Planning, Customer Insights, Content Strategy, Marketing Planning

    Beginner · Specialization · 3 - 6 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Social Media Content Creation with Canva

    Skills you'll gain: Canva (Software), Social Media, Social Media Content, Social Media Campaigns, Content Creation, Motion Graphics, Animations, Social Media Marketing, Social Media Strategy, Advertising Campaigns, Marketing Design, Instagram, Graphic Design, Layout Design, Content Strategy

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    P

    Packt

    AI for Business: ChatGPT for Brand Storytelling

    Skills you'll gain: Brand Strategy, Storytelling, Branding, Prompt Engineering, ChatGPT, Brand Awareness, Cross-Channel Marketing, Content Creation, AI Personalization, Consumer Behaviour, Email Marketing

    Intermediate · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    P

    Pontificia Universidad Católica de Chile

    Formación docente basada en la práctica para desarrollar habilidades del siglo XXI

    Skills you'll gain: Discussion Facilitation, Digital pedagogy, Pedagogy, Teaching, Student Engagement, Instructional Strategies, Curriculum Development, Social Justice, Innovation, Collaboration

    4.8
    Rating, 4.8 out of 5 stars
    ·
    1.2K reviews

    Mixed · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Match Personas: Craft Engaging AI Content

    Skills you'll gain: Content Creation, Content Marketing, Persona Development, Content Strategy, Ideation, Needs Assessment, Research

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of London

    Consumption, Marketing and Culture

    Skills you'll gain: Consumer Behaviour, Marketing Psychology, Marketing, Culture, Sustainable Business, Marketing Analytics, Environmental Issue, Sociology, Information Privacy, Digital Communications, Social Media

    4.7
    Rating, 4.7 out of 5 stars
    ·
    71 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    I

    IE Business School

    Marketing Management Essentials:The Marketing Plan Structure

    Skills you'll gain: Marketing Planning, Customer Engagement, Strategic Marketing, Marketing Management, Marketing Effectiveness, Marketing Strategies, Marketing, Market Research, Market Analysis, Market Dynamics, Brand Management, Customer experience strategy (CX), Key Performance Indicators (KPIs), Performance Measurement

    4.5
    Rating, 4.5 out of 5 stars
    ·
    10 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    I

    IIMA - IIM Ahmedabad

    Transforming Life and Organizations in the Digital Age

    Skills you'll gain: Digital Transformation, Innovation, Business Transformation, Organizational Strategy, Artificial Intelligence, Technology Strategies, Organizational Change, Cognitive flexibility, Industrial and Organizational Psychology, Emotional Intelligence, Decision Making

    4.9
    Rating, 4.9 out of 5 stars
    ·
    36 reviews

    Beginner · Course · 1 - 3 Months

1…777879…370

In summary, here are 10 of our most popular digital marketing courses

  • Internet of Things: Sensing and Actuation From Devices: University of California San Diego
  • Research Proposal: Initiating Research: University of California, Davis
  • Intelligent Digital Factories: L&T EduTech
  • Managing Uncertainty in Marketing Analytics: Emory University
  • Planejamento Estratégico de Marketing Digital: Fundação Instituto de Administração
  • Social Media Content Creation with Canva: Coursera
  • AI for Business: ChatGPT for Brand Storytelling: Packt
  • Formación docente basada en la práctica para desarrollar habilidades del siglo XXI: Pontificia Universidad Católica de Chile
  • Match Personas: Craft Engaging AI Content: Coursera
  • Consumption, Marketing and Culture: University of London

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • English Speaking
  • Generative AI (GenAI)
  • Microsoft Excel
  • Microsoft Power BI
  • Project Management
  • Python

Certificates & Programs

  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM Data Analyst Certificate
  • IBM Data Science Certificate
  • Machine Learning Certificate
  • Microsoft Power BI Data Analyst Certificate
  • UI / UX Design Certificate

Industries & Careers

  • Business
  • Computer Science
  • Data Science
  • Education & Teaching
  • Engineering
  • Finance
  • Healthcare
  • Human Resources (HR)
  • Information Technology (IT)
  • Marketing

Career Resources

  • Career Aptitude Test
  • Examples of Strengths and Weaknesses for Job Interviews
  • High-Income Skills to Learn
  • How Does Cryptocurrency Work?
  • How to Highlight Duplicates in Google Sheets
  • How to Learn Artificial Intelligence
  • Popular Cybersecurity Certifications
  • Preparing for the PMP Certification
  • Signs You Will Get the Job After an Interview
  • What Is Artificial Intelligence?

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok