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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


Popular Marketing Analytics Courses and Certifications


  • Status: Free Trial
    Free Trial
    F

    Fundação Instituto de Administração

    Fundamentos da Gestão do Sucesso do Cliente

    Skills you'll gain: Customer Success Management, Customer experience strategy (CX), Customer Relationship Management, Customer Retention, Customer Data Management, Agile Methodology, Customer Engagement, Customer Insights, Product Lifecycle Management, Consultative Approaches, Business Metrics, Market Analysis, Software As A Service, Business Modeling, Organizational Structure, Business Relationship Management, Target Audience, Solution Design, Experience Design, Interpersonal Communications

    4.8
    Rating, 4.8 out of 5 stars
    ·
    58 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    U

    University of California San Diego

    Teaching Impacts of Technology in K-12 Education

    Skills you'll gain: Big Data, Cybersecurity, Pedagogy, Student Engagement, Blockchain, Digital pedagogy, Algorithms, Data Security, Teaching, digital literacy, Cryptography, Technical Communication, Diversity Awareness, K-12 pedagogy, Information Privacy, Emerging Technologies, Computer Networking, Digital Transformation, Diversity Equity and Inclusion Initiatives, Computer Science

    4.6
    Rating, 4.6 out of 5 stars
    ·
    60 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    U

    University of Michigan

    Assisting Public Sector Decision Makers With Policy Analysis

    Skills you'll gain: Statistical Analysis, Program Evaluation, Policy Analysis, Data Analysis, Statistical Methods, Public Policies, Statistical Hypothesis Testing, Policy Development, Analytical Skills, Forecasting, R Programming, Data-Driven Decision-Making, Research Design, Time Series Analysis and Forecasting

    4.8
    Rating, 4.8 out of 5 stars
    ·
    27 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    V

    Vanderbilt University

    Introduction to Data, Signal, and Image Analysis with MATLAB

    Skills you'll gain: Image Analysis, Data Visualization Software, Matlab, Applied Machine Learning, Scatter Plots, Digital Signal Processing, Data Analysis, Histogram, Predictive Modeling, Data Processing, Classification Algorithms, Regression Analysis

    4.7
    Rating, 4.7 out of 5 stars
    ·
    230 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    S

    Skillshare

    Start Your Freelance Video Editing Career

    Skills you'll gain: Constructive Feedback, Sales Presentation, Client Services, Data Storage, Video Editing, Social Media, Style Guides, Rapport Building, Active Listening, Social Media Marketing, File Management, Customer Relationship Building, Cloud Storage, Expectation Management, Data Management, Instagram, Post-Production, Relationship Management, Storyboarding, Self-Motivation

    4
    Rating, 4 out of 5 stars
    ·
    8 reviews

    Beginner · Specialization · 3 - 6 Months

  • C

    Coursera

    Midjourney for Beginners: Craft an Exquisite Piece of AI Art

    Skills you'll gain: 3D Assets, Generative AI, Prompt Engineering, Digital Design, Graphics Software, Creativity, Design and Product, Marketing Design

    4.1
    Rating, 4.1 out of 5 stars
    ·
    24 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • C

    Coursera

    Machine Learning Pipelines with Azure ML Studio

    Skills you'll gain: Model Deployment, Applied Machine Learning, Predictive Modeling, Microsoft Azure, No-Code Development, Machine Learning, Data Preprocessing, Cloud Deployment, Feature Engineering, Model Evaluation, Data Science, Data Analysis, Classification Algorithms

    4.5
    Rating, 4.5 out of 5 stars
    ·
    820 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Preview
    Preview
    I

    IIMA - IIM Ahmedabad

    Supply Chain Digitization: Strategy and Design

    Skills you'll gain: Supply Chain Management, Supply Chain Planning, Supply Chain, Supply Chain Systems, Transportation Management, Digital Transformation, Transportation Operations, Logistics Management, Logistics, Business Technologies, Inventory and Warehousing, Business Analytics, Data-Driven Decision-Making, Order Fulfillment, Warehouse Management, Warehouse Operations, Operational Efficiency, Process Optimization, Strategic Thinking, Customer experience improvement

    4.8
    Rating, 4.8 out of 5 stars
    ·
    62 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Virginia Darden School Foundation

    The Strategist's Challenge

    Skills you'll gain: Business Strategy, Competitive Analysis, Strategic Decision-Making, Organizational Strategy, Market Analysis, Analysis, Business Analysis, Business Modeling, Value Propositions, Case Studies, Market Dynamics

    4.7
    Rating, 4.7 out of 5 stars
    ·
    81 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    S

    SAS

    Doing More with SAS Programming

    Skills you'll gain: SAS (Software), Data Manipulation, Data Transformation, Data Processing, Data Integration, Statistical Programming, Data Analysis, Data Presentation

    4.8
    Rating, 4.8 out of 5 stars
    ·
    943 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free
    Free
    C

    Coursera

    PowerBI for Beginners: Sales Data Exploration

    Skills you'll gain: Power BI, Interactive Data Visualization, Data Visualization, Data Presentation, Dashboard, Trend Analysis, Exploratory Data Analysis, Customer Analysis, Data Visualization Software, Sales, Business Intelligence, Data Analysis, Business Analytics, Data Import/Export

    4.7
    Rating, 4.7 out of 5 stars
    ·
    38 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: New
    New
    Status: Preview
    Preview
    U

    University of Pennsylvania

    Creativity In Business and Other Disciplines

    Skills you'll gain: Creative Thinking, Creativity, Creative Problem-Solving, Ideation, Innovation, Architectural Design, Problem Solving, Design Thinking, Artificial Intelligence and Machine Learning (AI/ML), Entrepreneurship, Artificial Intelligence, Advertising, Marketing, Game Design, Consumer Behaviour, Experimentation

    Beginner · Course · 1 - 3 Months

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In summary, here are 10 of our most popular marketing analytics courses

  • Fundamentos da Gestão do Sucesso do Cliente: Fundação Instituto de Administração
  • Teaching Impacts of Technology in K-12 Education: University of California San Diego
  • Assisting Public Sector Decision Makers With Policy Analysis: University of Michigan
  • Introduction to Data, Signal, and Image Analysis with MATLAB: Vanderbilt University
  • Start Your Freelance Video Editing Career: Skillshare
  • Midjourney for Beginners: Craft an Exquisite Piece of AI Art: Coursera
  • Machine Learning Pipelines with Azure ML Studio: Coursera
  • Supply Chain Digitization: Strategy and Design: IIMA - IIM Ahmedabad
  • The Strategist's Challenge: University of Virginia Darden School Foundation
  • Doing More with SAS Programming: SAS

Skills you can learn in Marketing

Market (economics) (28)
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Digital Marketing (13)
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Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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