Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.

Universidad Austral
Skills you'll gain: Rapport Building, Relationship Building, Constructive Feedback, Professional Development, Employee Engagement, Environmental Social And Corporate Governance (ESG), Industrial and Organizational Psychology, Human Relations Movement, Corporate Sustainability, Leadership, Personal Development, Family Support, Empowerment, Compassion, Adaptability, Cultural Diversity
Beginner · Course · 1 - 4 Weeks

Coursera
Skills you'll gain: WordPress, Search Engine Optimization, Blogs, Web Analytics, Web Content, Keyword Research, Information Architecture, Content Management, Marketing, Analytics, Web Design, Web Development
Advanced · Guided Project · Less Than 2 Hours
University of Virginia
Skills you'll gain: Market Dynamics, Product Lifecycle Management, Competitive Analysis, Target Market, Market Share, Business Strategy, Marketing, Value Propositions, Game Theory, Consumer Behaviour, Strategic Partnership, New Business Development, Regulation and Legal Compliance
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Customer Retention, Customer Analysis
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Facebook, Customer Analysis, Target Audience, Social Media, Social Media Marketing, Business Marketing, Social Media Management, Marketing Strategies, Content Creation, Drive Engagement, Business Planning
Beginner · Guided Project · Less Than 2 Hours

University of Michigan
Skills you'll gain: Non-Verbal Communication, Verbal Communication Skills, Patient Communication, Storytelling, Public Speaking, Communication, Health Education, Communication Strategies, Interpersonal Communications, Concision, Persuasive Communication, Critical Thinking
Beginner · Course · 1 - 3 Months

Coursera
Skills you'll gain: Facebook, Online Advertising, Web Analytics, Social Media Marketing, Digital Advertising, User Accounts, Compliance Management
Intermediate · Guided Project · Less Than 2 Hours

HubSpot Academy
Skills you'll gain: Inside Sales, Sales Training, Consultative Selling, Sales, Sales Strategy, Sales Process, Relationship Building, Customer Relationship Building, Customer Analysis, Personalized Service, Communication
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Organizational Change, Workplace inclusivity, Emotional Intelligence, Change Management, Team Motivation, Diversity and Inclusion, Team Building, Resilience, Business Transformation, Conflict Management, Team Leadership, Diversity Awareness, Culture Transformation, Leadership Development, Empathy, Collaboration, Team Management, Initiative and Leadership, Leadership, Communication
Intermediate · Specialization · 1 - 3 Months

Skills you'll gain: Team Leadership, Employee Coaching, Team Performance Management, Performance Management, Constructive Feedback, People Development, Goal Setting, Delegation Skills, Culture Transformation, Relationship Management, AI Enablement, Self-Awareness, Communication
Beginner · Specialization · 3 - 6 Months
McMaster University
Skills you'll gain: Peer Review, Finance, Financial Market, Financial Analysis, Cash Flows, Financial Modeling, Capital Markets, Investments, Derivatives, Business Valuation, Financial Policy, Financial Data, Equities, Project Design, Market Dynamics, Risk Management, Business Mathematics, Market Trend, Credit Risk, Project Documentation
Beginner · Specialization · 3 - 6 Months

Skills you'll gain: Interviewing Skills, Storytelling, Problem Solving, Professional Development, Initiative and Leadership, Concision, Verbal Communication Skills, Teamwork, Job Analysis, Communication, Business Writing
Beginner · Guided Project · Less Than 2 Hours