• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Coursera
  • Online Degrees
  • Careers
  • Log In
  • Join for Free
    Coursera
    • Browse
    • Social Media Marketing

    Social Media Marketing Courses

    Social media marketing courses can help you learn how to build brand presence, engage audiences, and drive results across platforms like Instagram, LinkedIn, and TikTok.

    Skip to search results

    Filter by

    Subject
    Required
     *

    Language
    Required
     *

    The language used throughout the course, in both instruction and assessments.

    Learning Product
    Required
     *

    Level
    Required
     *

    Duration
    Required
     *

    Skills
    Required
     *

    Subtitles
    Required
     *

    Educator
    Required
     *

    Find the Best Social Media Marketing Course for Your Goals

    • Status: New
      New
      C

      Coursera

      Facebook Monetization: Collaborate with Brands

      Skills you'll gain: Facebook, Target Audience, Social Media Management, Social Media Strategy, Social Media Marketing, Content Strategy, Content Marketing, Goal Setting, Business Development, New Business Development, Live Streaming

      Beginner · Course · 1 - 4 Weeks

    • Status: New
      New
      Status: Free Trial
      Free Trial
      R

      Real Madrid Graduate School Universidad Europea

      Estrategias y enfoques en los medios deportivos

      Skills you'll gain: Storytelling, Social Media, Social Media Marketing, Social Media Strategy, Media Relations, Content Strategy, Content Creation, Paid media, Advertising, Brand Management, Strategic Partnership, Strategic Communication, Video Production, Target Audience, Revenue Management, Negotiation, Target Market, Community Development, Crisis Management, Planning

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      U

      University of Michigan

      Inspiring and Motivating Individuals

      Skills you'll gain: Team Motivation, Employee Engagement, Team Management, Team Building, Organizational Leadership, Goal Setting, People Development, Visionary, Influencing, Industrial and Organizational Psychology, Leadership, Cultural Diversity, Leadership Development, Constructive Feedback, Performance Appraisal, Productivity, Communication

      4.8
      Rating, 4.8 out of 5 stars
      ·
      5.8K reviews

      Beginner · Course · 1 - 4 Weeks

    • U

      Universiteit Leiden

      Terrorism and Counterterrorism: Comparing Theory and Practice

      Skills you'll gain: Public Safety and National Security, Research, Policy Analysis, Media and Communications, Social Studies, World History, International Relations, Intelligence Collection and Analysis, Political Sciences, Trend Analysis, Psychology

      4.8
      Rating, 4.8 out of 5 stars
      ·
      3.2K reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      S

      Salesforce

      Salesforce Sales Operations

      Skills you'll gain: Sales Pipelines, Sales Process, Sales Operations, Customer Success Management, Order Management, Sales Management, Salesforce, Dashboard, Sales, Sales Development, Customer Relationship Management (CRM) Software, Lead Generation, Request For Quotation (RFQ), Sales Support, Customer Relationship Management, Sales Enablement, Product Knowledge, B2B Sales, Campaign Management, Data Visualization

      Build toward a degree

      4.6
      Rating, 4.6 out of 5 stars
      ·
      1.9K reviews

      Beginner · Professional Certificate · 3 - 6 Months

    • Status: New
      New
      Status: Free Trial
      Free Trial
      R

      Real Madrid Graduate School Universidad Europea

      AI in Fan Engagement

      Skills you'll gain: Marketing Analytics, AI Personalization, Predictive Analytics, Customer Engagement, Data-Driven Decision-Making, Customer Analysis, Marketing Strategies, MarTech, Emerging Technologies, Revenue Management, Brand Loyalty, Brand Marketing, Digital Media Strategy, Media Strategy, Digital Transformation, Content Management, Media Relations, Artificial Intelligence, Augmented Reality, Price Negotiation

      Beginner · Course · 1 - 4 Weeks

    • U

      Universiteit Leiden

      Miracles of Human Language: An Introduction to Linguistics

      Skills you'll gain: Language Competency, Anthropology, English Language, Cultural Diversity, Liberal Arts, Oral Comprehension, Oral Expression, Interviewing Skills, Vocabulary, Grammar, Psychology, Social Sciences, Sociology, Research

      4.7
      Rating, 4.7 out of 5 stars
      ·
      2.5K reviews

      Beginner · Course · 1 - 3 Months

    • Status: New
      New
      C

      Coursera

      Facebook Analytics: Optimize Performance

      Skills you'll gain: Facebook, Content Performance Analysis, Social Media Content, Marketing Analytics, Data-Driven Decision-Making, Social Media, Digital Media Strategy, Social Media Management, Social Media Strategy, Trend Analysis, Performance Analysis, Performance Metric, Key Performance Indicators (KPIs)

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      G

      Google

      Make the Sale: Build, Launch, and Manage E-commerce Stores

      Skills you'll gain: Order Fulfillment, E-Commerce, Google Ads, Digital Advertising, Customer experience improvement, Market Research, Sales, Marketing Strategies, Market Trend, Process Optimization, Web Design and Development, Target Audience

      4.8
      Rating, 4.8 out of 5 stars
      ·
      1.8K reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: New
      New
      Status: Free Trial
      Free Trial
      P

      Packt

      Building a Strong Business Foundation

      Skills you'll gain: Business Modeling, Value Propositions, Business Planning, Customer Analysis, Target Market, User Research, Marketing, Financial Management, Marketing Strategies, Entrepreneurship, Customer Acquisition Management, Business Strategies, Email Marketing, Social Media Marketing, Interviewing Skills, Product Development, Search Engine Optimization

      Beginner · Course · 1 - 3 Months

    • Status: New
      New
      C

      Coursera

      YouTube Content Creation Essentials

      Skills you'll gain: Video Production, Video Editing, Storyboarding, Videography, Post-Production, Media Production, Photo Editing, Content Creation, Editing, Writing, Scripting, Social Media Content, Social Media

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      C

      California Institute of the Arts

      Visual Elements of User Interface Design

      Skills you'll gain: User Interface (UI) Design, Graphic and Visual Design, Web Design, Design Elements And Principles, Human Computer Interaction, Responsive Web Design, Typography, Graphic Design, UI Components, Information Architecture, Interaction Design, User Experience Design

      4.7
      Rating, 4.7 out of 5 stars
      ·
      6.3K reviews

      Beginner · Course · 1 - 3 Months

    Searches related to social media marketing

    meta social media marketing
    introduction to social media marketing
    meta social media marketing capstone
    social media marketing in practice
    genai in social media marketing
    meta social media marketing professional certificate
    social media marketing and brand advocacy
    genai for social media marketing specialists
    1…252627…383

    In summary, here are 10 of our most popular social media marketing courses

    • Facebook Monetization: Collaborate with Brands: Coursera
    • Estrategias y enfoques en los medios deportivos: Real Madrid Graduate School Universidad Europea
    • Inspiring and Motivating Individuals: University of Michigan
    • Terrorism and Counterterrorism: Comparing Theory and Practice: Universiteit Leiden
    • Salesforce Sales Operations: Salesforce
    • AI in Fan Engagement: Real Madrid Graduate School Universidad Europea
    • Miracles of Human Language: An Introduction to Linguistics: Universiteit Leiden
    • Facebook Analytics: Optimize Performance: Coursera
    • Make the Sale: Build, Launch, and Manage E-commerce Stores: Google
    • Building a Strong Business Foundation: Packt

    Why Learn Social Media Marketing?

    Social media marketing is the strategy of using platforms like Instagram, LinkedIn, TikTok, and others to connect with audiences, build brands, and drive engagement. It’s a critical skill in today’s digital economy, where businesses rely on social channels for visibility and growth. Learning social media marketing empowers you to create content, analyze performance, and grow a presence that makes an impact.

    Skills you can learn in Marketing

    Market (economics) (28)
    Social Media (15)
    Marketing Strategy (14)
    Analytics (13)
    Brand (13)
    Digital Marketing (13)
    Marketing Analytics (11)
    Plan (11)
    Advertising (9)
    Modeling (9)
    Social Media Marketing (9)
    Brand Management (7)

    Other topics to explore

    Arts and Humanities
    338 courses
    Business
    1095 courses
    Computer Science
    668 courses
    Data Science
    425 courses
    Information Technology
    145 courses
    Health
    471 courses
    Math and Logic
    70 courses
    Personal Development
    137 courses
    Physical Science and Engineering
    413 courses
    Social Sciences
    401 courses
    Language Learning
    150 courses

    Coursera Footer

    Technical Skills

    • ChatGPT
    • Coding
    • Computer Science
    • Cybersecurity
    • DevOps
    • Ethical Hacking
    • Generative AI
    • Java Programming
    • Python
    • Web Development

    Analytical Skills

    • Artificial Intelligence
    • Big Data
    • Business Analysis
    • Data Analytics
    • Data Science
    • Financial Modeling
    • Machine Learning
    • Microsoft Excel
    • Microsoft Power BI
    • SQL

    Business Skills

    • Accounting
    • Digital Marketing
    • E-commerce
    • Finance
    • Google
    • Graphic Design
    • IBM
    • Marketing
    • Project Management
    • Social Media Marketing

    Career Resources

    • Essential IT Certifications
    • High-Income Skills to Learn
    • How to Get a PMP Certification
    • How to Learn Artificial Intelligence
    • Popular Cybersecurity Certifications
    • Popular Data Analytics Certifications
    • What Does a Data Analyst Do?
    • Career Development Resources
    • Career Aptitude Test
    • Share your Coursera Learning Story

    Coursera

    • About
    • What We Offer
    • Leadership
    • Careers
    • Catalog
    • Coursera Plus
    • Professional Certificates
    • MasterTrack® Certificates
    • Degrees
    • For Enterprise
    • For Government
    • For Campus
    • Become a Partner
    • Social Impact
    • Free Courses
    • ECTS Credit Recommendations

    Community

    • Learners
    • Partners
    • Beta Testers
    • Blog
    • The Coursera Podcast
    • Tech Blog

    More

    • Press
    • Investors
    • Terms
    • Privacy
    • Help
    • Accessibility
    • Contact
    • Articles
    • Directory
    • Affiliates
    • Modern Slavery Statement
    • Do Not Sell/Share
    Learn Anywhere
    Download on the App Store
    Get it on Google Play
    Logo of Certified B Corporation
    © 2025 Coursera Inc. All rights reserved.
    • Coursera Facebook
    • Coursera Linkedin
    • Coursera Twitter
    • Coursera YouTube
    • Coursera Instagram
    • Coursera TikTok