How to learn digital marketing?

If you want to learn digital marketing for career advancement, business growth, or personal projects, having a clear goal will guide your learning. Regular practice, such as creating and optimizing campaigns, is crucial. Join online communities like Reddit’s r/digital_marketing for tips and support. Work on real projects such as managing social media accounts or running ad campaigns. Digital Marketing Specialization by University of Illinois Urbana-Champaign on Coursera is a great starting yet comprehensive resource.

What skills can I learn from Digital Marketing courses on Coursera?

Coursera’s Digital Marketing courses provide learners with a wide range of skills necessary for success in the digital marketing landscape: Strategies for effective online marketing across various digital platforms Techniques for search engine optimization (SEO) and search engine marketing (SEM) Skills in social media marketing and content creation Understanding of email marketing , affiliate marketing , and display advertising Data analysis and conversion rate optimization to measure campaign effectiveness Digital branding and reputation management

Do I need prior marketing experience to start learning Digital Marketing on Coursera?

Digital Marketing courses on Coursera are inclusive, accommodating learners with varying levels of experience: Beginners can start with introductory courses that cover the basics of digital marketing . Those with some marketing background can deepen their expertise in specific digital marketing channels or tools. Advanced digital marketers can explore sophisticated strategies and technologies for optimizing digital campaigns.

What certifications and credentials can I earn through Digital Marketing courses on Coursera?

Upon completing Digital Marketing courses, learners can obtain credentials that may support their career development: Professional certificates that may demonstrate a foundational understanding and practical skills in digital marketing Specializations that focus on nuanced aspects of digital marketing such as digital analytics or inbound marketing Certificates that can potentially be recognized by employers as evidence of your digital marketing expertise

What career opportunities can be pursued with skills in Digital Marketing?

Skills gained from Digital Marketing courses can lead to various roles within the marketing field: Digital Marketing Manager, planning and executing digital marketing campaigns SEO Specialist , optimizing website content for search engines Social Media Manager , managing a brand’s presence on social media platforms Content Strategist, developing engaging content aligned with business goals PPC Analyst, managing pay-per-click advertising campaigns Discover which digital marketing role suits you best by taking our career quiz !

Are there free digital marketing courses or certifications available on Coursera?

Yes, Coursera offers a variety of free courses across many topics, including digital marketing. While you can access most course materials for free by auditing the courses, this does not include graded assignments or a completion certificate. For those looking to obtain a certificate to showcase their learning or enhance their professional profile, Coursera provides the option to purchase the course. Additionally, Coursera offers free trials or financial aid to learners who qualify, making certifications more accessible to everyone.

Top Digital Marketing Courses - Learn Digital Marketing Online

Skip to search results

Filter by

Subject
Required

Business(1,701)

Computer Science(587)

Information Technology(257)

Data Science(177)

Language
Required

The language used throughout the course, in both instruction and assessments.

English(2,327)

Spanish(1,394)

French(1,142)

Arabic(1,106)

Learning Product
Required

Guided Projects(680)

Build job-relevant skills in under 2 hours with hands-on tutorials.

Courses(2,091)

Learn from top instructors with graded assignments, videos, and discussion forums.

Projects(8)

Learn a new tool or skill in an interactive, hands-on environment.

Specializations(365)

Get in-depth knowledge of a subject by completing a series of courses and projects.

Professional Certificates(63)

Earn career credentials from industry leaders that demonstrate your expertise.

MasterTrack® Certificates(7)

Earn career credentials while taking courses that count towards your Master’s degree.

Degrees(23)

Earn your Bachelor’s or Master’s degree online for a fraction of the cost of in-person learning.

Graduate Certificates(14)

Earn a university-issued career credential in a flexible, interactive format.

University Certificates(3)

Graduate level learning within reach.

Level
Required

Beginner(2,103)

Intermediate(816)

Advanced(39)

Mixed(249)

Duration
Required

Less Than 2 Hours(688)

1-4 Weeks(1,213)

1-3 Months(964)

3-6 Months(341)

6-12 Months(24)

1-4 Years(23)

Skills
Required

Content Creation(416)

Innovation(384)

Digital Transformation(379)

Marketing(338)

Subtitles
Required

English(2,508)

Spanish(1,489)

French(1,249)

Arabic(1,196)

Educator
Required

Coursera Project Network(680)

Coursera Instructor Network(116)

Packt(110)

Google Cloud(94)

Find the Best Digital Marketing Course for Your Goals

Google Cloud
Gemini for Data Scientists and Analysts - Deutsch
Skills you'll gain: Google Cloud Platform, Customer Analysis, Generative AI, Marketing Analytics, Big Data, Analytics, Advanced Analytics, Customer Insights, Data-Driven Decision-Making, Data Analysis, Predictive Modeling, Applied Machine Learning, Marketing Strategies, Forecasting
Beginner · Course · 1 - 4 Weeks
Google Cloud
Gemini for Data Scientists and Analysts - 한국어
Skills you'll gain: Customer Insights, Customer Analysis, Machine Learning Methods, Artificial Intelligence, Sales Strategy, Generative AI, Google Cloud Platform, Predictive Analytics, Analytics, Customer Data Management, Time Series Analysis and Forecasting, Marketing Strategies, Data Modeling
Beginner · Course · 1 - 4 Weeks
Status: New
Packt
Build a Product Landing Page with Stripe Integration
Skills you'll gain: UI Components, Full-Stack Web Development, HTML and CSS, JavaScript Frameworks, Application Deployment, User Interface (UI), Payment Systems, Application Programming Interface (API), Responsive Web Design, Transaction Processing
Intermediate · Course · 1 - 4 Weeks
Status: New
Packt
Introduction to Website Development Technologies
Skills you'll gain: Responsive Web Design, Web Development, Development Environment, Bootstrap (Front-End Framework), Version Control, HTML and CSS, Web Design, Javascript, GitHub, Cloud Hosting, Front-End Web Development, Web Development Tools, Application Deployment
Beginner · Course · 1 - 3 Months
Google Cloud
Gemini for Data Scientists and Analysts - 日本語版
Skills you'll gain: Marketing Analytics, Generative AI, Customer Analysis, Customer Insights, Big Data, Marketing Strategies, Forecasting, Predictive Analytics, Data Analysis, Artificial Intelligence and Machine Learning (AI/ML)
Beginner · Course · 1 - 4 Weeks
Status: New
Packt
Beginning Security
Skills you'll gain: Open Web Application Security Project (OWASP), Secure Coding, Application Security, Data Security, Cyber Attacks, Cybersecurity, Computer Security Awareness Training, Security Engineering, Web Applications, Threat Modeling, Risk Management Framework, Cryptography, Vulnerability Management, Encryption, Threat Detection, Authentications, Authorization (Computing), PHP (Scripting Language)
Beginner · Course · 1 - 3 Months
Google Cloud
Work with Gemini Models in BigQuery - Français
Skills you'll gain: SQL, Generative AI, Applied Machine Learning, Google Cloud Platform, Big Data, Customer Relationship Management, Jupyter, Workflow Management, Artificial Intelligence and Machine Learning (AI/ML), Python Programming
Intermediate · Course · 1 - 4 Weeks
Status: New
Packt
Modern JavaScript Tooling, Modules, and Backend Integration
Skills you'll gain: Jest (JavaScript Testing Framework), Node.JS, Full-Stack Web Development, Webpack, Application Deployment, Web Development Tools, Unit Testing, Back-End Web Development, Restful API, Application Development, Web Development, MongoDB, Javascript, Front-End Web Development, Data Structures
Beginner · Course · 1 - 3 Months
Google Cloud
Gemini for Data Scientists and Analysts-Português Brasileiro
Skills you'll gain: Marketing Strategies, Customer Analysis, Big Data, Forecasting, Customer Insights, Predictive Analytics, Analytics, Target Audience, Data Analysis, Marketing Analytics, Artificial Intelligence, Predictive Modeling, Artificial Intelligence and Machine Learning (AI/ML), Applied Machine Learning, Google Cloud Platform, Generative AI
Beginner · Course · 1 - 4 Weeks
Status: New
Packt
Introduction to Object-Oriented Programming with Arduino
Skills you'll gain: Object Oriented Programming (OOP), C++ (Programming Language), Computer Programming, Embedded Software, Integrated Development Environments, Embedded Systems, Game Design, Web Development
Intermediate · Course · 1 - 3 Months
Google Cloud
Work with Gemini Models in BigQuery - Bahasa Indonesia
Skills you'll gain: Generative AI, Customer Relationship Management, Predictive Modeling, Workflow Management, Artificial Intelligence and Machine Learning (AI/ML), SQL, Google Cloud Platform, Jupyter, Big Data, Business Solutions
Intermediate · Course · 1 - 4 Weeks
Status: New
Packt
ATtiny Microcontroller Development for Arduino Programmers
Skills you'll gain: Embedded Software, Development Environment, Embedded Systems, Electronic Hardware, 3D Modeling, Electronics, Hardware Design, Microarchitecture, Computer Programming Tools, USB, Microsoft Visual Studio, Integrated Development Environments, Electronic Components, Environmental Monitoring, Program Development, Internet Of Things, Computer Programming, Control Systems
Intermediate · Course · 3 - 6 Months