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    • Marketing Analytics

    Marketing Analytics Courses Online

    Master marketing analytics for data-driven decision-making. Learn to analyze marketing data, measure performance, and optimize campaigns.

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    Explore the Marketing Analytics Course Catalog

    • Status: Free
      Free
      C

      Coursera Project Network

      Create a Promotional Video using Canva

      Skills you'll gain: Customer Engagement, Canva (Software), Selling Techniques, Video Production, Marketing Materials, Presentations, Promotional Materials, Social Media Campaigns, Promotional Strategies, Multimedia, Marketing, Social Media Marketing, Value Propositions, Content Creation, Animations

      4.3
      Rating, 4.3 out of 5 stars
      ·
      1K reviews

      Beginner · Guided Project · Less Than 2 Hours

    • Status: Free Trial
      Free Trial
      M

      Microsoft

      Preparing Data for Analysis with Microsoft Excel

      Skills you'll gain: Excel Formulas, Microsoft Excel, Spreadsheet Software, Power BI, Data Analysis, Productivity Software, Data Cleansing, Data Manipulation, Data Management

      4.7
      Rating, 4.7 out of 5 stars
      ·
      4.6K reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      U

      University of Colorado Boulder

      Predictive Modeling and Analytics

      Skills you'll gain: Predictive Analytics, Data Visualization, Data Modeling, Business Analytics, Data Analysis, Statistical Modeling, Data-Driven Decision-Making, Regression Analysis, Machine Learning Methods, Supervised Learning, Decision Tree Learning, Data Cleansing, Artificial Neural Networks

      3.6
      Rating, 3.6 out of 5 stars
      ·
      602 reviews

      Intermediate · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      G

      Google

      Análisis de Datos de Google

      Skills you'll gain: Data Storytelling, Presentations, Rmarkdown, Data Presentation, Data Cleansing, Data Visualization, Data Literacy, Ggplot2, Data Validation, Data-Driven Decision-Making, Spreadsheet Software, Analytical Skills, Data Visualization Software, Data Ethics, Data Analysis, Tableau Software, Data Processing, Dashboard, Business Analysis, Databases

      4.8
      Rating, 4.8 out of 5 stars
      ·
      12K reviews

      Beginner · Professional Certificate · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      U

      University of Pennsylvania

      Achieving Personal and Professional Success

      Skills you'll gain: Influencing, Active Listening, Negotiation, Communication, Communication Strategies, Persuasive Communication, Verbal Communication Skills, Contract Negotiation, Trustworthiness, Interpersonal Communications, Business Communication, Relationship Building, Professional Networking, Conflict Management, Leadership, Growth Mindedness, Personal Development, Optimism, Self-Awareness, Self-Motivation

      4.7
      Rating, 4.7 out of 5 stars
      ·
      3.1K reviews

      Beginner · Specialization · 1 - 3 Months

    • Status: New
      New
      C

      Coursera

      YouTube Optimization: Grow Your Presence

      Skills you'll gain: Content Performance Analysis, Search Engine Optimization, Web Analytics, Performance Analysis, Marketing Analytics, Web Analytics and SEO, Content Strategy, Marketing Channel, Key Performance Indicators (KPIs), Data-Driven Decision-Making, Revenue Management

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      I

      IBM

      Data Visualization and Dashboards with Excel and Cognos

      Skills you'll gain: Data Storytelling, Data Visualization Software, Dashboard, IBM Cognos Analytics, Tree Maps, Scatter Plots, Pivot Tables And Charts, Microsoft Excel, Histogram

      4.7
      Rating, 4.7 out of 5 stars
      ·
      4.2K reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: New
      New
      C

      Coursera

      Instagram Optimization: Grow Your Presence

      Skills you'll gain: Instagram, Content Performance Analysis, Social Media, Social Media Marketing, Brand Marketing, Drive Engagement, Content Strategy, Customer Engagement, Marketing Analytics, Content Creation, Performance Metric

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      M

      Microsoft

      Microsoft Excel

      Skills you'll gain: Excel Macros, Prompt Engineering, Microsoft Excel, Data Cleansing, Excel Formulas, Pivot Tables And Charts, Microsoft Copilot, Dashboard, Forecasting, Data Presentation, Data Storytelling, Data Processing, Data Visualization Software, Data Manipulation, Data Visualization, Predictive Modeling, Data Quality, Statistical Analysis, Data Transformation, Data Analysis

      4.2
      Rating, 4.2 out of 5 stars
      ·
      108 reviews

      Beginner · Professional Certificate · 3 - 6 Months

    • T

      The University of Edinburgh

      Data Science in Stratified Healthcare and Precision Medicine

      Skills you'll gain: Precision Medicine, Bioinformatics, Image Analysis, Medical Imaging, Big Data, Health Informatics, Statistical Methods, Data Science, Machine Learning, Natural Language Processing, Probability & Statistics, Data Analysis, Molecular Biology, Network Analysis, Graph Theory, Healthcare Ethics

      4.6
      Rating, 4.6 out of 5 stars
      ·
      334 reviews

      Intermediate · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      I

      IBM

      IBM Machine Learning

      Skills you'll gain: Exploratory Data Analysis, Unsupervised Learning, Supervised Learning, Feature Engineering, Generative AI, Regression Analysis, Dimensionality Reduction, Reinforcement Learning, Data Cleansing, Data Access, Deep Learning, Data Analysis, Applied Machine Learning, Predictive Modeling, Statistical Analysis, Statistical Inference, Statistical Hypothesis Testing, Machine Learning Algorithms, Classification And Regression Tree (CART), Scikit Learn (Machine Learning Library)

      Build toward a degree

      4.6
      Rating, 4.6 out of 5 stars
      ·
      3.2K reviews

      Intermediate · Professional Certificate · 3 - 6 Months

    • Status: New
      New
      Status: Free Trial
      Free Trial
      S
      I

      Multiple educators

      Generative AI for Growth Marketing

      Skills you'll gain: Prompt Engineering, Generative AI, AI Personalization, ChatGPT, Marketing Strategies, Email Marketing, Growth Strategies, Marketing Automation, OpenAI, Marketing Effectiveness, Marketing Analytics, Customer experience strategy (CX), Customer Engagement, Lead Generation, Large Language Modeling, Customer Insights, Artificial Intelligence, Program Development, Customer Retention, Image Analysis

      4.7
      Rating, 4.7 out of 5 stars
      ·
      7.3K reviews

      Beginner · Specialization · 1 - 3 Months

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    In summary, here are 10 of our most popular marketing analytics courses

    • Create a Promotional Video using Canva: Coursera Project Network
    • Preparing Data for Analysis with Microsoft Excel: Microsoft
    • Predictive Modeling and Analytics : University of Colorado Boulder
    • Análisis de Datos de Google: Google
    • Achieving Personal and Professional Success: University of Pennsylvania
    • YouTube Optimization: Grow Your Presence: Coursera
    • Data Visualization and Dashboards with Excel and Cognos: IBM
    • Instagram Optimization: Grow Your Presence: Coursera
    • Microsoft Excel: Microsoft
    • Data Science in Stratified Healthcare and Precision Medicine: The University of Edinburgh

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