Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Skills you'll gain: Data Management, Data Manipulation
Intermediate · Course · 1 - 4 Weeks

Google Cloud
Skills you'll gain: Google Sheets, Query Languages, Spreadsheet Software, Data Manipulation, Data Transformation, Data Cleansing, Excel Formulas, Data Management, Data Analysis, Cloud Computing
Intermediate · Project · Less Than 2 Hours

Skills you'll gain: Data Pipelines, Big Data, Data Lakes, Microsoft Azure, Data Processing, Extract, Transform, Load, Data Integration, Cloud Management, Cloud Services
Advanced · Guided Project · Less Than 2 Hours

Google Cloud
Skills you'll gain: Gemini, Marketing Analytics, Analytics, Customer Analysis, Generative AI, Data Analysis, Analytical Skills, Customer Insights, Google Cloud Platform, Customer Data Management, Marketing Strategies, Predictive Modeling, Forecasting
Beginner · Course · 1 - 4 Weeks

Google Cloud
Skills you'll gain: Generative AI, AI Enablement, Web Analytics and SEO, Google Cloud Platform, Data Management, Information Management, Analytics, Information Architecture, AI Security, Data Integration, Unstructured Data, System Configuration
Intermediate · Course · 1 - 3 Months

Johns Hopkins University
Skills you'll gain: Code Review, GitHub, Git (Version Control System), Version Control, Docker (Software), Software Development Tools, Continuous Integration, Containerization, Bioinformatics, Informatics, Automation, Data Analysis, R Programming
Advanced · Course · 1 - 3 Months

Skills you'll gain: Email Automation, People Analytics, Job Analysis, Business Analysis, Grammar, Customer Support, Debugging
Beginner · Course · 1 - 3 Months

Skills you'll gain: Storyboarding, Video Production, Storytelling, Scripting, Content Creation, Writing and Editing, AI Personalization
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Plot (Graphics), Scripting, Scientific Visualization, Visualization (Computer Graphics), Graphing, Scalability, Text Mining, Statistical Analysis, Time Series Analysis and Forecasting, Programming Principles, Data Visualization, Descriptive Statistics, Mathematical Software, File I/O, Software Installation, Numerical Analysis, Mathematical Modeling, Predictive Modeling, Python Programming, Data Analysis
Beginner · Specialization · 1 - 3 Months

Banco Interamericano de Desarrollo
Skills you'll gain: Data Literacy, Data Ethics, Policy Analysis, Public Policies, Data-Driven Decision-Making, Tree Maps, Data Analysis, Data Collection, Data Management, Program Evaluation, Data Quality, Research, Research Methodologies
Beginner · Course · 1 - 3 Months

Skills you'll gain: Demand Planning, Customer Demand Planning, Supply Chain Planning, Production Planning, Forecasting, Time Series Analysis and Forecasting, Trend Analysis, Inventory Management System, Data Analysis, R Programming, Data Visualization, R (Software), Model Evaluation
Intermediate · Guided Project · Less Than 2 Hours

Skills you'll gain: Recurrent Neural Networks (RNNs), Embeddings, Time Series Analysis and Forecasting, Tensorflow, Natural Language Processing, Forecasting, Image Analysis, Deep Learning, Artificial Neural Networks, Predictive Analytics, Predictive Modeling, Technical Analysis, Data Preprocessing, Supervised Learning, Data Science, Machine Learning
Intermediate · Course · 1 - 4 Weeks