• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Coursera
  • Online Degrees
  • Careers
  • Log In
  • Join for Free
    Coursera
    • Browse
    • Marketing Analytics

    Marketing Analytics Courses Online

    Master marketing analytics for data-driven decision-making. Learn to analyze marketing data, measure performance, and optimize campaigns.

    Skip to search results

    Filter by

    Subject
    Required
     *

    Language
    Required
     *

    The language used throughout the course, in both instruction and assessments.

    Learning Product
    Required
     *

    Level
    Required
     *

    Duration
    Required
     *

    Skills
    Required
     *

    Subtitles
    Required
     *

    Educator
    Required
     *

    Explore the Marketing Analytics Course Catalog

    • C

      Coursera Project Network

      How to Use The IFE-EFE Matrix for Strategic Analysis

      Skills you'll gain: Competitive Analysis, Strategic Thinking, Business Strategy, Organizational Strategy, Risk Analysis, Strategic Decision-Making, Benchmarking, Performance Analysis, Analysis, Market Analysis, Market Opportunities, Entrepreneurship, Leadership

      Intermediate · Guided Project · Less Than 2 Hours

    • Status: Free Trial
      Free Trial
      J

      Johns Hopkins University

      Big Data and Hadoop Foundations and Setup

      Skills you'll gain: Apache Hadoop, Big Data, Data Infrastructure, Data Processing, Analytics, Data Architecture, Data Science, Distributed Computing, Software Installation, Computing Platforms, Linux, Virtual Machines, System Configuration

      Intermediate · Course · 1 - 4 Weeks

    • C

      Coursera Project Network

      How To Get Started With Pinterest Shopping

      Skills you'll gain: Pinterest, Account Management, Social Media Content, Merchandising, Visual Merchandising, E-Commerce, Marketing, User Accounts, Business Strategy, Business Analytics

      Beginner · Guided Project · Less Than 2 Hours

    • Status: Preview
      Preview
      N

      Northeastern University

      Engaging in Improving Patient Experience Through Analytics

      Skills you'll gain: Decision Support Systems, Health Informatics, Customer experience improvement, Predictive Analytics, AI Personalization, Business Analytics, Analytics, Organizational Change, Data-Driven Decision-Making, Resource Allocation, Patient Evaluation, Workflow Management, Change Management, Stakeholder Management, Innovation

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      U

      University of Michigan

      Logistic Regression and Prediction for Health Data

      Skills you'll gain: Statistical Inference, Statistical Methods, Probability & Statistics, Statistical Analysis, Predictive Analytics, R Programming, Regression Analysis, Supervised Learning, Statistical Modeling, Biostatistics, Data Analysis

      Intermediate · Course · 1 - 4 Weeks

    • Status: Preview
      Preview
      B

      Board Infinity

      Power BI Desktop - Query Editor Master Data Transformation

      Skills you'll gain: Power BI, Interactive Data Visualization, Data Analysis Expressions (DAX), Dashboard, Data Presentation, Data Visualization Software, Data Security, Data Management, Data Integration, Microsoft Power Platform, Data Transformation, Data Manipulation, Data Integrity, Data Cleansing, Software Installation

      Intermediate · Course · 1 - 4 Weeks

    • Status: Preview
      Preview
      D

      Duke University

      برمجة Java: المصفوفات، والقوائم، والبيانات المصنفة

      Skills you'll gain: Java, Encryption, Algorithms, Object Oriented Programming (OOP), Cryptography, Computer Programming, Data Structures, Software Design, Web Analytics and SEO

      Beginner · Course · 1 - 3 Months

    • Status: Preview
      Preview
      U

      University of Illinois Urbana-Champaign

      Исследование и генерация данных для принятия бизн.-реш.

      Skills you'll gain: Sampling (Statistics), Data Analysis, Descriptive Statistics, Statistical Analysis, Quantitative Research, Business Analytics, Analytical Skills, Statistics, Data-Driven Decision-Making, Probability & Statistics, Decision Making, Data Collection, Data Presentation, Influencing

      Beginner · Course · 1 - 3 Months

    • P

      Packt

      Recommender Systems Complete Course Beginner to Advanced

      Skills you'll gain: Tensorflow, Applied Machine Learning, Deep Learning, Machine Learning, Artificial Neural Networks, Artificial Intelligence, Machine Learning Algorithms, User Experience Design, Data Analysis

      Intermediate · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      U

      University of Maryland, College Park

      Digital Transformation with Data Analytics Projects

      Skills you'll gain: Digital Transformation, Business Transformation, Agile Methodology, Analytics, Business Modeling, Competitive Analysis, Operational Analysis, Market Opportunities, Business Strategy, Innovation, Project Management, Strategic Thinking

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      U

      University of California, Irvine

      Finding and Preparing for the Right Job

      Skills you'll gain: Professional Development, Professional Networking, Data Science, LinkedIn, Job Analysis, Artificial Intelligence, Applicant Tracking Systems, Talent Sourcing, Recruitment, Interviewing Skills, Portfolio Management

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      P

      Packt

      Advanced Semantic Processing

      Skills you'll gain: Semantic Web, Natural Language Processing, Data Processing, Text Mining, Unstructured Data, Unsupervised Learning, Dimensionality Reduction, Statistical Methods, Linear Algebra

      Intermediate · Course · 1 - 4 Weeks

    Marketing Analytics learners also search

    Business Analysis
    Market Research
    Customer Analytics
    Economic Policy
    Business Statistics
    Business English
    Business Calculus
    Business Skills
    1…257258259…345

    In summary, here are 10 of our most popular marketing analytics courses

    • How to Use The IFE-EFE Matrix for Strategic Analysis: Coursera Project Network
    • Big Data and Hadoop Foundations and Setup: Johns Hopkins University
    • How To Get Started With Pinterest Shopping: Coursera Project Network
    • Engaging in Improving Patient Experience Through Analytics: Northeastern University
    • Logistic Regression and Prediction for Health Data: University of Michigan
    • Power BI Desktop - Query Editor Master Data Transformation: Board Infinity
    • برمجة Java: المصفوفات، والقوائم، والبيانات المصنفة: Duke University
    • Исследование и генерация данных для принятия бизн.-реш.: University of Illinois Urbana-Champaign
    • Recommender Systems Complete Course Beginner to Advanced: Packt
    • Digital Transformation with Data Analytics Projects: University of Maryland, College Park

    Skills you can learn in Marketing

    Market (economics) (28)
    Social Media (15)
    Marketing Strategy (14)
    Analytics (13)
    Brand (13)
    Digital Marketing (13)
    Marketing Analytics (11)
    Plan (11)
    Advertising (9)
    Modeling (9)
    Social Media Marketing (9)
    Brand Management (7)

    Other topics to explore

    Arts and Humanities
    338 courses
    Business
    1095 courses
    Computer Science
    668 courses
    Data Science
    425 courses
    Information Technology
    145 courses
    Health
    471 courses
    Math and Logic
    70 courses
    Personal Development
    137 courses
    Physical Science and Engineering
    413 courses
    Social Sciences
    401 courses
    Language Learning
    150 courses

    Coursera Footer

    Technical Skills

    • ChatGPT
    • Coding
    • Computer Science
    • Cybersecurity
    • DevOps
    • Ethical Hacking
    • Generative AI
    • Java Programming
    • Python
    • Web Development

    Analytical Skills

    • Artificial Intelligence
    • Big Data
    • Business Analysis
    • Data Analytics
    • Data Science
    • Financial Modeling
    • Machine Learning
    • Microsoft Excel
    • Microsoft Power BI
    • SQL

    Business Skills

    • Accounting
    • Digital Marketing
    • E-commerce
    • Finance
    • Google
    • Graphic Design
    • IBM
    • Marketing
    • Project Management
    • Social Media Marketing

    Career Resources

    • Essential IT Certifications
    • High-Income Skills to Learn
    • How to Get a PMP Certification
    • How to Learn Artificial Intelligence
    • Popular Cybersecurity Certifications
    • Popular Data Analytics Certifications
    • What Does a Data Analyst Do?
    • Career Development Resources
    • Career Aptitude Test
    • Share your Coursera Learning Story

    Coursera

    • About
    • What We Offer
    • Leadership
    • Careers
    • Catalog
    • Coursera Plus
    • Professional Certificates
    • MasterTrack® Certificates
    • Degrees
    • For Enterprise
    • For Government
    • For Campus
    • Become a Partner
    • Social Impact
    • Free Courses
    • ECTS Credit Recommendations

    Community

    • Learners
    • Partners
    • Beta Testers
    • Blog
    • The Coursera Podcast
    • Tech Blog

    More

    • Press
    • Investors
    • Terms
    • Privacy
    • Help
    • Accessibility
    • Contact
    • Articles
    • Directory
    • Affiliates
    • Modern Slavery Statement
    • Do Not Sell/Share
    Learn Anywhere
    Download on the App Store
    Get it on Google Play
    Logo of Certified B Corporation
    © 2025 Coursera Inc. All rights reserved.
    • Coursera Facebook
    • Coursera Linkedin
    • Coursera Twitter
    • Coursera YouTube
    • Coursera Instagram
    • Coursera TikTok