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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


More to explore:

Popular Marketing Analytics Courses and Certifications


  • Status: New
    New
    Status: Free Trial
    Free Trial
    E

    EDUCBA

    AI Machine Learning with R & Python Projects

    Skills you'll gain: Sampling (Statistics), Matplotlib, Data Analysis, Data Mining, Statistical Analysis, Statistical Hypothesis Testing, NumPy, Pandas (Python Package), Probability Distribution, Dimensionality Reduction, Model Evaluation, R Programming, Probability, Python Programming, Scikit Learn (Machine Learning Library), Data Preprocessing, Linear Algebra, Applied Machine Learning, Regression Analysis, Artificial Intelligence and Machine Learning (AI/ML)

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    J

    Johns Hopkins University

    Data Literacy Capstone – Evaluating Research

    Skills you'll gain: Peer Review, Data Literacy, Research, Quantitative Research, Report Writing, Analytical Skills, Data Analysis, Research Methodologies, Statistical Analysis

    4.8
    Rating, 4.8 out of 5 stars
    ·
    6 reviews

    Intermediate · Course · 1 - 4 Weeks

  • C

    Coursera

    CNNs with TensorFlow: Basics of Machine Learning

    Skills you'll gain: Tensorflow, Convolutional Neural Networks, Keras (Neural Network Library), Matplotlib, Artificial Neural Networks, Image Analysis, Deep Learning, Applied Machine Learning, Python Programming, Model Evaluation, Adaptability, Problem Solving

    Intermediate · Guided Project · Less Than 2 Hours

  • Status: Preview
    Preview
    U

    Universidades Anáhuac

    Introducción a la Robótica e Industria 4.0

    Skills you'll gain: Data Ethics, Robotics, Automation, Internet Of Things, Emerging Technologies, Artificial Intelligence, Big Data, Data Capture, Cybersecurity, Augmented and Virtual Reality (AR/VR), Real Time Data, Programming Principles, Prototyping

    4.5
    Rating, 4.5 out of 5 stars
    ·
    11 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
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    C

    Coursera

    Engineering Data Ecosystems: Pipelines, ETL, Spark

    Skills you'll gain: Extract, Transform, Load, Apache Spark, Data Pipelines, Data Integration, Big Data, Data Processing, Data Warehousing, Data Management, Data Architecture, Database Design, Scalability

    Beginner · Course · 1 - 4 Weeks

  • G

    Google Cloud

    Bracketology with Google Machine Learning

    Skills you'll gain: Data Preprocessing, Model Evaluation, Applied Machine Learning, Big Data, Google Cloud Platform, Data Manipulation, Predictive Analytics, Machine Learning, Exploratory Data Analysis, SQL

    Beginner · Project · Less Than 2 Hours

  • Status: Preview
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    C

    Coursera

    Instagram Planning: Manage Content Like a Pro

    Skills you'll gain: Instagram, Content Creation, Social Media Content, Social Media Management, Content Development and Management, Marketing Planning, Content Strategy, Shared Media, Owned Media, Scheduling, Workflow Management

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    G

    Google Cloud

    Creating a Looker Modeled Query and Working with Quick Start

    Skills you'll gain: Looker (Software), Pivot Tables And Charts, Dashboard, Data Modeling, Exploratory Data Analysis, Data Analysis, Query Languages

    Beginner · Project · Less Than 2 Hours

  • Status: Preview
    Preview
    U

    University of Michigan

    Information Extraction from Free Text Data in Health

    Skills you'll gain: Text Mining, Unstructured Data, Health Informatics, Natural Language Processing, Data Mining, Model Evaluation, Clinical Informatics, Deep Learning, Machine Learning, Medical Terminology, Artificial Neural Networks, Supervised Learning, Python Programming, Computer Programming, Computer Programming Tools

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
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    I

    INSEAD

    Análise de oportunidade de Blockchain

    Skills you'll gain: Blockchain, Business Analysis, Emerging Technologies, Solution Design, Entrepreneurship, Market Opportunities, Case Studies, Market Analysis, Competitive Analysis, Business Modeling, Proposal Development, Value Propositions, Target Audience, Presentations

    Intermediate · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    P

    Packt

    Applied NLP and Generative AI

    Skills you'll gain: Prompt Engineering, Vector Databases, Retrieval-Augmented Generation, Model Evaluation, Hugging Face, Generative AI, Dimensionality Reduction, Natural Language Processing, OpenAI API, Data Preprocessing, Embeddings, Classification Algorithms, Large Language Modeling, OpenAI, Text Mining, Applied Machine Learning, LLM Application, Statistical Machine Learning, Data Processing, Multilingualism

    Intermediate · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    J

    Johns Hopkins University

    Modeling Data in the Tidyverse

    Skills you'll gain: Statistical Modeling, Exploratory Data Analysis, R Programming, Predictive Modeling, Statistical Hypothesis Testing, Tidyverse (R Package), Data Analysis, Data Modeling, Regression Analysis, Data Science, Classification And Regression Tree (CART), Statistical Inference, Statistical Analysis, Rmarkdown, Data Preprocessing, Statistical Methods, Model Evaluation, Machine Learning

    4.7
    Rating, 4.7 out of 5 stars
    ·
    10 reviews

    Mixed · Course · 1 - 3 Months

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In summary, here are 10 of our most popular marketing analytics courses

  • AI Machine Learning with R & Python Projects: EDUCBA
  • Data Literacy Capstone – Evaluating Research: Johns Hopkins University
  • CNNs with TensorFlow: Basics of Machine Learning: Coursera
  • Introducción a la Robótica e Industria 4.0: Universidades Anáhuac
  • Engineering Data Ecosystems: Pipelines, ETL, Spark: Coursera
  • Bracketology with Google Machine Learning: Google Cloud
  • Instagram Planning: Manage Content Like a Pro: Coursera
  • Creating a Looker Modeled Query and Working with Quick Start: Google Cloud
  • Information Extraction from Free Text Data in Health: University of Michigan
  • Análise de oportunidade de Blockchain: INSEAD

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Plan (11)
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