Marketing strategy courses can help you learn customer segmentation, brand positioning, competitive analysis, and campaign planning. You can build skills in data interpretation, digital marketing tactics, and content creation strategies. Many courses introduce tools like Google Analytics, social media management platforms, and email marketing software, showing how these resources can enhance your marketing efforts and track performance effectively.

Skills you'll gain: Responsible AI, Data Literacy, AI Enablement, Data Mining, AI Product Strategy, Generative AI, Big Data, Information Architecture, Strategic Decision-Making, Enterprise Architecture, Cloud Computing, Data Analysis, Data Science, Digital Transformation, Natural Language Processing, Data-Driven Decision-Making, Data Architecture, Robotics, Business Logic, Leadership
Beginner · Specialization · 1 - 3 Months

University of California, Davis
Skills you'll gain: Surveys, Survey Creation, Focus Group, Quantitative Research, Qualitative Research, Data Synthesis, Market Research, Proposal Writing, Data Storytelling, Statistical Analysis, Presentations, Discussion Facilitation, Marketing Analytics, Marketing, Statistical Methods, Research Methodologies, Data Analysis, Data Visualization Software, Market Analysis, Business Research
Beginner · Specialization · 3 - 6 Months

Skills you'll gain: Marketing Budgets, Digital Media Strategy, Media Strategy, Professional Networking, Content Strategy, Promotional Strategies, Branding, Marketing Analytics, Brand Strategy, Brand Awareness, Budget Management, Customer Engagement, Content Marketing, Creative Design, Target Audience, Digital Marketing, Brand Management, Marketing Strategies, Social Media Strategy, Customer Analysis
Beginner · Specialization · 1 - 3 Months

Skills you'll gain: Decision Making, Driving engagement, Behavioral Economics, Human Factors, UI/UX Strategy, User Experience, Persona (User Experience), User Centered Design, User Experience Design, Usability Testing, Psychology, Experimentation, Design Strategies, Trustworthiness, Motivational Skills, Social Skills, Behavioral Management, Product Management, Ethical Standards And Conduct, Digital Marketing
Beginner · Course · 1 - 3 Months

Skills you'll gain: Market Research, Market Analysis, Competitive Analysis, Business Research, Market Intelligence, Global Marketing, Business Strategy, Strategic Marketing, Target Market, Consumer Behaviour, Performance Measurement, Report Writing, Analysis, Financial Acumen
Mixed · Course · 1 - 4 Weeks

Skills you'll gain: Prompt Engineering, ChatGPT, Generative AI, OpenAI, Multimodal Prompts, OpenAI API, LLM Application, AI Product Strategy, Productivity Software, Creative Design, Marketing Strategy and Techniques, Responsible AI, A/B Testing, Time Management
Beginner · Course · 1 - 3 Months

University of Virginia Darden School Foundation
Skills you'll gain: Design Thinking, Customer experience strategy (CX), Marketing Management, Marketing Strategy and Techniques, Customer Relationship Management, Data Ethics, AI Enablement, Business Strategy, Change Management, Responsible AI, Generative AI, Information Privacy, Business Ethics
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Strategic Communication, Performance Measurement, Key Performance Indicators (KPIs), Communication Planning, Strategic Leadership, Employee Engagement, Business Planning, Strategic Planning, Dashboard, Meeting Facilitation, Goal Setting, Planning, Organizational Strategy, Discussion Facilitation, Stakeholder Engagement, Presentations, Business Strategy, Leadership Development, Team Building, Teamwork
Intermediate · Course · 1 - 3 Months

Skills you'll gain: Adobe Express, Social Media Marketing, Brand Management, AI Personalization, Generative AI
Beginner · Course · 1 - 4 Weeks

University of California, Davis
Skills you'll gain: Data Synthesis, Data Storytelling, Presentations, Marketing, Data Visualization Software, Market Research, Social Media Marketing, Microsoft PowerPoint, Advertising, Customer Insights, Data Analysis, Verbal Communication Skills, Target Audience, Strategic Marketing, Market Analysis, Digital Marketing
Intermediate · Course · 1 - 4 Weeks

Università Bocconi
Skills you'll gain: Leadership and Management, Business Management, Team Management, Brand Management, Leadership Studies, Brand Strategy, Innovation, Art History, Fundraising, Data-Driven Decision-Making, Customer Relationship Management, Marketing, Customer experience improvement
Mixed · Course · 1 - 3 Months

Skills you'll gain: Social Media Campaigns, Pinterest, Advertising Campaigns, Social Media, Advertising, Lead Generation, Paid media, TikTok, Social Media Marketing, Social Media Strategy, Campaign Management, Target Audience
Beginner · Course · 1 - 3 Months