• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Coursera
Log In
Join for Free
Coursera
  • Browse
  • Marketing Analytics

Marketing Analytics Courses

Master marketing analytics for data-driven decision-making. Learn to analyze marketing data, measure performance, and optimize campaigns.

Skip to search results

Filter by

Subject
Required
 *

Language
Required
 *

The language used throughout the course, in both instruction and assessments.

Learning Product
Required
 *

Build job-relevant skills in under 2 hours with hands-on tutorials.
Learn from top instructors with graded assignments, videos, and discussion forums.
Learn a new tool or skill in an interactive, hands-on environment.
Get in-depth knowledge of a subject by completing a series of courses and projects.
Earn career credentials from industry leaders that demonstrate your expertise.
Earn career credentials while taking courses that count towards your Master’s degree.
Earn your Bachelor’s or Master’s degree online for a fraction of the cost of in-person learning.
Complete graduate-level learning without committing to a full degree program.
Earn a university-issued career credential in a flexible, interactive format.
Graduate level learning within reach.

Level
Required
 *

Duration
Required
 *

Skills
Required
 *

Subtitles
Required
 *

Educator
Required
 *

Find the best Marketing Analytics course for your goals

  • Status: Free Trial
    Free Trial
    U

    Universidad de los Andes

    Arquitecturas de Big Data

    Skills you'll gain: Public Cloud, Big Data, Apache Hadoop, Apache Spark, Data Architecture, Cloud Services, Data Processing, Distributed Computing, Cloud Computing, Scalability, NoSQL, File Systems, Data Storage

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Glasgow

    Data-Driven Leadership Skills Course 3: Data-Driven Leaders

    Skills you'll gain: Data Literacy, Business Transformation, Data-Driven Decision-Making, Strategic Leadership, Leadership, Leadership Development, Leadership and Management, Organizational Change, Big Data, Data Management, Analytical Skills, Decision Making, Agile Methodology

    4.7
    Rating, 4.7 out of 5 stars
    ·
    7 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    U

    University of Illinois Urbana-Champaign

    Исследование и генерация данных для принятия бизн.-реш.

    Skills you'll gain: Sampling (Statistics), Descriptive Statistics, Data Analysis, Statistics, Quantitative Research, Business Analysis, Business Risk Management, Statistical Analysis, Data-Driven Decision-Making, Statistical Visualization, Statistical Methods, Microsoft Excel, Probability Distribution, Data Presentation, Influencing

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    L

    L&T EduTech

    Machinery for Concreting

    Skills you'll gain: Equipment Design, Maintenance, Repair, and Facility Services, Product Lifecycle Management, Construction Engineering, Construction, Construction Management, Machine Controls, Plant Operations and Management, Facility Management and Maintenance, Automation Engineering, Architecture and Construction, Digital Transformation, Hydraulics, 3D Modeling

    Advanced · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    B

    Board Infinity

    Step-by-Step Resume Building: Job-Winning ATS-Proof Resumes

    Skills you'll gain: Procedure Development, Professionalism

    Beginner · Course · 1 - 3 Months

  • C

    Coursera Project Network

    Microsoft Excel حسابات البيانات في

    Skills you'll gain: Excel Formulas, Microsoft Excel, Spreadsheet Software, Data Entry, Data Analysis Software, Text Mining

    4.8
    Rating, 4.8 out of 5 stars
    ·
    9 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • C

    Coursera Project Network

    كيفية اطلاق حملة اعلانية على موقع بنترست

    Skills you'll gain: Pinterest, Advertising Campaigns, Goal Setting, Digital Advertising, Social Media Campaigns, Marketing, Promotional Strategies, Social Media, User Accounts

    Beginner · Guided Project · Less Than 2 Hours

  • P

    Packt

    The Simplest Guide™ to Clinical Data Analysis with SAS

    Skills you'll gain: Clinical Trials, Clinical Data Management, Clinical Research, Case Report Forms, SAS (Software), Pharmaceuticals, Statistical Programming, Data Analysis, Statistical Analysis, Informed Consent, Data Manipulation, Descriptive Statistics

    Beginner · Course · 1 - 4 Weeks

  • G

    Google Cloud

    Using BigQuery Omni with AWS

    Skills you'll gain: Amazon Web Services, Amazon S3, Cloud-Based Integration, Data Access, Google Cloud Platform, Cloud API, Data Import/Export, Data Management

    Intermediate · Project · Less Than 2 Hours

  • C

    Coursera Project Network

    إنشاء لوحة تحكم للبورصة باستخدام أوراق جوجل

    Skills you'll gain: Google Sheets, Excel Formulas, Spreadsheet Software, Data Presentation, Dashboard, Real Time Data, Market Data, Data Visualization Software, Data Analysis, Financial Data

    4.4
    Rating, 4.4 out of 5 stars
    ·
    10 reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • Status: New
    New
    Status: Preview
    Preview
    N

    Northeastern University

    Business Strategy and Value Creation In Action

    Skills you'll gain: Business Strategy, Corporate Strategy, Strategic Thinking, Strategic Planning, Business Planning, Organizational Strategy, Business, Competitive Analysis, Strategic Marketing, Growth Strategies, Strategic Decision-Making, New Business Development, Value Propositions, Strategic Prioritization

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Preview
    Preview
    C

    Coursera

    TikTok Planning: Manage Content Like a Pro

    Skills you'll gain: TikTok, Content Strategy, Content Marketing, Calendar Management, Workflow Management, Content Creation, Content Management, Social Media Management, Marketing Planning, Operational Efficiency, Scheduling

    Beginner · Course · 1 - 4 Weeks

Marketing Analytics learners also search

customer analytics
business analytics
analytics
data analytics
google analytics
web analytics
social media analytics
digital analytics
1…324325326…371

In summary, here are 10 of our most popular marketing analytics courses

  • Arquitecturas de Big Data : Universidad de los Andes
  • Data-Driven Leadership Skills Course 3: Data-Driven Leaders: University of Glasgow
  • Исследование и генерация данных для принятия бизн.-реш.: University of Illinois Urbana-Champaign
  • Machinery for Concreting: L&T EduTech
  • Step-by-Step Resume Building: Job-Winning ATS-Proof Resumes: Board Infinity
  • Microsoft Excel حسابات البيانات في : Coursera Project Network
  • كيفية اطلاق حملة اعلانية على موقع بنترست: Coursera Project Network
  • The Simplest Guide™ to Clinical Data Analysis with SAS: Packt
  • Using BigQuery Omni with AWS: Google Cloud
  • إنشاء لوحة تحكم للبورصة باستخدام أوراق جوجل: Coursera Project Network

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • English Speaking
  • Generative AI (GenAI)
  • Microsoft Excel
  • Microsoft Power BI
  • Project Management
  • Python

Certificates & Programs

  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM Data Analyst Certificate
  • IBM Data Science Certificate
  • Machine Learning Certificate
  • Microsoft Power BI Data Analyst Certificate
  • UI / UX Design Certificate

Industries & Careers

  • Business
  • Computer Science
  • Data Science
  • Education & Teaching
  • Engineering
  • Finance
  • Healthcare
  • Human Resources (HR)
  • Information Technology (IT)
  • Marketing

Career Resources

  • Career Aptitude Test
  • Examples of Strengths and Weaknesses for Job Interviews
  • High-Income Skills to Learn
  • How Does Cryptocurrency Work?
  • How to Highlight Duplicates in Google Sheets
  • How to Learn Artificial Intelligence
  • Popular Cybersecurity Certifications
  • Preparing for the PMP Certification
  • Signs You Will Get the Job After an Interview
  • What Is Artificial Intelligence?

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2025 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok