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    Sales Courses

    Sales courses can help you learn how to understand customer needs, build relationships, and close deals that drive business growth.

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    Find the Best Sales Course for Your Goals

    • U

      University of Illinois Urbana-Champaign

      Customer Insights: Quantitative Techniques

      Skills you'll gain: New Product Development, Product Development, Design Thinking, Market Research, Quantitative Research, Product Management, Customer Insights, Consumer Behaviour, Market Analysis, Target Market, Forecasting, Innovation, Needs Assessment, Analysis, Data Collection, Technology Solutions

      3.7
      Rating, 3.7 out of 5 stars
      ·
      32 reviews

      Mixed · Course · 1 - 3 Months

    • A

      Aptly

      Advertising and E-commerce on TikTok

      Skills you'll gain: TikTok, Content Performance Analysis, Performance Measurement, Web Analytics, Advertising, Digital Media Strategy, Advertising Campaigns, Performance Analysis, Performance Metric, Digital Advertising, Marketing Analytics, Marketing, Marketing Strategies, E-Commerce, Campaign Management

      4.7
      Rating, 4.7 out of 5 stars
      ·
      58 reviews

      Beginner · Course · 1 - 4 Weeks

    • C

      Coursera Project Network

      A Start Guide: Product Marketing Using G Suite

      Skills you'll gain: Product Knowledge, Product Marketing, Product Management, Product Assortment, Product Strategy, Go To Market Strategy, Product Development, New Product Development, Performance Analysis

      4.4
      Rating, 4.4 out of 5 stars
      ·
      39 reviews

      Intermediate · Guided Project · Less Than 2 Hours

    • I

      IE Business School

      Investigación de mercados y comportamiento del consumidor

      Skills you'll gain: Consumer Behaviour, Survey Creation, Market Research, Data Analysis, Marketing, Data Collection, Marketing Psychology, Marketing Strategies, Research Design, Target Market, Experimentation, Decision Making, B2B Sales

      4.5
      Rating, 4.5 out of 5 stars
      ·
      724 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free
      Free
      U

      Universidad Austral

      Diseño de Experiencia en Servicios

      Skills you'll gain: Service Design, Customer experience improvement, User Research, Customer experience strategy (CX), Experience Design, Customer Service, Service Improvement, Design Thinking, Expectation Management, Customer Insights, Consumer Behaviour

      4.8
      Rating, 4.8 out of 5 stars
      ·
      713 reviews

      Beginner · Course · 1 - 4 Weeks

    • F

      Fundação Instituto de Administração

      Inteligência Artificial Aplicada ao CRM

      Skills you'll gain: Customer Relationship Management, Customer Data Management, Big Data, Data Mining, Data-Driven Decision-Making, Predictive Analytics, Data Visualization, Sales Management, Customer Engagement, Data Visualization Software, Data Modeling, R Programming, Customer Insights, Advanced Analytics, Customer experience strategy (CX), Data Science, Data Analysis, Data Manipulation, Artificial Intelligence, Data Structures

      4.4
      Rating, 4.4 out of 5 stars
      ·
      91 reviews

      Beginner · Specialization · 1 - 3 Months

    • U

      University of California, Irvine

      Strategies for Converting and Retaining Customers Online

      Skills you'll gain: Pay Per Click Advertising, Search Engine Marketing, Customer Retention, Digital Marketing, Search Engine Optimization, Keyword Research, Marketing Strategies, Customer Acquisition Management, Web Analytics and SEO, Lead Generation, Target Audience, Web Content, Customer experience improvement

      4.7
      Rating, 4.7 out of 5 stars
      ·
      112 reviews

      Beginner · Course · 1 - 4 Weeks

    • C

      CVS Health

      Call Center Customer Service

      Skills you'll gain: Call Center Experience, Growth Mindedness, De-escalation Techniques, Data Entry, Greeting Customers, Teamwork, Time Management, Customer Complaint Resolution, Customer Service, Customer Data Management, Willingness To Learn, Performance Metric, Customer experience improvement, Verbal Communication Skills, Emotional Intelligence, Problem Solving

      4.7
      Rating, 4.7 out of 5 stars
      ·
      79 reviews

      Beginner · Course · 1 - 3 Months

    • U

      Universidades Anáhuac

      Customer Success: Conociendo al cliente

      Skills you'll gain: Customer Success Management, Customer Service, Customer Relationship Building, Customer Relationship Management, Customer experience strategy (CX), Customer Retention, Customer Engagement, Customer Data Management, Sales Process, Business Metrics, Performance Measurement, Service Management, Key Performance Indicators (KPIs), Customer Insights, Sales Strategy, Data-Driven Decision-Making

      4.5
      Rating, 4.5 out of 5 stars
      ·
      39 reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free
      Free
      N

      Northwestern University

      영업 잠재 고객에게 다가가는 법

      Skills you'll gain: Sales, Sales Presentation, Selling Techniques, Sales Strategy, Meeting Facilitation, Sales Process, Overcoming Objections, Team Oriented, Storytelling, Constructive Feedback, Verbal Communication Skills, Communication

      Beginner · Course · 1 - 3 Months

    • U

      University of Illinois Urbana-Champaign

      Sustainability Reporting: From Regulation to Implementation

      Skills you'll gain: Environmental Social And Corporate Governance (ESG), Sustainability Reporting, Corporate Sustainability, Business Reporting, Data Storytelling, Compliance Reporting, Data Visualization, Management Reporting, Environmental Regulations, Compliance Management, Financial Reporting, Annual Reports, Stakeholder Communications, Strategic Communication, Corporate Communications, Business Ethics, Regulatory Requirements, Stakeholder Engagement, Benchmarking, Report Writing

      4.4
      Rating, 4.4 out of 5 stars
      ·
      13 reviews

      Intermediate · Course · 1 - 4 Weeks

    • Status: Free
      Free
      T

      The State University of New York

      How to Get Skilled: Introduction to Individual Skills Management (Project-Centered Course)

      Skills you'll gain: Benchmarking, Professional Development, LinkedIn, Planning, Performance Measurement, Performance Analysis, Job Analysis, Organizational Skills, Personal Development, Microsoft Excel, Self-Awareness

      4.1
      Rating, 4.1 out of 5 stars
      ·
      225 reviews

      Advanced · Course · 1 - 3 Months

    Searches related to sales

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    1…282930…65

    In summary, here are 10 of our most popular sales courses

    • Customer Insights: Quantitative Techniques: University of Illinois Urbana-Champaign
    • Advertising and E-commerce on TikTok: Aptly
    • A Start Guide: Product Marketing Using G Suite: Coursera Project Network
    • Investigación de mercados y comportamiento del consumidor: IE Business School
    • Diseño de Experiencia en Servicios: Universidad Austral
    • Inteligência Artificial Aplicada ao CRM: Fundação Instituto de Administração
    • Strategies for Converting and Retaining Customers Online: University of California, Irvine
    • Call Center Customer Service: CVS Health
    • Customer Success: Conociendo al cliente: Universidades Anáhuac
    • 영업 잠재 고객에게 다가가는 법: Northwestern University

    Why Learn Sales?

    Sales is the practice of building relationships, understanding customer needs, and offering solutions that drive business growth. It’s a key function in nearly every industry, with strong ties to communication, strategy, and customer success. Learning sales can help you develop persuasive skills, grow your influence, and create value in competitive markets.

    Frequently Asked Questions about Sales

    Coursera offers sales courses from institutions like Salesforce, West Virginia University, Microsoft, and HubSpot Academy. You can explore topics like sales strategy, B2B selling, negotiation, customer relationship management (CRM), and digital selling.‎

    Yes. Many sales courses offer a free audit option. This gives you access to video lessons and readings at no cost. If you want to earn a certificate or complete assignments, you’ll need to pay or apply for financial aid.‎

    You’ll learn how to build relationships with customers, understand buyer behavior, present solutions, handle objections, and close deals. Some courses also cover sales technologies like CRMs, pipeline management, and data-driven selling techniques.‎

    No prior experience is required. Many Coursera sales courses are designed for beginners and walk you through core concepts step by step. You can also find more advanced courses if you're already working in sales and want to grow your skills.‎

    Yes. Sales skills are in demand across industries. Whether you're looking to start a career in sales or boost your performance in an existing role, a Coursera course can help you build confidence, learn practical techniques, and earn a certificate to show what you’ve learned.‎

    This FAQ content has been made available for informational purposes only. Learners are advised to conduct additional research to ensure that courses and other credentials pursued meet their personal, professional, and financial goals.

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