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    • Marketing Strategy

    Marketing Strategy Courses Online

    Study marketing strategy for competitive advantage. Learn to develop and implement effective marketing plans that align with business goals.

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    Explore the Marketing Strategy Course Catalog

    • Status: Free Trial
      Free Trial
      U

      University of Colorado Boulder

      Understanding the Campaign Components

      Skills you'll gain: Campaign Management, Strategic Communication, Advertising, Marketing Communications, Resource Allocation, Media Strategy, Brand Management, Earned Media, Communication Strategies, Owned Media, Public Relations, Shared Media, Brand Awareness, Paid media, Key Performance Indicators (KPIs), Goal Setting, Target Audience, Research and Design, Research, Market Research

      4.4
      Rating, 4.4 out of 5 stars
      ·
      8 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: New
      New
      Status: Free Trial
      Free Trial
      S

      Starweaver

      Master Data Storytelling for B2B & B2C Sales

      Skills you'll gain: Data Storytelling, Data Visualization, Sales Strategy, Sales Presentation, Storytelling, Sales, B2B Sales, Business Marketing, Data Visualization Software, Customer Insights, Customer Analysis, Data Analysis, Customer Relationship Management (CRM) Software, Trend Analysis, HubSpot CRM

      Beginner · Course · 1 - 4 Weeks

    • Status: New
      New
      Status: Free Trial
      Free Trial
      C

      Coursera

      Creating Engaging Content for Facebook

      Skills you'll gain: Content Performance Analysis, Drive Engagement, Video Production, Photo/Video Production and Technology, Workflow Management

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      F

      Fundação Instituto de Administração

      Estratégia de Negócios

      Skills you'll gain: Business Strategy, Business Modeling, Business Strategies, Stakeholder Management, Organizational Strategy, Competitive Analysis, Strategic Decision-Making, Growth Strategies, Market Opportunities, Value Propositions, Innovation

      4.9
      Rating, 4.9 out of 5 stars
      ·
      11 reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      A

      Automatic Data Processing, Inc. (ADP)

      Compensation: Job Evaluations & Pay Structures

      Skills you'll gain: Job Evaluation, Compensation Analysis, Compensation Strategy, Compensation Management, Job Analysis, Compensation and Benefits, Payroll, Human Resource Strategy, Performance Review, Data Visualization, Benchmarking, Data Analysis, Market Analysis, Diversity and Inclusion

      4.8
      Rating, 4.8 out of 5 stars
      ·
      6 reviews

      Beginner · Course · 1 - 4 Weeks

    • C

      Coursera Project Network

      تطوير خطة توفير على دخل ثابت باستخدام جداول بيانات جوجل

      Skills you'll gain: Expense Management, Google Sheets, Data Visualization, Spreadsheet Software, Budgeting, Budget Management, Financial Forecasting, Excel Formulas

      4.9
      Rating, 4.9 out of 5 stars
      ·
      42 reviews

      Beginner · Guided Project · Less Than 2 Hours

    • Status: Preview
      Preview
      U

      University of Pittsburgh

      idea 2 IMPACT: An Introduction to Translating Assistive Health Technologies and Other Products

      Skills you'll gain: Competitive Analysis, Storytelling, Stakeholder Management, Solution Design, Project Planning, Business Planning, Innovation, Product Development, Market Analysis, Presentations, Entrepreneurship, Regulatory Affairs, User Research, Problem Solving, Health Care Procedure and Regulation, Customer Insights

      3.9
      Rating, 3.9 out of 5 stars
      ·
      7 reviews

      Intermediate · Course · 1 - 3 Months

    • C

      Coursera Project Network

      Choosing a Facebook Post Type Based on Desired Engagement

      Skills you'll gain: Facebook, Target Audience, Social Media Content, Social Media Marketing, Content Marketing, Goal Setting, Social Media Strategy, Social Media, Marketing, Marketing Planning, Drive Engagement, Writing, Customer Engagement, Business Strategy

      Beginner · Guided Project · Less Than 2 Hours

    • C

      Coursera Project Network

      Introducción al Marketing de Redes Sociales con Visme

      Skills you'll gain: Advertising, Social Media Marketing, Social Media Content, Social Media Strategy, Social Media, Instagram, Marketing, Content Creation, Graphic Design, Marketing Design

      4.3
      Rating, 4.3 out of 5 stars
      ·
      8 reviews

      Beginner · Guided Project · Less Than 2 Hours

    • Status: Preview
      Preview
      C

      Coursera Instructor Network

      GenAI for Personalized Marketing at Scale

      Skills you'll gain: Customer Analysis, AI Personalization, Customer Insights, Marketing Analytics, Generative AI, Target Audience, Persona Development, Marketing Automation, Marketing, Marketing Strategies, Marketing Effectiveness, Social Media Campaigns, Customer Engagement, Content Creation, Analysis

      4.8
      Rating, 4.8 out of 5 stars
      ·
      6 reviews

      Intermediate · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      U

      UBITS

      Business Developer

      Skills you'll gain: Benchmarking, Closing (Sales), Consultative Selling, Retail Sales, Sales Presentation, Negotiation, Sales Strategy, Overcoming Objections, Accountability, Value Propositions, Customer Relationship Management, Customer experience strategy (CX), Sales Management, Rapport Building, Business Development, Stakeholder Management, Emotional Intelligence, New Business Development, Personal Development, Initiative and Leadership

      Intermediate · Specialization · 3 - 6 Months

    • Status: Preview
      Preview
      K

      Kennesaw State University

      Ethical AI Use

      Skills you'll gain: Prompt Engineering, Data Ethics, ChatGPT, Generative AI, Ethical Standards And Conduct, Artificial Intelligence, Business Ethics, Natural Language Processing

      4.5
      Rating, 4.5 out of 5 stars
      ·
      16 reviews

      Beginner · Course · 1 - 4 Weeks

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    In summary, here are 10 of our most popular marketing strategy courses

    • Understanding the Campaign Components: University of Colorado Boulder
    • Master Data Storytelling for B2B & B2C Sales : Starweaver
    • Creating Engaging Content for Facebook: Coursera
    • Estratégia de Negócios: Fundação Instituto de Administração
    • Compensation: Job Evaluations & Pay Structures: Automatic Data Processing, Inc. (ADP)
    • تطوير خطة توفير على دخل ثابت باستخدام جداول بيانات جوجل: Coursera Project Network
    • idea 2 IMPACT: An Introduction to Translating Assistive Health Technologies and Other Products: University of Pittsburgh
    • Choosing a Facebook Post Type Based on Desired Engagement: Coursera Project Network
    • Introducción al Marketing de Redes Sociales con Visme: Coursera Project Network
    • GenAI for Personalized Marketing at Scale: Coursera Instructor Network

    Skills you can learn in Marketing

    Market (economics) (28)
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    Marketing Strategy (14)
    Analytics (13)
    Brand (13)
    Digital Marketing (13)
    Marketing Analytics (11)
    Plan (11)
    Advertising (9)
    Modeling (9)
    Social Media Marketing (9)
    Brand Management (7)

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