Web Analytics and SEO

Web Analytics and SEO (Search Engine Optimization) involves the use and understanding of tools and techniques to track, analyze, measure and improve web traffic and visibility through search engines. Coursera's Web Analytics and SEO catalogue teaches you about the critical aspects of website performance analysis and enhancing search engine rankings. You'll learn everything from the basics of web analytics, understanding key metrics and data collection methods, to the principles of SEO including keyword research, link building, and website optimization. Additionally, you'll grasp the intricacies of Google Analytics, SEO strategies, and other tools to drive traffic, measure results, and ensure higher visibility for your website in the digital landscape.
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Results for "web analytics and seo"

  • Status: New
    Status: Free Trial

    Skills you'll gain: Search Engine Optimization, Content Strategy, Target Audience, Web Analytics and SEO, Keyword Research, Market Opportunities, Business Strategy, Strategic Thinking, Competitive Analysis, Digital Marketing, Analysis, Auditing

  • Status: New
    Status: Free Trial

    Skills you'll gain: Cascading Style Sheets (CSS), Responsive Web Design, HTML and CSS, LESS, UI Components, Web Design, Bootstrap (Front-End Framework), Web Design and Development, Front-End Web Development, User Interface (UI), Web Content Accessibility Guidelines, Typography, Hypertext Markup Language (HTML), Interactive Design, Web Development, User Interface (UI) Design, Animations, Information Architecture, Browser Compatibility, Web Analytics and SEO

  • Status: New
    Status: Free Trial

    Skills you'll gain: Search Engine Optimization, Generative AI, Web Analytics and SEO, Keyword Research, Digital Marketing, Performance Measurement, Content Creation, Competitive Analysis, Semantic Web, Content Strategy, Artificial Intelligence, Web Content, Content Marketing, Content Development and Management, Analysis, Business Ethics, Ethical Standards And Conduct, Data Strategy

  • Status: New
    Status: Free Trial

    Skills you'll gain: Search Engine Optimization, Case Studies, Process Improvement and Optimization, Web Analytics and SEO, Competitive Analysis, Keyword Research, Content Strategy, Business Strategy, Marketing Strategies, Analysis, Auditing

  • Status: New
    Status: Free Trial

    Skills you'll gain: Responsive Web Design, Web Design, HTML and CSS, Cascading Style Sheets (CSS), Hypertext Markup Language (HTML), Bootstrap (Front-End Framework), UI Components, Javascript and jQuery, Front-End Web Development, Usability, Web Development, Browser Compatibility, User Interface (UI), Interactive Design, Javascript, Creative Design, Web Design and Development, Typography, Web Analytics and SEO, Wireframing

  • Status: New
    Status: Free Trial

    Skills you'll gain: Email Security, File Management, Control Panels, Web Analytics and SEO, MySQL, Apache, Cloud Hosting, Public Key Infrastructure, User Accounts, Data Security, Encryption, Database Management, Web Servers, Email Automation, System Configuration, PHP (Scripting Language), Server Administration, Performance Tuning, Servers, Content Management

  • Status: New
    Status: Preview

    Skills you'll gain: Generative AI, AI Product Strategy, Web Analytics and SEO, Google Cloud Platform, LLM Application, Data Management, Information Management, Analytics, Information Architecture, Data Integration, Artificial Intelligence and Machine Learning (AI/ML), Unstructured Data, Application Programming Interface (API), System Configuration, Identity and Access Management, Authorization (Computing)

  • Status: Free Trial

    O.P. Jindal Global University

    Skills you'll gain: Marketing Analytics, Anomaly Detection, Digital Marketing, Web Analytics, Digital Advertising, Dimensionality Reduction, Unsupervised Learning, Customer Analysis, Search Engine Marketing, Supervised Learning, Online Advertising, Customer Retention, Text Mining, Predictive Analytics, Search Engine Optimization, Web Analytics and SEO, Google Ads, Google Analytics, Data Ethics, Data Mining

  • Status: Preview

    The Hong Kong University of Science and Technology

    Skills you'll gain: Web Analytics and SEO, AI Personalization, Semantic Web, Algorithms, Query Languages, Network Analysis, Text Mining, Information Architecture, Performance Testing, Natural Language Processing, User Research, Data Structures, Graph Theory, UI/UX Research, Applied Machine Learning, Linear Algebra

  • Status: New
    Status: Preview

    Skills you'll gain: Benchmarking, Search Engine Optimization, Content Performance Analysis, Keyword Research, Marketing Analytics, Key Performance Indicators (KPIs), Performance Analysis, Web Analytics and SEO, Performance Measurement, Content Strategy, Performance Improvement, Driving engagement, Trend Analysis, Customer Insights

  • Status: Free Trial

    Skills you'll gain: Value Propositions, Social Media Marketing, Social Media Strategy, Consumer Behaviour, Strategic Planning, Search Engine Optimization, Marketing Operations, Market Research, Competitive Analysis, Business Modeling, Marketing Analytics, Web Analytics and SEO, Marketing Psychology, Operations Management, Technical Management, Marketing Management, Digital Marketing, Branding, Google Ads, Forecasting

  • Status: New
    Status: Free Trial

    Skills you'll gain: Responsive Web Design, Web Design, HTML and CSS, Bootstrap (Front-End Framework), Cascading Style Sheets (CSS), UI Components, Javascript and jQuery, Front-End Web Development, Hypertext Markup Language (HTML), Web Development, Browser Compatibility, Javascript, Typography, Web Analytics and SEO, Wireframing, Web Content Accessibility Guidelines, Logo Design