• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Coursera
  • Online Degrees
  • Careers
  • Log In
  • Join for Free
    Coursera
    • Browse
    • Marketing Analytics

    Marketing Analytics Courses Online

    Master marketing analytics for data-driven decision-making. Learn to analyze marketing data, measure performance, and optimize campaigns.

    Skip to search results

    Filter by

    Subject
    Required
     *

    Language
    Required
     *

    The language used throughout the course, in both instruction and assessments.

    Learning Product
    Required
     *

    Level
    Required
     *

    Duration
    Required
     *

    Skills
    Required
     *

    Subtitles
    Required
     *

    Educator
    Required
     *

    Explore the Marketing Analytics Course Catalog

    • Status: New
      New
      Status: Preview
      Preview
      C

      Coursera Instructor Network

      GenAI for Sales Ops: Automating Workflow Efficiency

      Skills you'll gain: HubSpot CRM, Sales Process, Generative AI Agents, Data Entry, Customer Relationship Management, Lead Generation, Business Process Automation, Sales, Sales Strategy, Workflow Management, Operational Efficiency, Automation, Process Optimization, Data Management

      Intermediate · Course · 1 - 4 Weeks

    • P

      Packt

      Streaming Big Data with Spark Streaming, Scala, and Spark 3!

      Skills you'll gain: Apache Kafka, Apache Spark, Scala Programming, Real Time Data, Apache Cassandra, Data Processing, Distributed Computing, Big Data, Application Deployment, Data Structures, Development Environment, Performance Tuning

      Advanced · Course · 1 - 3 Months

    • C

      Coursera Project Network

      Créer des Publicités sur Instagram

      Skills you'll gain: Marketing Budgets, Instagram, Advertising, Target Audience, Budget Management, Social Media Campaigns, Paid media, Digital Advertising, Media Planning, Social Media, Goal Setting, Marketing

      Beginner · Guided Project · Less Than 2 Hours

    • Status: Free Trial
      Free Trial
      F

      Fundação Instituto de Administração

      Estratégia Digital e o Comportamento de Busca do Consumidor

      Skills you'll gain: Marketing Strategies, Digital Marketing, Marketing Effectiveness, Digital Advertising, Consumer Behaviour, Marketing Analytics, Brand Strategy, Sales Strategy, Customer Engagement, Branding, Data-Driven Decision-Making, Performance Measurement, Community Development, A/B Testing

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      L

      LearnKartS

      Data Management, Reports, and Dashboards

      Skills you'll gain: Dashboard, Salesforce, Report Writing, Data Import/Export, Data Visualization, Sales Pipelines, Data Management, Marketing Analytics, Workflow Management, Data Cleansing, Data Quality, Data Migration

      Beginner · Course · 1 - 4 Weeks

    • Status: New
      New
      Status: Free Trial
      Free Trial
      E

      Emory University

      Mastering Business Essentials: Finance

      Skills you'll gain: Finance, Corporate Finance, Business Valuation, Financial Planning, Financial Management, Financial Services, Return On Investment, Financial Analysis, Cash Flows, Investment Management, Investments, Budgeting, Risk Analysis

      Beginner · Course · 1 - 3 Months

    • C

      Coursera Project Network

      Créer des Newsletters professionnelles avec Canva

      Skills you'll gain: Newsletters, Canva (Software), Target Audience, Marketing Materials, Event Marketing, Promotional Materials, Corporate Communications, Email Marketing, Content Creation, Business Writing, Marketing Communications, Marketing Design

      Intermediate · Guided Project · Less Than 2 Hours

    • C

      Coursera Project Network

      Crea un perfil de negocios en Twitter

      Skills you'll gain: Trend Analysis, Social Media, Social Media Strategy, Social Media Marketing, Market Trend, Account Management, User Accounts, Marketing Communications

      Beginner · Guided Project · Less Than 2 Hours

    • Status: New
      New
      Status: Free Trial
      Free Trial
      D

      Dartmouth College

      Predictive Analytics

      Skills you'll gain: Predictive Modeling, Business Ethics, Predictive Analytics, Digital Transformation, Regression Analysis, Advanced Analytics, Statistical Modeling, Analytics, Applied Machine Learning, Data Ethics, Data-Driven Decision-Making, Business Analytics, Cloud Computing, Feature Engineering, Supervised Learning, Data Quality, Technology Strategies, Python Programming, Artificial Neural Networks

      Intermediate · Course · 1 - 3 Months

    • G

      Google Cloud

      BigQuery: Qwik Start - Command Line

      Skills you'll gain: Big Data, Google Cloud Platform, Analytics, Query Languages, Data Processing, Data Import/Export

      Beginner · Project · Less Than 2 Hours

    • Status: Preview
      Preview
      S

      Starweaver

      Future of Production

      Skills you'll gain: Manufacturing Processes, Manufacturing and Production, Production Process, Lean Manufacturing, Emerging Technologies, Big Data, Internet Of Things, Quality Improvement, Process Optimization, Operational Efficiency, Automation, Waste Minimization, Corporate Sustainability, Supply Chain Management, Innovation, Digital Transformation, Artificial Intelligence

      Beginner · Course · 1 - 4 Weeks

    • C

      Coursera Project Network

      Primeros pasos en Visme

      Skills you'll gain: Graphical Tools, Graphic and Visual Design Software, Graphic Design, Design, User Accounts, Content Creation, Marketing

      Beginner · Guided Project · Less Than 2 Hours

    Marketing Analytics learners also search

    Business Analysis
    Market Research
    Customer Analytics
    Economic Policy
    Business Statistics
    Business English
    Business Calculus
    Business Skills
    1…286287288…345

    In summary, here are 10 of our most popular marketing analytics courses

    • GenAI for Sales Ops: Automating Workflow Efficiency: Coursera Instructor Network
    • Streaming Big Data with Spark Streaming, Scala, and Spark 3!: Packt
    • Créer des Publicités sur Instagram: Coursera Project Network
    • Estratégia Digital e o Comportamento de Busca do Consumidor: Fundação Instituto de Administração
    • Data Management, Reports, and Dashboards: LearnKartS
    • Mastering Business Essentials: Finance: Emory University
    • Créer des Newsletters professionnelles avec Canva: Coursera Project Network
    • Crea un perfil de negocios en Twitter: Coursera Project Network
    • Predictive Analytics: Dartmouth College
    • BigQuery: Qwik Start - Command Line: Google Cloud

    Skills you can learn in Marketing

    Market (economics) (28)
    Social Media (15)
    Marketing Strategy (14)
    Analytics (13)
    Brand (13)
    Digital Marketing (13)
    Marketing Analytics (11)
    Plan (11)
    Advertising (9)
    Modeling (9)
    Social Media Marketing (9)
    Brand Management (7)

    Other topics to explore

    Arts and Humanities
    338 courses
    Business
    1095 courses
    Computer Science
    668 courses
    Data Science
    425 courses
    Information Technology
    145 courses
    Health
    471 courses
    Math and Logic
    70 courses
    Personal Development
    137 courses
    Physical Science and Engineering
    413 courses
    Social Sciences
    401 courses
    Language Learning
    150 courses

    Coursera Footer

    Technical Skills

    • ChatGPT
    • Coding
    • Computer Science
    • Cybersecurity
    • DevOps
    • Ethical Hacking
    • Generative AI
    • Java Programming
    • Python
    • Web Development

    Analytical Skills

    • Artificial Intelligence
    • Big Data
    • Business Analysis
    • Data Analytics
    • Data Science
    • Financial Modeling
    • Machine Learning
    • Microsoft Excel
    • Microsoft Power BI
    • SQL

    Business Skills

    • Accounting
    • Digital Marketing
    • E-commerce
    • Finance
    • Google
    • Graphic Design
    • IBM
    • Marketing
    • Project Management
    • Social Media Marketing

    Career Resources

    • Essential IT Certifications
    • High-Income Skills to Learn
    • How to Get a PMP Certification
    • How to Learn Artificial Intelligence
    • Popular Cybersecurity Certifications
    • Popular Data Analytics Certifications
    • What Does a Data Analyst Do?
    • Career Development Resources
    • Career Aptitude Test
    • Share your Coursera Learning Story

    Coursera

    • About
    • What We Offer
    • Leadership
    • Careers
    • Catalog
    • Coursera Plus
    • Professional Certificates
    • MasterTrack® Certificates
    • Degrees
    • For Enterprise
    • For Government
    • For Campus
    • Become a Partner
    • Social Impact
    • Free Courses
    • ECTS Credit Recommendations

    Community

    • Learners
    • Partners
    • Beta Testers
    • Blog
    • The Coursera Podcast
    • Tech Blog

    More

    • Press
    • Investors
    • Terms
    • Privacy
    • Help
    • Accessibility
    • Contact
    • Articles
    • Directory
    • Affiliates
    • Modern Slavery Statement
    • Do Not Sell/Share
    Learn Anywhere
    Download on the App Store
    Get it on Google Play
    Logo of Certified B Corporation
    © 2025 Coursera Inc. All rights reserved.
    • Coursera Facebook
    • Coursera Linkedin
    • Coursera Twitter
    • Coursera YouTube
    • Coursera Instagram
    • Coursera TikTok