Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Corporate Finance Institute
Skills you'll gain: Dashboard, Microsoft Excel, Pivot Tables And Charts, Star Schema, Spreadsheet Software, Data Transformation, Data Analysis Expressions (DAX), Data Storytelling, Data Analysis, Excel Formulas, Extract, Transform, Load, Consolidation, Data Visualization Software, Data Presentation, Data Modeling, Business Intelligence, Competitive Analysis, Data Manipulation, Data Cleansing, Data Integration
Beginner · Specialization · 3 - 6 Months

Google Cloud
Skills you'll gain: Data Transformation, Google Cloud Platform, Dataflow, Data Pipelines, Extract, Transform, Load, Data Lakes, Tensorflow, Data Governance, Data Integration, Data Warehousing, Systems Design, Data Infrastructure, Apache Spark, Data Architecture, Model Deployment, Data Processing, Data Migration, Big Data, Apache Hadoop, Real Time Data
Intermediate · Professional Certificate · 3 - 6 Months

IESE Business School
Skills you'll gain: Financial Acumen, Financial Statements, Working Capital, Financial Analysis, Balance Sheet, Financial Management, Return On Investment, Forecasting, Profit and Loss (P&L) Management, Operational Analysis, Business Metrics, Cash Flow Forecasting, Financial Modeling, Accounts Receivable, Accounts Payable, Inventory Management, Business Strategy
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: MySQL Workbench, Extract, Transform, Load, Data Modeling, Database Design, MySQL, Data Warehousing, Database Management, Databases, Relational Databases, Database Architecture and Administration, Advanced Analytics, Data Analysis, Data Visualization Software
Intermediate · Course · 1 - 4 Weeks

Emory University
Skills you'll gain: Consulting, Management Consulting, Business Consulting, Benchmarking, Microsoft Excel, Business Research, Analysis, Market Research, Competitive Analysis, Market Analysis, Data Modeling, Supply Chain, Interviewing Skills, Trend Analysis, Business Strategy
Beginner · Course · 1 - 3 Months

Coursera
Skills you'll gain: Virtual Environment, Canva (Software), Color Theory, Design, Creative Design, Design Elements And Principles, Graphic and Visual Design Software, Graphic and Visual Design, Graphic Design, Marketing
Intermediate · Guided Project · Less Than 2 Hours

University of Michigan
Skills you'll gain: Investment Management, Wealth Management, Asset Management, Investments, FinTech, Financial Trading, Portfolio Management, Artificial Intelligence, Big Data, Financial Market, Artificial Neural Networks, Automation, Machine Learning
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Data Ethics, Dashboard, Power BI, Business Intelligence, Interactive Data Visualization, Data Presentation, Data Visualization, Data Storytelling, Data Visualization Software, Data-Driven Decision-Making, Business Reporting, Business Analytics, Data Analysis Expressions (DAX), Data Security, Data Management, Key Performance Indicators (KPIs), Data Analysis, Performance Analysis, Performance Tuning
Beginner · Course · 1 - 3 Months

Coursera
Skills you'll gain: R (Software), Data Import/Export, Package and Software Management, R Programming, Data Structures, Data-oriented programming, Statistical Programming, Data Analysis Software, Data Analysis, Data Science
Beginner · Guided Project · Less Than 2 Hours

S.P. Jain Institute of Management and Research
Skills you'll gain: Descriptive Statistics, Data Analysis, Analytics, Quantitative Research, Sampling (Statistics), Probability & Statistics, Business Analytics, Statistical Analysis, Regression Analysis, Data-Driven Decision-Making, Statistical Hypothesis Testing, Business Analysis, Microsoft Excel, Variance Analysis, Statistical Inference
Build toward a degree
Beginner · Course · 1 - 3 Months

Skills you'll gain: Data Storytelling, Data Visualization Software, Dashboard, Data Analysis, Advanced Analytics, Interactive Data Visualization, Analytics, Data Manipulation, Collaborative Software, Data Transformation, Data Sharing
Advanced · Course · 1 - 4 Weeks

Skills you'll gain: Data Cleansing, Prompt Engineering, Data Processing, Microsoft Excel, Data Manipulation, Microsoft Copilot, Data Preprocessing, Data Quality, Data Transformation, Data Integrity, Data Validation, Data-Driven Decision-Making, Excel Formulas, Data Analysis
Beginner · Course · 1 - 3 Months