Marketing strategy courses can help you learn customer segmentation, brand positioning, competitive analysis, and campaign planning. You can build skills in data interpretation, digital marketing tactics, and content creation strategies. Many courses introduce tools like Google Analytics, social media management platforms, and email marketing software, showing how these resources can enhance your marketing efforts and track performance effectively.

Michigan State University
Skills you'll gain: Value Propositions, Business Planning, Business Modeling, Entrepreneurship, Verification And Validation, Business Development, Business Strategy, Product Development, Financial Forecasting, New Business Development, Financial Analysis, Customer Analysis, Innovation
Mixed · Course · 1 - 3 Months

Skills you'll gain: Prompt Engineering, ChatGPT, Blogs, Generative AI Agents, Content Creation, Copywriting, Editing, Customer Advocacy, Brand Management, Target Audience
Intermediate · Guided Project · Less Than 2 Hours

IE Business School
Skills you'll gain: Diversity and Inclusion, Team Building, Culture Transformation, Governance, Corporate Strategy, Employee Onboarding, Compliance Management, Go To Market Strategy, Entrepreneurship, Recruitment Strategies, Employee Retention, Organizational Leadership, Leadership and Management, Business Strategy
Beginner · Course · 1 - 4 Weeks

Big Interview
Skills you'll gain: Interviewing Skills, Non-Verbal Communication, Applicant Tracking Systems, Professional Networking, Recruitment, LinkedIn, Verbal Communication Skills, Job Analysis, Communication, Professional Development, Negotiation, Rapport Building, Storytelling, Enthusiasm
Beginner · Course · 1 - 3 Months

Peking University
Skills you'll gain: Telephone Skills, Business Communication, Market Research, Business Correspondence, Travel Arrangements, Events and Conferences, Cultural Sensitivity, Negotiation, Language Competency, Customer Relationship Building, Presentations, Vocabulary
Intermediate · Course · 1 - 3 Months

University of Virginia
Skills you'll gain: Business Strategy, Competitive Analysis, Strategic Thinking, Business Planning, Market Analysis, Business Analytics, Organizational Strategy, Strategic Decision-Making, Market Dynamics, Value Propositions, Communication
Beginner · Course · 1 - 4 Weeks

Coursera
Skills you'll gain: Newsletters, Email Marketing, Project Design, Content Creation, Scheduling, Test Tools, User Accounts, Marketing, Communication
Intermediate · Guided Project · Less Than 2 Hours

Fundação Instituto de Administração
Skills you'll gain: Systems Thinking, Surveys, Innovation, Simulations, Forecasting, Contingency Planning, Strategic Thinking, Simulation and Simulation Software, Process Flow Diagrams, Project Design, Systems Analysis, Corporate Strategy, Strategic Decision-Making, Business Planning, Complex Problem Solving, Business Strategy, Organizational Strategy, Analysis, Business Transformation, Diagram Design
Intermediate · Specialization · 3 - 6 Months

Kotter
Skills you'll gain: Organizational Change, Change Management, Organizational Development, Organizational Leadership, Business Transformation, Business Leadership, Organizational Structure, Culture Transformation, Leadership and Management, Leadership Development, Overcoming Obstacles, Case Studies, Organizational Strategy, Strategic Leadership, People Management, Industrial and Organizational Psychology, Leadership, Goal Setting, Adaptability, Lifelong Learning
Beginner · Specialization · 1 - 3 Months

Skills you'll gain: Sales Enablement, Sales Management, Sales, Customer Analysis, Governance, Sales Strategy, General Sales Practices, Talent Management, Competitive Analysis, Marketing, Sales Operations, Target Market, Selling Techniques, Verbal Communication Skills, Persuasive Communication, Sales Training, Oral Expression, Market Share, Sales Process, Business
Beginner · Specialization · 1 - 3 Months

The University of Tokyo
Skills you'll gain: Strategic Thinking, Entrepreneurship, Interviewing Skills, Design Thinking, Customer Insights, Ideation, User Feedback, User Research, Product Development, Presentations, Business Planning, Market Opportunities, Team Management, Fundraising, Product Management, Growth Strategies
Beginner · Course · 1 - 3 Months

Coursera
Skills you'll gain: Performance Review, Team Performance Management, Google Workspace, Productivity Software, Employee Performance Management, Performance Improvement, Process Development, Team Motivation, Employee Surveys, Workflow Management, Business, Business Strategy
Beginner · Guided Project · Less Than 2 Hours