• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Coursera
  • Online Degrees
  • Careers
  • Log In
  • Join for Free
    Coursera
    • Browse
    • Social Media Marketing

    Social Media Marketing Courses

    Social media marketing courses can help you learn how to build brand presence, engage audiences, and drive results across platforms like Instagram, LinkedIn, and TikTok.

    Skip to search results

    Filter by

    Subject
    Required
     *

    Language
    Required
     *

    The language used throughout the course, in both instruction and assessments.

    Learning Product
    Required
     *

    Level
    Required
     *

    Duration
    Required
     *

    Skills
    Required
     *

    Subtitles
    Required
     *

    Educator
    Required
     *

    Find the Best Social Media Marketing Course for Your Goals

    • Status: Preview
      Preview
      U

      University of Pennsylvania

      Computational Thinking for Problem Solving

      Skills you'll gain: Computational Thinking, Algorithms, Pseudocode, Problem Solving, Python Programming, Data Structures, Computer Hardware, Computer Programming, Analysis, Debugging

      4.7
      Rating, 4.7 out of 5 stars
      ·
      1.4K reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      M

      MedCerts

      Professionalism in Allied Health

      Skills you'll gain: Healthcare Ethics, Conflict Management, Cultural Responsiveness, Patient Education And Counseling, Cultural Diversity, Cultural Sensitivity, Professionalism, Professional Development, Time Management, Emotional Intelligence, Teamwork, Interpersonal Communications, Conscientiousness, Communication, Trustworthiness, Compassion, Empathy, Ethical Standards And Conduct, Medical Privacy, Medical Office Procedures

      4.8
      Rating, 4.8 out of 5 stars
      ·
      832 reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      U

      University of Virginia

      Pricing Strategy Optimization

      Skills you'll gain: Price Negotiation, Market Dynamics, Product Lifecycle Management, Revenue Management, Competitive Analysis, Target Market, Global Marketing, Market Share, Consumer Behaviour, Business Strategy, Product Strategy, Marketing Psychology, Marketing, Cost Accounting, Customer Insights, Customer Analysis, Value Propositions, Strategic Marketing, Economics, Demand Planning

      4.8
      Rating, 4.8 out of 5 stars
      ·
      914 reviews

      Beginner · Specialization · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      N

      Northwestern University

      The Importance of Listening

      Skills you'll gain: Real Time Data, Social Media, Social Media Marketing, Big Data, Marketing Analytics, Crisis Management, Analytics, Content Strategy, Text Mining, Data-Driven Decision-Making

      4.7
      Rating, 4.7 out of 5 stars
      ·
      1.6K reviews

      Mixed · Course · 1 - 4 Weeks

    • Status: Preview
      Preview
      E

      Erasmus University Rotterdam

      International Security Management

      Skills you'll gain: Security Management, Intelligence Collection and Analysis, International Relations, Public Safety and National Security, Safety and Security, Risk Management, Cybersecurity, Threat Detection, Governance, Cultural Diversity

      4.7
      Rating, 4.7 out of 5 stars
      ·
      1.3K reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      C

      California Institute of the Arts

      UX Design Fundamentals

      Skills you'll gain: User Interface and User Experience (UI/UX) Design, User Experience Design, Adobe XD, User Interface (UI) Design, User Centered Design, Interaction Design, Prototyping, Wireframing, User Research, User Flows, Mockups, Information Architecture, Ideation, Design Elements And Principles, Adobe InDesign, Adobe Illustrator

      4.8
      Rating, 4.8 out of 5 stars
      ·
      2.2K reviews

      Beginner · Course · 1 - 3 Months

    • Status: Preview
      Preview
      U

      University of Michigan

      Emotional Intelligence: Cultivating Immensely Human Interactions

      Skills you'll gain: Non-Verbal Communication, Mentorship, Emotional Intelligence, Personal Development, Self-Awareness, Interpersonal Communications, Social Skills, Coaching, Empathy, Leadership Development, Team Performance Management, Resilience, Team Building, Leadership

      4.7
      Rating, 4.7 out of 5 stars
      ·
      483 reviews

      Intermediate · Course · 1 - 4 Weeks

    • Status: Preview
      Preview
      D

      Duke University

      Renewable Energy and Green Building Entrepreneurship

      Skills you'll gain: Innovation, Entrepreneurship, Team Building, Business Modeling, Environmental Issue, Business Planning, New Business Development, Business Strategy, Corporate Sustainability, Business Development, Entrepreneurial Finance, Action Oriented, Environment and Resource Management, Stakeholder Engagement, Market Analysis

      4.7
      Rating, 4.7 out of 5 stars
      ·
      2.8K reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      U

      University of California, Irvine

      High-Impact Business Writing

      Skills you'll gain: Business Writing, Business Correspondence, Concision, Editing, Grammar, Proofreading, Business Communication, Report Writing, Global Marketing, Writing, Target Audience, Communication, Virtual Teams, Press Releases, Persuasive Communication, Presentations, Communication Strategies

      4.5
      Rating, 4.5 out of 5 stars
      ·
      3.9K reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      U

      University of Colorado Boulder

      Successful Presentation

      Skills you'll gain: Public Speaking, Presentations, Verbal Communication Skills, Storytelling, Drive Engagement, Communication, Persuasive Communication, Non-Verbal Communication, Business Writing, Cognitive flexibility, Composure, Adaptability, Creativity

      4.8
      Rating, 4.8 out of 5 stars
      ·
      4.9K reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      I

      IE Business School

      Implementación del Marketing Mix

      Skills you'll gain: Marketing Communications, Integrated Marketing Communications, Product Lifecycle Management, Customer experience strategy (CX), Advertising, Brand Strategy, Brand Management, Brand Loyalty, Branding, Marketing, Brand Awareness, Product Management, Product Strategy, Peer Review, Revenue Management, Retail Management, Marketing Channel, Strategic Marketing, Marketing Psychology, Supply Chain Planning

      4.8
      Rating, 4.8 out of 5 stars
      ·
      1.8K reviews

      Beginner · Specialization · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      U

      Universidad de Palermo

      Liderazgo, Motivación y Gestión de Recursos Humanos

      Skills you'll gain: Human Capital, Talent Management, Human Resource Strategy, Recruitment, Human Resources Management and Planning, Social Skills, Recruitment Strategies, Team Motivation, Employee Retention, Human Resources, Workforce Development, Team Building, Verbal Communication Skills, Leadership Development, Leadership, Emotional Intelligence, Team Management, Recognizing Others, Collaboration, Professional Development

      4.8
      Rating, 4.8 out of 5 stars
      ·
      2.2K reviews

      Beginner · Specialization · 3 - 6 Months

    Searches related to social media marketing

    meta social media marketing
    social media marketing in practice
    introduction to social media marketing
    genai in social media marketing
    meta social media marketing capstone
    meta social media marketing professional certificate
    social media marketing and brand advocacy
    genai for social media marketing specialists
    1…596061…398

    In summary, here are 10 of our most popular social media marketing courses

    • Computational Thinking for Problem Solving: University of Pennsylvania
    • Professionalism in Allied Health: MedCerts
    • Pricing Strategy Optimization: University of Virginia
    • The Importance of Listening: Northwestern University
    • International Security Management: Erasmus University Rotterdam
    • UX Design Fundamentals: California Institute of the Arts
    • Emotional Intelligence: Cultivating Immensely Human Interactions: University of Michigan
    • Renewable Energy and Green Building Entrepreneurship: Duke University
    • High-Impact Business Writing: University of California, Irvine
    • Successful Presentation: University of Colorado Boulder

    Why Learn Social Media Marketing?

    Social media marketing is the strategy of using platforms like Instagram, LinkedIn, TikTok, and others to connect with audiences, build brands, and drive engagement. It’s a critical skill in today’s digital economy, where businesses rely on social channels for visibility and growth. Learning social media marketing empowers you to create content, analyze performance, and grow a presence that makes an impact.

    Skills you can learn in Marketing

    Market (economics) (28)
    Social Media (15)
    Marketing Strategy (14)
    Analytics (13)
    Brand (13)
    Digital Marketing (13)
    Marketing Analytics (11)
    Plan (11)
    Advertising (9)
    Modeling (9)
    Social Media Marketing (9)
    Brand Management (7)

    Other topics to explore

    Arts and Humanities
    338 courses
    Business
    1095 courses
    Computer Science
    668 courses
    Data Science
    425 courses
    Information Technology
    145 courses
    Health
    471 courses
    Math and Logic
    70 courses
    Personal Development
    137 courses
    Physical Science and Engineering
    413 courses
    Social Sciences
    401 courses
    Language Learning
    150 courses

    Coursera Footer

    Technical Skills

    • ChatGPT
    • Coding
    • Computer Science
    • Cybersecurity
    • DevOps
    • Ethical Hacking
    • Generative AI
    • Java Programming
    • Python
    • Web Development

    Analytical Skills

    • Artificial Intelligence
    • Big Data
    • Business Analysis
    • Data Analytics
    • Data Science
    • Financial Modeling
    • Machine Learning
    • Microsoft Excel
    • Microsoft Power BI
    • SQL

    Business Skills

    • Accounting
    • Digital Marketing
    • E-commerce
    • Finance
    • Google
    • Graphic Design
    • IBM
    • Marketing
    • Project Management
    • Social Media Marketing

    Career Resources

    • Essential IT Certifications
    • High-Income Skills to Learn
    • How to Get a PMP Certification
    • How to Learn Artificial Intelligence
    • Popular Cybersecurity Certifications
    • Popular Data Analytics Certifications
    • What Does a Data Analyst Do?
    • Career Development Resources
    • Career Aptitude Test
    • Share your Coursera Learning Story

    Coursera

    • About
    • What We Offer
    • Leadership
    • Careers
    • Catalog
    • Coursera Plus
    • Professional Certificates
    • MasterTrack® Certificates
    • Degrees
    • For Enterprise
    • For Government
    • For Campus
    • Become a Partner
    • Social Impact
    • Free Courses
    • ECTS Credit Recommendations

    Community

    • Learners
    • Partners
    • Beta Testers
    • Blog
    • The Coursera Podcast
    • Tech Blog

    More

    • Press
    • Investors
    • Terms
    • Privacy
    • Help
    • Accessibility
    • Contact
    • Articles
    • Directory
    • Affiliates
    • Modern Slavery Statement
    • Do Not Sell/Share
    Learn Anywhere
    Download on the App Store
    Get it on Google Play
    Logo of Certified B Corporation
    © 2025 Coursera Inc. All rights reserved.
    • Coursera Facebook
    • Coursera Linkedin
    • Coursera Twitter
    • Coursera YouTube
    • Coursera Instagram
    • Coursera TikTok