Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.

Simplilearn
Skills you'll gain: Keyword Research, Search Engine Optimization, Web Analytics and SEO, Competitive Analysis, Performance Analysis, Performance Metric, Performance Management, Analytics
Beginner · Course · 1 - 4 Weeks

Alex Genadinik
Skills you'll gain: Search Engine Optimization, Web Analytics and SEO, Keyword Research, Web Analytics, Auditing, Content Strategy, WordPress, HTML and CSS, Content Management, Performance Improvement
Mixed · Course · 3 - 6 Months

Queen Mary University of London
Skills you'll gain: Proposal Development, Market Research, Data Collection, Research Design, Research Reports, Research Methodologies, Surveys, Research, Market Analysis, Qualitative Research, Data Analysis, Business Reporting, Business Ethics
Beginner · Course · 1 - 4 Weeks
University of Michigan
Skills you'll gain: Tactfulness, Public Speaking, Storytelling, Verbal Communication Skills, Persuasive Communication, Non-Verbal Communication, Communication, Cognitive flexibility, Presentations, Ingenuity, Interpersonal Communications, Communication Strategies, Empathy, Composure, Social Skills, Professionalism, Active Listening, Optimism, Driving engagement, Creativity
Beginner · Specialization · 3 - 6 Months

Northwestern University
Skills you'll gain: Digital Signal Processing, Image Analysis, Computer Vision, Visualization (Computer Graphics), Matlab, Mathematical Modeling, Color Theory, Applied Mathematics
Mixed · Course · 1 - 3 Months

Skills you'll gain: Threat Modeling, Threat Management, Vulnerability Management, Cyber Threat Intelligence, Cybersecurity, Cyber Attacks, Vulnerability Assessments, Threat Detection, MITRE ATT&CK Framework, Data Security, Cyber Risk, NIST 800-53, Authorization (Computing), Malware Protection, Authentications, Security Strategy, Security Controls, Risk Management Framework, Identity and Access Management, Cryptography
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Solution Selling, Budget Management, Account Strategy, Productivity Software, Financial Management, Consultative Selling, Administrative Support, Negotiation, Sales Process, Business Ethics, Customer Relationship Management (CRM) Software, Contract Negotiation, Key Performance Indicators (KPIs), Sales Prospecting, Account Management, Microsoft Copilot, Content Management, Relationship Building, Consultative Approaches, Generative AI
Advanced · Professional Certificate · 3 - 6 Months
Skills you'll gain: Instagram, Content Performance Analysis, Driving engagement, Social Media Management, Social Media, Social Media Marketing, Customer Engagement, Business Communication, Business
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Marketing Budgets, Digital Media Strategy, Media Strategy, Content Strategy, Promotional Strategies, Marketing Analytics, Customer Engagement, Content Marketing, Brand Awareness, Marketing Strategies, Trend Analysis, Brand Strategy, Social Media Strategy, Data-Driven Decision-Making, Campaign Management, Social Media, Key Performance Indicators (KPIs), Strategic Partnership
Beginner · Course · 1 - 4 Weeks

Coursera
Skills you'll gain: Event Management, Event Marketing, Event Planning, Logistics Management, Hospitality, Logistics, Marketing Budgets, Hospitality Management, Planning, Operations Management, Budgeting, Promotional Strategies, Vendor Management, Coordination
Beginner · Course · 1 - 4 Weeks

University of California, Davis
Skills you'll gain: Fundraising, Grant Writing, Proposal Writing, Prospecting and Qualification, Philanthropy, Campaign Management, Tax Planning, Direct Marketing, Business Writing, Customer Relationship Building, Marketing Strategies, Relationship Building, Estate Planning, Benefits Administration, Administration, Target Audience, Email Marketing, Telemarketing, Stakeholder Management, Negotiation
Beginner · Specialization · 3 - 6 Months

Microsoft
Skills you'll gain: Productivity Software, Administrative Support, Sales Process, Customer Service, AI Personalization, Sales Management, Sales, Customer Relationship Building, Verbal Communication Skills, Process Mapping, Account Management, Microsoft Copilot, File Management, Communication, Brainstorming, Scheduling
Advanced · Course · 1 - 4 Weeks