• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Coursera
Log In
Join for Free
Coursera
  • Browse
  • Marketing Analytics

Marketing Analytics Courses

Master marketing analytics for data-driven decision-making. Learn to analyze marketing data, measure performance, and optimize campaigns.

Skip to search results

Filter by

Subject
Required
 *

Language
Required
 *

The language used throughout the course, in both instruction and assessments.

Learning Product
Required
 *

Build job-relevant skills in under 2 hours with hands-on tutorials.
Learn from top instructors with graded assignments, videos, and discussion forums.
Learn a new tool or skill in an interactive, hands-on environment.
Get in-depth knowledge of a subject by completing a series of courses and projects.
Earn career credentials from industry leaders that demonstrate your expertise.
Earn career credentials while taking courses that count towards your Master’s degree.
Earn your Bachelor’s or Master’s degree online for a fraction of the cost of in-person learning.
Complete graduate-level learning without committing to a full degree program.
Earn a university-issued career credential in a flexible, interactive format.
Graduate level learning within reach.

Level
Required
 *

Duration
Required
 *

Skills
Required
 *

Subtitles
Required
 *

Educator
Required
 *

Find the best Marketing Analytics course for your goals

  • Status: Free Trial
    Free Trial
    S

    SkillUp

    Practice Test for CompTIA Data+ Certification

    Skills you'll gain: Exploratory Data Analysis

    5
    Rating, 5 out of 5 stars
    ·
    9 reviews

    Advanced · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    B

    Board Infinity

    Executing Full Text Queries with Elasticsearch

    Skills you'll gain: Query Languages, Data Analysis, Software Installation, Performance Tuning, Distributed Computing, Load Balancing, Scripting, Scalability, Information Architecture, Data Modeling, Application Programming Interface (API)

    3.6
    Rating, 3.6 out of 5 stars
    ·
    14 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free
    Free
    C

    Coursera Project Network

    GenAI for Data Analysis : OpenAI Assistant API

    Skills you'll gain: Prompt Engineering, Data Analysis, Generative AI, OpenAI, Exploratory Data Analysis, Data Manipulation, LLM Application, Artificial Intelligence, Python Programming

    Intermediate · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    C

    Corporate Finance Institute

    Tableau Trading Dashboard

    Skills you'll gain: Tableau Software, Business Intelligence, Dashboard, Technical Analysis, Market Data, Investment Banking, Tree Maps, Interactive Data Visualization, Data Visualization Software, Market Analysis, Data Analysis, SQL

    Beginner · Course · 1 - 3 Months

  • C

    Coursera Project Network

    CNNs with TensorFlow: Basics of Machine Learning

    Skills you'll gain: Tensorflow, Keras (Neural Network Library), Matplotlib, Artificial Neural Networks, Image Analysis, Deep Learning, Computer Vision, Applied Machine Learning, Python Programming, Adaptability, Problem Solving

    Intermediate · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    A

    Arizona State University

    Putting it All Together: Problem-Solve Like an Entrepreneur

    Skills you'll gain: Lean Methodologies, Design Thinking, Innovation, Entrepreneurship, Product Improvement, Technology Solutions, Customer Analysis, Solution Design, Customer Insights, Brainstorming, Market Opportunities, Market Research, User Feedback, Business Modeling, Presentations

    4.7
    Rating, 4.7 out of 5 stars
    ·
    19 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    F

    Fundação Instituto de Administração

    Pesquisa de Mercado com Métodos Quantitativos

    Skills you'll gain: Quantitative Research, Survey Creation, Sampling (Statistics), Data Collection, Market Research, Data Analysis, Research Methodologies, Statistical Analysis, Data Quality

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    U

    University of Washington

    머신 러닝 기초: 사례 연구 접근 방식

    Skills you'll gain: Regression Analysis, Applied Machine Learning, Machine Learning, Deep Learning, Jupyter, Classification And Regression Tree (CART), Supervised Learning, Predictive Modeling, Predictive Analytics, Artificial Intelligence, Unsupervised Learning, Computer Vision, Text Mining, Natural Language Processing, Data Mining

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    P

    Packt

    Intermediate Data Analysis Techniques with Pandas

    Skills you'll gain: Pandas (Python Package), Text Mining, Data Manipulation, Data Cleansing, Data Analysis Software, Data Integration, Data Wrangling, Data Transformation

    4.9
    Rating, 4.9 out of 5 stars
    ·
    12 reviews

    Intermediate · Course · 1 - 3 Months

  • G

    Google Cloud

    Entity and Sentiment Analysis with the Natural Language API

    Skills you'll gain: Natural Language Processing, Text Mining, Google Cloud Platform, Cloud API, Unstructured Data, Network Analysis, Data Analysis, Analysis

    4.2
    Rating, 4.2 out of 5 stars
    ·
    6 reviews

    Beginner · Project · Less Than 2 Hours

  • C

    Coursera Project Network

    Cómo Usar Canva para Crear Diseños de Redes Sociales

    Skills you'll gain: Canva (Software), Style Guides, Video Production, Data Import/Export, Content Creation, Branding, Animations, Graphic and Visual Design Software, Graphic and Visual Design, Design Elements And Principles, Photography, Typography, Marketing

    Beginner · Guided Project · Less Than 2 Hours

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Case Western Reserve University

    Practical Geospatial Geostatistical Modeling

    Skills you'll gain: Exploratory Data Analysis, Spatial Data Analysis, Spatial Analysis, Geospatial Information and Technology, Descriptive Statistics, Statistical Modeling, R Programming, Geographic Information Systems, Statistical Analysis, R (Software), Probability & Statistics, Ggplot2, Oil and Gas, Data Analysis, Simulations, Statistical Methods, Rmarkdown, Data Cleansing, Box Plots, Plot (Graphics)

    Intermediate · Specialization · 3 - 6 Months

Marketing Analytics learners also search

customer analytics
business analytics
analytics
data analytics
google analytics
web analytics
social media analytics
digital analytics
1…306307308…370

In summary, here are 10 of our most popular marketing analytics courses

  • Practice Test for CompTIA Data+ Certification: SkillUp
  • Executing Full Text Queries with Elasticsearch: Board Infinity
  • GenAI for Data Analysis : OpenAI Assistant API : Coursera Project Network
  • Tableau Trading Dashboard: Corporate Finance Institute
  • CNNs with TensorFlow: Basics of Machine Learning: Coursera Project Network
  • Putting it All Together: Problem-Solve Like an Entrepreneur: Arizona State University
  • Pesquisa de Mercado com Métodos Quantitativos: Fundação Instituto de Administração
  • 머신 러닝 기초: 사례 연구 접근 방식: University of Washington
  • Intermediate Data Analysis Techniques with Pandas: Packt
  • Entity and Sentiment Analysis with the Natural Language API: Google Cloud

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • English Speaking
  • Generative AI (GenAI)
  • Microsoft Excel
  • Microsoft Power BI
  • Project Management
  • Python

Certificates & Programs

  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM Data Analyst Certificate
  • IBM Data Science Certificate
  • Machine Learning Certificate
  • Microsoft Power BI Data Analyst Certificate
  • UI / UX Design Certificate

Industries & Careers

  • Business
  • Computer Science
  • Data Science
  • Education & Teaching
  • Engineering
  • Finance
  • Healthcare
  • Human Resources (HR)
  • Information Technology (IT)
  • Marketing

Career Resources

  • Career Aptitude Test
  • Examples of Strengths and Weaknesses for Job Interviews
  • High-Income Skills to Learn
  • How Does Cryptocurrency Work?
  • How to Highlight Duplicates in Google Sheets
  • How to Learn Artificial Intelligence
  • Popular Cybersecurity Certifications
  • Preparing for the PMP Certification
  • Signs You Will Get the Job After an Interview
  • What Is Artificial Intelligence?

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2025 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok