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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


Popular Marketing Analytics Courses and Certifications


  • Status: Preview
    Preview
    A

    Alibaba Cloud Academy

    Big Data Analysis Deep Dive

    Skills you'll gain: Dashboard, Big Data, Data Processing, Data Visualization Software, Apache Hive, Apache Spark, Apache Hadoop, Pandas (Python Package), Data Manipulation, SQL, Extract, Transform, Load, Data Pipelines, PySpark, Business Intelligence, Data Integration, Database Management, Cloud Storage

    4.6
    Rating, 4.6 out of 5 stars
    ·
    33 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    I

    IBM

    AI Workflow: Feature Engineering and Bias Detection

    Skills you'll gain: Feature Engineering, Data Ethics, Unsupervised Learning, Dimensionality Reduction, Responsible AI, Text Mining, Data Preprocessing, Data Transformation, MLOps (Machine Learning Operations), Anomaly Detection, Exploratory Data Analysis, Machine Learning Methods, Machine Learning, Model Evaluation, Natural Language Processing, Data Science, Quality Assurance, Data Pipelines, Data Visualization, Python Programming

    4.4
    Rating, 4.4 out of 5 stars
    ·
    76 reviews

    Advanced · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    B

    Ball State University

    Introduction to Data Science

    Skills you'll gain: Data Ethics, Data Collection, Probability & Statistics, Statistics, Sampling (Statistics), Data Science, R Programming, Statistical Methods, Data Structures, Data Analysis, Data Capture, Information Privacy, Tidyverse (R Package), Data Quality, Informed Consent, Social Impact, Ethical Standards And Conduct, Data Validation, Algorithms, Big Data

    Build toward a degree

    4.7
    Rating, 4.7 out of 5 stars
    ·
    7 reviews

    Beginner · Course · 1 - 3 Months

  • C

    Coursera

    Créer des groupes sur Facebook

    Skills you'll gain: Facebook, Social Media, Community Development, Social Media Marketing, Driving engagement, Content Management, Digital Marketing

    Beginner · Guided Project · Less Than 2 Hours

  • Status: New
    New
    Status: Free Trial
    Free Trial
    A

    AI Business School

    Practical AI and prompting for sales professionals

    Skills you'll gain: Prompt Engineering, Generative AI, Sales Training, Technical Sales, AI Enablement, Sales Process, Artificial Intelligence, LLM Application, Ideation, Automation, Digital Transformation, Innovation

    Intermediate · Course · 1 - 4 Weeks

  • C

    Coursera

    Mining Quality Prediction Using Machine & Deep Learning

    Skills you'll gain: Regression Analysis, Exploratory Data Analysis, Model Evaluation, Scikit Learn (Machine Learning Library), Supervised Learning, Applied Machine Learning, Machine Learning, Data Preprocessing, Deep Learning, Statistical Analysis, Data Analysis, Artificial Neural Networks, Data Import/Export, Matplotlib, Python Programming

    4.8
    Rating, 4.8 out of 5 stars
    ·
    69 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • C

    Coursera

    Grab Data Fast with Vertical and Horizontal LOOKUP

    Skills you'll gain: Google Sheets, Spreadsheet Software, Data Import/Export, Data Analysis Software, Data Presentation, Data Analysis, Business Analysis

    3.8
    Rating, 3.8 out of 5 stars
    ·
    74 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: New
    New
    Status: Free Trial
    Free Trial
    E

    EDUCBA

    Sales Transformation Fundamentals

    Skills you'll gain: Sales Enablement, Sales Management, Customer Analysis, Sales Strategy, Marketing, Target Market, Verbal Communication Skills, Sales Training, Sales Process, Sales, Business Transformation, Smart Goals, Return On Investment, Customer experience strategy (CX), Leadership, Organizational Structure

    Mixed · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Minnesota

    Information Technology Entrepreneurship & Startup

    Skills you'll gain: Customer Acquisition Management, Target Market, Market Opportunities, Competitive Analysis, Go To Market Strategy, Market Analysis, Persona Development, Ideation, Value Propositions, Business Modeling, Entrepreneurship, Strategic Partnership, Process Mapping, Sprint Planning, AI Enablement, Brainstorming, Growth Strategies, Business Planning, New Business Development, Problem Solving

    Beginner · Specialization · 3 - 6 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    E

    EDUCBA

    Matplotlib: Python Data Visualization & Wrangling

    Skills you'll gain: Matplotlib, Data Storytelling, Data Presentation, Scientific Visualization, Visualization (Computer Graphics), Plot (Graphics), Data Visualization, Data Preprocessing, Statistical Visualization, Box Plots, E-Commerce, Business Analytics, Data Visualization Software, Scatter Plots, Histogram, Data Analysis, Exploratory Data Analysis, Pandas (Python Package), Image Quality, Python Programming

    4.7
    Rating, 4.7 out of 5 stars
    ·
    10 reviews

    Beginner · Specialization · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    Y

    Yonsei University

    Valuation and Financial Analysis For Startups Capstone

    Skills you'll gain: Capital Budgeting, Financial Statement Analysis, Business Valuation, Strategic Decision-Making, Financial Analysis, Entrepreneurial Finance, Financial Management, Financial Modeling, Market Analysis, Competitive Analysis, Cash Flow Forecasting, Business Research, Business Analysis

    4.2
    Rating, 4.2 out of 5 stars
    ·
    6 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Maryland, College Park

    Dealing With Missing Data

    Skills you'll gain: Sampling (Statistics), Data Cleansing, Statistical Software, Data Transformation, Data Quality, Statistical Analysis, STATA (Software), Statistical Methods, R (Software), Statistical Modeling, R Programming, Regression Analysis, Data Analysis

    3.8
    Rating, 3.8 out of 5 stars
    ·
    138 reviews

    Mixed · Course · 1 - 3 Months

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In summary, here are 10 of our most popular marketing analytics courses

  • Big Data Analysis Deep Dive: Alibaba Cloud Academy
  • AI Workflow: Feature Engineering and Bias Detection: IBM
  • Introduction to Data Science: Ball State University
  • Créer des groupes sur Facebook: Coursera
  • Practical AI and prompting for sales professionals: AI Business School
  • Mining Quality Prediction Using Machine & Deep Learning: Coursera
  • Grab Data Fast with Vertical and Horizontal LOOKUP : Coursera
  • Sales Transformation Fundamentals: EDUCBA
  • Information Technology Entrepreneurship & Startup: University of Minnesota
  • Matplotlib: Python Data Visualization & Wrangling: EDUCBA

Skills you can learn in Marketing

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Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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