• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Coursera
  • Online Degrees
  • Careers
  • Log In
  • Join for Free
    Coursera
    • Browse
    • Marketing Strategy

    Marketing Strategy Courses Online

    Study marketing strategy for competitive advantage. Learn to develop and implement effective marketing plans that align with business goals.

    Skip to search results

    Filter by

    Subject
    Required
     *

    Language
    Required
     *

    The language used throughout the course, in both instruction and assessments.

    Learning Product
    Required
     *

    Level
    Required
     *

    Duration
    Required
     *

    Skills
    Required
     *

    Subtitles
    Required
     *

    Educator
    Required
     *

    Explore the Marketing Strategy Course Catalog

    • Status: New
      New
      C

      Coursera Instructor Network

      AI-Augmented Decision-Making for Business Leaders

      Skills you'll gain: Business Leadership, Data Ethics, Strategic Decision-Making, Business Strategy, Leadership, Data-Driven Decision-Making, Artificial Intelligence, Data Storytelling, Business Risk Management, Business Ethics, Decision Making, Organizational Leadership, Technical Communication, Technology Strategies, Culture Transformation, Risk Management, Communication

      Beginner · Course · 1 - 4 Weeks

    • Status: New
      New
      Status: Free Trial
      Free Trial
      B

      Board Infinity

      Step-by-Step Resume Building: Job-Winning ATS-Proof Resumes

      Skills you'll gain: Applicant Tracking Systems, Personal Development, Content Development and Management, LinkedIn, Recruitment, Professional Development, Self-Awareness, Goal Setting, Writing and Editing, Concision, Keyword Research, Editing, Marketing, Organizational Skills

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      M

      Meta

      Advertising with Meta

      Skills you'll gain: Marketing Budgets, Campaign Management, Target Audience, Performance Analysis, Advertising, Advertising Campaigns, Social Media Campaigns, Facebook, Instagram, Paid media, Bidding, Social Media, Budget Management, Social Media Marketing

      4.8
      Rating, 4.8 out of 5 stars
      ·
      2.7K reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      U

      University of Illinois Urbana-Champaign

      Value Chain Management

      Skills you'll gain: Management Accounting, Operations Management, Marketing, Process Improvement, Organizational Strategy, Performance Measurement, Marketing Planning, Supply Chain, Supply Chain Management, Product Strategy, Manufacturing Operations, Operational Analysis, Business Operations, Supply Chain Planning, Branding, Integrated Marketing Communications, Strategic Marketing, Marketing Strategy and Techniques, Cost Accounting, Quality Control

      Build toward a degree

      4.7
      Rating, 4.7 out of 5 stars
      ·
      5.1K reviews

      Intermediate · Specialization · 3 - 6 Months

    • Status: New
      New
      Status: Free Trial
      Free Trial
      G

      Google Cloud

      Generative AI Leader

      Skills you'll gain: Prompt Engineering, Generative AI Agents, Generative AI, Google Cloud Platform, Google Workspace, Data Management, Productivity Software, Cloud Solutions, Unstructured Data, Large Language Modeling, Workflow Management, Data Governance, Strategic Thinking, Cloud Infrastructure, Information Privacy, Cloud Computing, Innovation, Artificial Intelligence, Organizational Strategy, Collaboration

      4.6
      Rating, 4.6 out of 5 stars
      ·
      54 reviews

      Beginner · Professional Certificate · 3 - 6 Months

    • Status: New
      New
      Status: Free Trial
      Free Trial
      A

      Adobe

      Course 4: Adobe Commerce Best Practice, Case Study, Careers

      Skills you'll gain: Adobe Experience Manager, Project Implementation, E-Commerce, System Implementation, Business-To-Consumer, Solution Architecture, Project Documentation, Product Management, Order Management, User Requirements Documents, Technical Documentation, Project Management, Customer experience strategy (CX), System Configuration, Quality Assurance, Project Planning, Payment Processing and Collection

      Beginner · Course · 1 - 4 Weeks

    • Status: New
      New
      I

      IESE Business School

      Gestión de Operaciones

      Skills you'll gain: Operations Management, Process Design, Process Improvement, Business Operations, Operational Analysis, Operational Efficiency, Workflow Management, Process Management, Continuous Improvement Process, Organizational Strategy, Inventory Management System, Capacity Management, Decision Making

      Intermediate · Course · 1 - 4 Weeks

    • Status: New
      New
      F

      Fractal Analytics

      Data Frameworks for Generative AI

      Skills you'll gain: Taxonomy, Data Governance, Generative AI, Data Strategy, Data Quality, Data Architecture, Data Management, Data Infrastructure, Data Access, Large Language Modeling, Prompt Engineering, Information Architecture, Data Security, Data Science, Agentic systems, Machine Learning

      Intermediate · Course · 1 - 4 Weeks

    • Status: New
      New
      Status: Free Trial
      Free Trial
      A

      Amazon Web Services

      Bringing Ideas to Life Using AI

      Skills you'll gain: Generative AI, Generative AI Agents, Application Programming Interface (API), Application Development, Amazon Web Services, Data Governance, API Design, Cost Management, Artificial Intelligence, Prompt Engineering, Information Privacy, Product Strategy, Innovation, Compliance Management, Data Security

      4.7
      Rating, 4.7 out of 5 stars
      ·
      6 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: New
      New
      M

      Macquarie University

      Cyber Response and Recovery

      Skills you'll gain: Incident Response, Incident Management, Computer Security Incident Management, Cyber Security Strategy, Security Management, Cyber Attacks, Intrusion Detection and Prevention, Cyber Risk, Cyber Security Policies, Disaster Recovery, Threat Detection, Crisis Management, Cybersecurity, Cyber Security Assessment, Threat Management, Business Continuity, Safety and Security, Strategic Communication, Security Software, Regulation and Legal Compliance

      Beginner · Course · 1 - 3 Months

    • Status: New
      New
      Status: Free Trial
      Free Trial
      I

      Infosec

      CISSP Domain 7: Security Operations

      Skills you'll gain: Contingency Planning, Business Continuity Planning, Computer Security Incident Management, Security Management, Incident Response, Disaster Recovery, Data Centers, Security Strategy, Security Controls, Cybersecurity, Information Systems Security, Infrastructure Security, Configuration Management, Change Control

      Advanced · Course · 1 - 4 Weeks

    • Status: New
      New
      Status: Free Trial
      Free Trial
      A

      Adobe

      Course 1: Introduction to Digital Experience and Ecommerce

      Skills you'll gain: Adobe Experience Manager, E-Commerce, Business-To-Consumer, Digital Transformation, Project Implementation, Solution Delivery, Program Implementation, Business Requirements, Business Technologies, Technical Consulting, Customer experience strategy (CX), Business Analysis, B2B Sales

      Beginner · Course · 1 - 4 Weeks

    Marketing Strategy learners also search

    Marketing
    Digital Marketing
    Content Strategy
    Beginner Digital Marketing
    Social Media Marketing
    Digital Marketing Projects
    Advanced Digital Marketing
    Beginner Social Media Marketing
    1…323334…302

    In summary, here are 10 of our most popular marketing strategy courses

    • AI-Augmented Decision-Making for Business Leaders: Coursera Instructor Network
    • Step-by-Step Resume Building: Job-Winning ATS-Proof Resumes: Board Infinity
    • Advertising with Meta: Meta
    • Value Chain Management: University of Illinois Urbana-Champaign
    • Generative AI Leader: Google Cloud
    • Course 4: Adobe Commerce Best Practice, Case Study, Careers: Adobe
    • Gestión de Operaciones: IESE Business School
    • Data Frameworks for Generative AI: Fractal Analytics
    • Bringing Ideas to Life Using AI: Amazon Web Services
    • Cyber Response and Recovery: Macquarie University

    Skills you can learn in Marketing

    Market (economics) (28)
    Social Media (15)
    Marketing Strategy (14)
    Analytics (13)
    Brand (13)
    Digital Marketing (13)
    Marketing Analytics (11)
    Plan (11)
    Advertising (9)
    Modeling (9)
    Social Media Marketing (9)
    Brand Management (7)

    Other topics to explore

    Arts and Humanities
    338 courses
    Business
    1095 courses
    Computer Science
    668 courses
    Data Science
    425 courses
    Information Technology
    145 courses
    Health
    471 courses
    Math and Logic
    70 courses
    Personal Development
    137 courses
    Physical Science and Engineering
    413 courses
    Social Sciences
    401 courses
    Language Learning
    150 courses

    Coursera Footer

    Technical Skills

    • ChatGPT
    • Coding
    • Computer Science
    • Cybersecurity
    • DevOps
    • Ethical Hacking
    • Generative AI
    • Java Programming
    • Python
    • Web Development

    Analytical Skills

    • Artificial Intelligence
    • Big Data
    • Business Analysis
    • Data Analytics
    • Data Science
    • Financial Modeling
    • Machine Learning
    • Microsoft Excel
    • Microsoft Power BI
    • SQL

    Business Skills

    • Accounting
    • Digital Marketing
    • E-commerce
    • Finance
    • Google
    • Graphic Design
    • IBM
    • Marketing
    • Project Management
    • Social Media Marketing

    Career Resources

    • Essential IT Certifications
    • High-Income Skills to Learn
    • How to Get a PMP Certification
    • How to Learn Artificial Intelligence
    • Popular Cybersecurity Certifications
    • Popular Data Analytics Certifications
    • What Does a Data Analyst Do?
    • Career Development Resources
    • Career Aptitude Test
    • Share your Coursera Learning Story

    Coursera

    • About
    • What We Offer
    • Leadership
    • Careers
    • Catalog
    • Coursera Plus
    • Professional Certificates
    • MasterTrack® Certificates
    • Degrees
    • For Enterprise
    • For Government
    • For Campus
    • Become a Partner
    • Social Impact
    • Free Courses
    • ECTS Credit Recommendations

    Community

    • Learners
    • Partners
    • Beta Testers
    • Blog
    • The Coursera Podcast
    • Tech Blog

    More

    • Press
    • Investors
    • Terms
    • Privacy
    • Help
    • Accessibility
    • Contact
    • Articles
    • Directory
    • Affiliates
    • Modern Slavery Statement
    • Do Not Sell/Share
    Learn Anywhere
    Download on the App Store
    Get it on Google Play
    Logo of Certified B Corporation
    © 2025 Coursera Inc. All rights reserved.
    • Coursera Facebook
    • Coursera Linkedin
    • Coursera Twitter
    • Coursera YouTube
    • Coursera Instagram
    • Coursera TikTok