• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Coursera
Log In
Join for Free
Coursera
  • Browse
  • Marketing Analytics

Marketing Analytics Courses

Master marketing analytics for data-driven decision-making. Learn to analyze marketing data, measure performance, and optimize campaigns.

Skip to search results

Filter by

Subject
Required
 *

Language
Required
 *

The language used throughout the course, in both instruction and assessments.

Learning Product
Required
 *

Build job-relevant skills in under 2 hours with hands-on tutorials.
Learn from top instructors with graded assignments, videos, and discussion forums.
Learn a new tool or skill in an interactive, hands-on environment.
Get in-depth knowledge of a subject by completing a series of courses and projects.
Earn career credentials from industry leaders that demonstrate your expertise.
Earn career credentials while taking courses that count towards your Master’s degree.
Earn your Bachelor’s or Master’s degree online for a fraction of the cost of in-person learning.
Complete graduate-level learning without committing to a full degree program.
Earn a university-issued career credential in a flexible, interactive format.
Graduate level learning within reach.

Level
Required
 *

Duration
Required
 *

Skills
Required
 *

Subtitles
Required
 *

Educator
Required
 *

Find the best Marketing Analytics course for your goals

  • Status: New
    New
    Status: Free Trial
    Free Trial
    S

    Skillshare

    Create Easy Instagram Reels with Canva

    Skills you'll gain: Instagram, Canva (Software), Content Performance Analysis, Web Content Accessibility Guidelines, Photography, Social Media Content, Marketing Psychology, Photo Editing, Content Creation, Social Media, Marketing Design, Performance Analysis, Social Media Marketing, Graphic and Visual Design, Content Strategy, Driving engagement, Productivity, Social Media Strategy, Drive Engagement, Creative Design

    Beginner · Specialization · 1 - 3 Months

  • Status: Preview
    Preview
    C

    Coursera Instructor Network

    GenAI for Data Scientists

    Skills you'll gain: Generative AI, Responsible AI, Data Ethics, Data Quality, Data Strategy, Applied Machine Learning, Predictive Modeling, Exploratory Data Analysis, Machine Learning, Machine Learning Methods

    4.6
    Rating, 4.6 out of 5 stars
    ·
    10 reviews

    Intermediate · Course · 1 - 4 Weeks

  • C

    Coursera Project Network

    Cómo empezar con Facebook Commerce Manager

    Skills you'll gain: Facebook, E-Commerce, Sales Management, Online Advertising, Digital Advertising, Product Knowledge, Social Media Marketing, Social Media, Product Promotion

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free
    Free
    C

    Coursera Project Network

    GoHighLevel for Beginners: Voice AI Automated Appointments

    Skills you'll gain: Outbound Calls, Operational Efficiency, Generative AI Agents, Workflow Management, Business Process Automation, Customer Service, Automation, Prompt Engineering, Systems Integration, Integration Testing

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    P

    Parsons School of Design, The New School

    Aprovechar el Diseño para Detectar Oportunidades de Negocio

    Skills you'll gain: Project Portfolio Management, Design Thinking, Strategic Thinking, Market Opportunities, Business Risk Management, Business Modeling, Design, New Product Development, Human Centered Design, Innovation, Customer experience strategy (CX), Ethical Standards And Conduct, Market Analysis

    4.8
    Rating, 4.8 out of 5 stars
    ·
    20 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    J

    Johns Hopkins University

    Data Science Decisions in Time: Using Data Effectively

    Skills you'll gain: Reinforcement Learning, Data-Driven Decision-Making, Markov Model, Time Series Analysis and Forecasting, Bayesian Statistics, Data Science, Predictive Analytics, Anomaly Detection, Probability Distribution, Machine Learning Methods, Statistical Analysis, A/B Testing, Sampling (Statistics)

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    C

    Codio

    Select Topics in Python: Natural Language Processing

    Skills you'll gain: Text Mining, Large Language Modeling, Natural Language Processing, LLM Application, Python Programming

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Michigan

    How Science Turns Data Into Knowledge

    Skills you'll gain: Data Literacy, Statistical Hypothesis Testing, Scientific Methods, Data Analysis, Experimentation, Research Design, Research, Peer Review, Probability & Statistics, Statistical Inference, Statistical Methods, Media and Communications

    4.5
    Rating, 4.5 out of 5 stars
    ·
    13 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    E

    EDUCBA

    Recommendation Engine - Basics

    Skills you'll gain: AI Personalization, Data Science, Predictive Analytics, Python Programming, Development Environment

    4.8
    Rating, 4.8 out of 5 stars
    ·
    16 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    E

    EDUCBA

    Analyze Global Logistics: A Strategic Supply Chain Case

    Skills you'll gain: Transportation Operations, Business Planning, Market Analysis, Process Design, Supplier Management, Cost Management

    Mixed · Course · 1 - 4 Weeks

  • G

    Google Cloud

    BigQuery Soccer Data Analysis

    Skills you'll gain: Databases, Big Data, SQL, Data Analysis, Data Science, Statistical Analysis

    3.1
    Rating, 3.1 out of 5 stars
    ·
    9 reviews

    Beginner · Project · Less Than 2 Hours

  • C

    Coursera Project Network

    Covid-19 Death Medical Analysis & Visualization using Plotly

    Skills you'll gain: Plotly, Data Visualization, Datamaps, Data Visualization Software, Scatter Plots, Jupyter, Python Programming, Exploratory Data Analysis, Pandas (Python Package), Data Analysis, Medical Science and Research

    4.2
    Rating, 4.2 out of 5 stars
    ·
    13 reviews

    Beginner · Guided Project · Less Than 2 Hours

Marketing Analytics learners also search

customer analytics
business analytics
analytics
data analytics
google analytics
web analytics
social media analytics
digital analytics
1…293294295…371

In summary, here are 10 of our most popular marketing analytics courses

  • Create Easy Instagram Reels with Canva: Skillshare
  • GenAI for Data Scientists: Coursera Instructor Network
  • Cómo empezar con Facebook Commerce Manager: Coursera Project Network
  • GoHighLevel for Beginners: Voice AI Automated Appointments : Coursera Project Network
  • Aprovechar el Diseño para Detectar Oportunidades de Negocio: Parsons School of Design, The New School
  • Data Science Decisions in Time: Using Data Effectively: Johns Hopkins University
  • Select Topics in Python: Natural Language Processing: Codio
  • How Science Turns Data Into Knowledge: University of Michigan
  • Recommendation Engine - Basics: EDUCBA
  • Analyze Global Logistics: A Strategic Supply Chain Case: EDUCBA

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • English Speaking
  • Generative AI (GenAI)
  • Microsoft Excel
  • Microsoft Power BI
  • Project Management
  • Python

Certificates & Programs

  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM Data Analyst Certificate
  • IBM Data Science Certificate
  • Machine Learning Certificate
  • Microsoft Power BI Data Analyst Certificate
  • UI / UX Design Certificate

Industries & Careers

  • Business
  • Computer Science
  • Data Science
  • Education & Teaching
  • Engineering
  • Finance
  • Healthcare
  • Human Resources (HR)
  • Information Technology (IT)
  • Marketing

Career Resources

  • Career Aptitude Test
  • Examples of Strengths and Weaknesses for Job Interviews
  • High-Income Skills to Learn
  • How Does Cryptocurrency Work?
  • How to Highlight Duplicates in Google Sheets
  • How to Learn Artificial Intelligence
  • Popular Cybersecurity Certifications
  • Preparing for the PMP Certification
  • Signs You Will Get the Job After an Interview
  • What Is Artificial Intelligence?

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2025 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok