Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Skills you'll gain: Simulations, Visualization (Computer Graphics), Statistical Visualization, R (Software), R Programming, Statistical Modeling, Statistical Programming, Statistical Analysis, Process Analysis, Data Analysis, Test Case
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Facebook, Target Audience, Social Media, Social Media Marketing, Social Media Campaigns, Social Media Content, Advertising, Online Advertising, Customer Insights, Business Development, Business
Beginner · Guided Project · Less Than 2 Hours

Google Cloud
Skills you'll gain: Google Sheets, Pivot Tables And Charts, Spreadsheet Software, Data Analysis, Collaborative Software, Descriptive Statistics, Data Presentation, Data Manipulation, Data Management, Cloud Computing
Intermediate · Project · Less Than 2 Hours

Skills you'll gain: Dataflow, Data Pipelines, Apache Kafka, Data Processing, Real Time Data, Extract, Transform, Load, Google Cloud Platform, Data Transformation, JSON, SQL, Data Storage Technologies, Analytics
Advanced · Course · 1 - 3 Months

Google Cloud
Skills you'll gain: Performance Tuning, Query Languages, Exploratory Data Analysis, Database Management, Data Persistence, Data Analysis, System Monitoring, Google Cloud Platform
Intermediate · Project · Less Than 2 Hours

Vanderbilt University
Skills you'll gain: Statistical Methods, Statistical Analysis, Data Visualization, Generative AI, Statistical Hypothesis Testing, Data Presentation, Data Storytelling, Box Plots, Data Analysis, Plot (Graphics), Data-Driven Decision-Making, Statistics, Technical Communication, Statistical Inference, Graphing
Beginner · Course · 1 - 4 Weeks

Microsoft
Skills you'll gain: Full-Stack Web Development, Application Design, Webpack, React.js, Web Applications, Package and Software Management, Web Development, Version Control, Software Documentation, Web Development Tools, JavaScript Frameworks, Web Content Accessibility Guidelines, Application Deployment, Frontend Performance, Software Architecture, Cloud Deployment, Software Testing, Javascript, UI Components, Interactive Data Visualization
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Microsoft Excel, Excel Formulas, Spreadsheet Software, Data Analysis Software, Data Analysis, Customer Analysis, Analysis, Analytical Skills, Gross Profit, Productivity Software, Business Mathematics
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Data Integrity, Data Cleansing, Data Quality, Data Validation, Sampling (Statistics), Probability & Statistics, Data Analysis, Statistics, Statistical Analysis, Small Data
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Brand Strategy, Presentations, Branding, Design Thinking, Style Guides, Marketing Strategies, Graphic and Visual Design, Adobe Illustrator, Adobe Photoshop, Target Audience, Color Theory, Competitive Analysis
Beginner · Course · 1 - 4 Weeks

Coursera
Skills you'll gain: Registration, Email Marketing, User Feedback, Customer Relationship Management, User Accounts, Account Management
Beginner · Guided Project · Less Than 2 Hours

MathWorks
Skills you'll gain: Plot (Graphics), Scripting, Matlab, Data Manipulation, Mathematical Modeling, Data Analysis, Data Visualization, Data Visualization Software, Descriptive Statistics, Interactive Data Visualization, Exploratory Data Analysis, Data Mapping, Data Cleansing, File Management, Technical Communication
Beginner · Course · 1 - 4 Weeks