• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Coursera
Log In
Join for Free
Coursera
  • Browse
  • Customer Insights

Customer Insights Courses Online

Explore customer insights methods for understanding consumer behavior. Learn to gather and analyze data to inform marketing and product development.

Skip to search results

Filter by

Subject
Required
 *

Language
Required
 *

The language used throughout the course, in both instruction and assessments.

Learning Product
Required
 *

Build job-relevant skills in under 2 hours with hands-on tutorials.
Learn from top instructors with graded assignments, videos, and discussion forums.
Learn a new tool or skill in an interactive, hands-on environment.
Get in-depth knowledge of a subject by completing a series of courses and projects.
Earn career credentials from industry leaders that demonstrate your expertise.
Earn your Bachelor’s or Master’s degree online for a fraction of the cost of in-person learning.

Level
Required
 *

Duration
Required
 *

Skills
Required
 *

Subtitles
Required
 *

Educator
Required
 *

Explore the Customer Insights Course Catalog

  • Status: Free Trial
    Free Trial
    D

    Duke University

    Strategy and Innovation for Agile Organizations

    Skills you'll gain: Digital Transformation, Agile Product Development, Market Trend, Business Transformation, Operational Efficiency, Strategic Thinking, Customer Insights, Customer experience strategy (CX), Innovation, Market Opportunities, Business Strategy, Customer Engagement, Technology Strategies, New Product Development, Business Modeling, Business Technologies, Organizational Change, Business Strategies, Competitive Analysis, Customer Analysis

    4.5
    Rating, 4.5 out of 5 stars
    ·
    54 reviews

    Intermediate · Specialization · 1 - 4 Weeks

  • Status: Preview
    Preview
    S

    Starweaver

    Customer Relationship Management

    Skills you'll gain: Loyalty Programs, Customer Relationship Management (CRM) Software, Customer Retention, Customer Success Management, Sales Management, Marketing Automation, Marketing Strategies, Business Development, Performance Management, Performance Measurement, Data-Driven Decision-Making, Predictive Modeling

    4.6
    Rating, 4.6 out of 5 stars
    ·
    242 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of California, Davis

    Market Research

    Skills you'll gain: Surveys, Statistical Hypothesis Testing, Focus Group, Quantitative Research, Qualitative Research, Data Synthesis, Market Research, Proposal Writing, Data Storytelling, Statistical Analysis, Presentations, Discussion Facilitation, Marketing Analytics, Marketing, Research Methodologies, Data Analysis, Data Visualization Software, Market Analysis, Business Research, Data Collection

    4.6
    Rating, 4.6 out of 5 stars
    ·
    1.5K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    R

    Rutgers the State University of New Jersey

    Demand Analytics

    Skills you'll gain: Demand Planning, Customer Demand Planning, Regression Analysis, Data Collection, Supply Chain Planning, Statistical Analysis, Forecasting, Data Processing, Marketing Analytics, Predictive Analytics, Advanced Analytics, Trend Analysis, Predictive Modeling, Time Series Analysis and Forecasting, Exploratory Data Analysis, Data Visualization, Data Visualization Software

    4.6
    Rating, 4.6 out of 5 stars
    ·
    293 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    K

    Kennesaw State University

    Customer Centricity as Competitive Advantage - Jagdish Sheth

    Skills you'll gain: Customer Retention, Customer Insights, Customer experience strategy (CX), Customer Relationship Management, Value Propositions, Innovation, Organizational Change, Cost Accounting, Organizational Structure, Business Transformation, Strategic Marketing, Consumer Behaviour

    4.7
    Rating, 4.7 out of 5 stars
    ·
    40 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Preview
    Preview
    S

    Starweaver

    Gen AI Sales Forecasting and Marketing Analysis

    Skills you'll gain: Responsible AI, Data Ethics, Google Gemini, Customer Analysis, Marketing Analytics, Generative AI, Governance, Artificial Intelligence, Sales Strategy, AI Personalization, Customer Insights, Marketing Strategies, ChatGPT, Marketing Effectiveness, Sales Enablement, Forecasting, Automation, Analysis, Process Optimization, Visualization (Computer Graphics)

    Intermediate · Course · 1 - 3 Months

  • Status: Preview
    Preview
    U

    Universidades Anáhuac

    Customer Success: Conociendo al cliente

    Skills you'll gain: Customer Success Management, Customer Service, Customer Retention, Customer Engagement, Customer Relationship Management, Customer and Client Support, Customer experience improvement, Customer Data Management, Customer Insights, Sales Management, Leadership, Business Metrics, Performance Metric, General Sales Practices, Sales Strategy, Cross-Functional Collaboration

    4.6
    Rating, 4.6 out of 5 stars
    ·
    46 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    Unilever

    Unilever Digital Marketing Analyst

    Skills you'll gain: Data Storytelling, Marketing Automation, Web Analytics, Marketing Effectiveness, Marketing Analytics, Customer Insights, Digital Marketing, Market Analysis, Google Analytics, Digital Advertising, Social Media Marketing, Customer Analysis, Search Engine Marketing, Advertising Campaigns, Marketing Strategies, Social Media Strategy, Customer experience strategy (CX), Marketing, Online Advertising, MarTech

    4.7
    Rating, 4.7 out of 5 stars
    ·
    296 reviews

    Beginner · Professional Certificate · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    C

    Coursera Instructor Network

    GenAI for Customer Insights

    Skills you'll gain: Customer Insights, AI Personalization, Customer experience strategy (CX), Generative AI, User Feedback, Customer Data Management, Customer Engagement, Business Intelligence, Trend Analysis, Data-Driven Decision-Making, Strategic Thinking, Predictive Analytics, Data Analysis

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    K

    Kennesaw State University

    Customer Centricity with Professor Jagdish Sheth

    Skills you'll gain: Customer Retention, Trustworthiness, Expectation Management, Corporate Sustainability, Brand Loyalty, Customer Relationship Management, Customer Insights, Customer experience strategy (CX), Sustainable Development, Human Resource Strategy, Sustainable Business, Customer Relationship Building, Consultative Approaches, Diversity Marketing, Customer Analysis, Value Propositions, Organizational Change, Business Strategy, Business, Marketing

    4.7
    Rating, 4.7 out of 5 stars
    ·
    62 reviews

    Beginner · Specialization · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    M

    Microsoft

    Customer Data, Analytics, and Segmentation

    Skills you'll gain: Microsoft Copilot, Sales Strategy, Customer Analysis, Sales Pipelines, Data Cleansing, Sales Management, Sales, Customer Relationship Management (CRM) Software, Customer Insights, Data Quality, Customer Data Management, AI Personalization, Analytics, Personalized Service, Data Management, Predictive Analytics, Data-Driven Decision-Making, Data Integration

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    C

    Coursera Instructor Network

    GenerativeAI for Customer Success

    Skills you'll gain: Customer Success Management, Generative AI Agents, Customer Service, Customer experience improvement, AI Personalization, Customer Engagement, Client Support, Personalized Service, LLM Application, Business Process Automation, Business Ethics, Information Privacy, Systems Integration

    4.3
    Rating, 4.3 out of 5 stars
    ·
    37 reviews

    Intermediate · Course · 1 - 4 Weeks

Customer Insights learners also search

Customer Analytics
Customer Success
Business Analysis
Market Research
Economic Policy
Marketing Analytics
Business Statistics
Business English
1234…283

In summary, here are 10 of our most popular customer insights courses

  • Strategy and Innovation for Agile Organizations: Duke University
  • Customer Relationship Management: Starweaver
  • Market Research: University of California, Davis
  • Demand Analytics: Rutgers the State University of New Jersey
  • Customer Centricity as Competitive Advantage - Jagdish Sheth: Kennesaw State University
  • Gen AI Sales Forecasting and Marketing Analysis: Starweaver
  • Customer Success: Conociendo al cliente: Universidades Anáhuac
  • Unilever Digital Marketing Analyst: Unilever
  • GenAI for Customer Insights: Coursera Instructor Network
  • Customer Centricity with Professor Jagdish Sheth: Kennesaw State University

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • English Speaking
  • Generative AI (GenAI)
  • Microsoft Excel
  • Microsoft Power BI
  • Project Management
  • Python

Certificates & Programs

  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM Data Analyst Certificate
  • IBM Data Science Certificate
  • Machine Learning Certificate
  • Microsoft Power BI Data Analyst Certificate
  • UI / UX Design Certificate

Industries & Careers

  • Business
  • Computer Science
  • Data Science
  • Education & Teaching
  • Engineering
  • Finance
  • Healthcare
  • Human Resources (HR)
  • Information Technology (IT)
  • Marketing

Career Resources

  • Career Aptitude Test
  • Examples of Strengths and Weaknesses for Job Interviews
  • High-Income Skills to Learn
  • How Does Cryptocurrency Work?
  • How to Highlight Duplicates in Google Sheets
  • How to Learn Artificial Intelligence
  • Popular Cybersecurity Certifications
  • Preparing for the PMP Certification
  • Signs You Will Get the Job After an Interview
  • What Is Artificial Intelligence?

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2025 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok