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Market Research Courses

Market research courses can help you learn data collection techniques, survey design, consumer behavior analysis, and competitive landscape assessment. You can build skills in interpreting market trends, segmenting target audiences, and conducting focus groups. Many courses introduce tools like SPSS, Tableau, and Google Analytics, that support analyzing data and visualizing insights to inform business strategies.


Popular Market Research Courses and Certifications


  • Status: Preview
    Preview
    U

    Universidade Estadual de Campinas

    Revisão Sistemática e Meta-análise

    Skills you'll gain: Data Synthesis, Data Collection, Research, Research Design, Research Reports, Research Methodologies, Clinical Research, Quantitative Research, Peer Review, Statistical Methods, Report Writing, Data Quality, Epidemiology, Statistical Analysis, Qualitative Research, Risk Analysis

    4.9
    Rating, 4.9 out of 5 stars
    ·
    2.9K reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Colorado System

    Grant Writing for Health Researchers

    Skills you'll gain: Concision, Grant Writing, Sample Size Determination, Grant Applications, Proposal Writing, Biostatistics, Writing, Clinical Research Ethics, Editing, Statistical Analysis, Healthcare Ethics, Data Analysis, Clinical Research, Statistical Methods, Statistical Reporting, Medical Science and Research, Research Design, Planning, Science and Research, Growth Mindedness

    4.9
    Rating, 4.9 out of 5 stars
    ·
    53 reviews

    Intermediate · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    V

    Vanderbilt University

    Generative AI Strategic Leader

    Skills you'll gain: Prompt Engineering, ChatGPT, Generative AI Agents, Agentic Workflows, Prompt Patterns, AI Orchestration, Generative AI, Workflow Management, AI Enablement, Agentic systems, Strategic Decision-Making, Business Intelligence, Business Leadership, Data-Driven Decision-Making, Organizational Leadership, Automation, Strategic Planning, Talent Acquisition, Procurement, Planning

    4.8
    Rating, 4.8 out of 5 stars
    ·
    8.8K reviews

    Beginner · Specialization · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Illinois Urbana-Champaign

    Firm Level Economics: Markets and Allocations

    Skills you'll gain: Supply And Demand, Market Dynamics, Economics, Game Theory, Market Analysis, Business Economics, Market Share, Operational Efficiency, Resource Allocation, Competitive Analysis, Decision Making, Governance, Strategic Decision-Making

    4.8
    Rating, 4.8 out of 5 stars
    ·
    1.2K reviews

    Intermediate · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Next-Gen UX and UI

    Skills you'll gain: UI/UX Research, Prototyping, User Interface (UI) Design, User Interface and User Experience (UI/UX) Design, AI Personalization, User Experience Design, Usability, Figma (Design Software), User Research, Web Content Accessibility Guidelines, Data Storytelling, Interactive Design, Generative AI, Design Strategies, UI Components, User Experience, User Centered Design, Wireframing, Adobe XD, Artificial Intelligence and Machine Learning (AI/ML)

    4.4
    Rating, 4.4 out of 5 stars
    ·
    181 reviews

    Intermediate · Specialization · 1 - 3 Months

  • Status: Preview
    Preview
    U

    University of Geneva

    Precision Medicine

    Skills you'll gain: Precision Medicine, Biostatistics, Data Ethics, Healthcare Ethics, Pharmacology, Health Informatics, Bioinformatics, Clinical Research, Biomedical Technology, Primary Care, Clinical Research Ethics, General Medicine, Oncology, Pharmaceuticals, Health Policy, Molecular Biology, Diagnostic Tests, Patient Education And Counseling, Drug Development, Informed Consent

    4.5
    Rating, 4.5 out of 5 stars
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    408 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Virginia

    Pricing Strategy Optimization

    Skills you'll gain: Price Negotiation, Market Dynamics, Product Lifecycle Management, Revenue Management, Competitive Analysis, Target Market, Global Marketing, Market Share, Consumer Behaviour, Business Strategy, Product Strategy, Marketing Psychology, Marketing, Cost Accounting, Customer Insights, Customer Analysis, Value Propositions, Strategic Marketing, Economics, Presentations

    4.8
    Rating, 4.8 out of 5 stars
    ·
    928 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    G

    Google

    Ask Questions to Make Data-Driven Decisions

    Skills you'll gain: Spreadsheet Software, Stakeholder Communications, Dashboard, Data-Driven Decision-Making, Data Analysis, Data Entry, Analytical Skills, Business Analysis, Quantitative Research, Problem Solving, Smart Goals

    4.7
    Rating, 4.7 out of 5 stars
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    35K reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    T

    The University of Melbourne

    Global Adolescent Health

    Skills you'll gain: Social Determinants Of Health, Health Policy, Health Education, Health Promotion, Public Health, Socioeconomics, Human Development, Community Health, Mental Health, Child Health, Injury Prevention, Chronic Diseases, Nutrition and Diet

    4.8
    Rating, 4.8 out of 5 stars
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    126 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    I

    IBM

    Generative AI for Product Owners

    Skills you'll gain: Prompt Engineering, AI Product Strategy, Prompt Patterns, ChatGPT, Responsible AI, Generative AI, Google Gemini, Product Management, AI Enablement, Artificial Intelligence, Prototyping, Artificial Intelligence and Machine Learning (AI/ML), AI Workflows, Deep Learning, Machine Learning, Stakeholder Engagement, Context Management, Decision Making

    4.7
    Rating, 4.7 out of 5 stars
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    11K reviews

    Intermediate · Specialization · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of California, Davis

    Introduction to Google SEO

    Skills you'll gain: Search Engine Optimization, Persona Development, Web Analytics and SEO, Keyword Research, Target Audience, Branding, Target Market, Digital Marketing, Social Media Strategy, Content Strategy, Brand Awareness, Consumer Behaviour, User Research, Algorithms, Data Analysis, Business Reporting

    4.6
    Rating, 4.6 out of 5 stars
    ·
    10K reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    T

    The University of North Carolina at Chapel Hill

    Epidemiology: The Basic Science of Public Health

    Skills you'll gain: Epidemiology, Public Health, Infectious Diseases, Research Design, Community Health, Health Policy, Research Methodologies, Social Determinants Of Health, Science and Research, Statistical Analysis, Chronic Diseases

    4.7
    Rating, 4.7 out of 5 stars
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    5K reviews

    Mixed · Course · 1 - 3 Months

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In summary, here are 10 of our most popular market research courses

  • Revisão Sistemática e Meta-análise: Universidade Estadual de Campinas
  • Grant Writing for Health Researchers: University of Colorado System
  • Generative AI Strategic Leader: Vanderbilt University
  • Firm Level Economics: Markets and Allocations: University of Illinois Urbana-Champaign
  • Next-Gen UX and UI: Coursera
  • Precision Medicine: University of Geneva
  • Pricing Strategy Optimization: University of Virginia
  • Ask Questions to Make Data-Driven Decisions: Google
  • Global Adolescent Health: The University of Melbourne
  • Generative AI for Product Owners: IBM

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