Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Skills you'll gain: Marketing Design, Organizational Structure, Diagram Design, Marketing Collateral, Graphic Design, Presentations
Intermediate · Guided Project · Less Than 2 Hours

Cisco Learning and Certifications
Skills you'll gain: Key Management, Data Security, Cryptography, Encryption, Cybersecurity, Network Security, Security Information and Event Management (SIEM), Network Monitoring, Information Assurance, Network Analysis, Intrusion Detection and Prevention, Event Monitoring, Continuous Monitoring, Threat Detection
Mixed · Course · 1 - 4 Weeks

Illinois Tech
Skills you'll gain: Business Strategy, Competitive Analysis, Business Strategies, Strategic Thinking, Cost Reduction, Organizational Strategy, Product Strategy, Market Analysis, Value Propositions, Strategic Decision-Making, Cost Benefit Analysis, Cost Accounting, Market Opportunities, Business Analysis, Analysis, Operations Management, Resource Management, Case Studies
Build toward a degree
Intermediate · Course · 1 - 4 Weeks

Northwestern University
Skills you'll gain: Social Media Strategy, Social Media Marketing, Social Media, Customer Engagement, Marketing, Professional Networking, Content Strategy, Marketing Analytics, Target Market, Target Audience, Emerging Technologies, Peer Review
Mixed · Course · 1 - 4 Weeks

IBM
Skills you'll gain: Data Storytelling, Data Mining, Data Science, Data-Driven Decision-Making, Digital Transformation, Big Data, Data Analysis, Business Analytics, Regression Analysis, Analytics, Apache Hadoop, Health Informatics, Deep Learning
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Market Opportunities, New Product Development, Product Strategy, Competitive Analysis, Business Strategy, New Business Development, Market Analysis, Business Analysis, Product Development, Business Planning, Entrepreneurship, Innovation
Intermediate · Guided Project · Less Than 2 Hours

Skills you'll gain: Presentations, Team Oriented, Team Management, Collaborative Software, Virtual Teams, Project Design, Data Sharing, Social Media, Graphic Design, User Accounts, Digital Marketing
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Campaign Management, Copywriting, Target Audience, Persona Development, Facebook, Advertising Campaigns, Social Media Campaigns, Customer Analysis, Target Market, Promotional Strategies, Customer Insights, Online Advertising, Advertising, Marketing Materials, Digital Advertising, Marketing, Performance marketing, Content Creation, Marketing Budgets, Video Production
Beginner · Course · 1 - 3 Months

Duke University
Skills you'll gain: Cloud-Native Computing, Software Engineering, Distributed Computing, Cloud Storage, Extract, Transform, Load, Google Cloud Platform, Big Data, Cloud Computing, Serverless Computing, Cloud Technologies, Data Lakes, Data Pipelines, Amazon Web Services, Command-Line Interface, Python Programming, Data Governance, NumPy, Rust (Programming Language)
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Facebook, Web Analytics, Social Media Marketing, Customer Analysis, User Accounts, Social Media, E-Commerce
Beginner · Guided Project · Less Than 2 Hours
Johns Hopkins University
Skills you'll gain: Epidemiology, Mathematical Modeling, Infectious Diseases, Public Health, Risk Modeling, Statistical Modeling, Predictive Modeling, Health Policy, Forecasting, Model Evaluation, Data Analysis, Statistics
Intermediate · Course · 1 - 4 Weeks

University of Colorado Boulder
Skills you'll gain: Crisis Management, Business Consulting, Management Consulting, Emergency Response, Corporate Communications, Leadership, Risk Management, Contingency Planning, Leadership and Management, Strategic Communication, Business Leadership, Public Affairs, Business Continuity Planning, Risk Analysis, Mitigation, Communication Strategies, Case Studies, Stakeholder Communications, Internal Communications, Critical Thinking
Beginner · Specialization · 1 - 3 Months