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Market Research Courses

Market research courses can help you learn data collection techniques, survey design, consumer behavior analysis, and competitive landscape assessment. You can build skills in interpreting market trends, segmenting target audiences, and conducting focus groups. Many courses introduce tools like SPSS, Tableau, and Google Analytics, that support analyzing data and visualizing insights to inform business strategies.


More to explore:

Popular Market Research Courses and Certifications


  • Status: Free Trial
    Free Trial
    U

    University of Colorado Boulder

    Embedded Interface Design

    Skills you'll gain: User Research, User Experience Design, User Experience, User Interface and User Experience (UI/UX) Design, Usability, Verification And Validation, Usability Testing, Internet Of Things, Design Research, API Design, Amazon Web Services, Embedded Software, Cloud Computing Architecture, Human Computer Interaction, Embedded Systems, Application Programming Interface (API), Prototyping, Network Protocols, User Interface (UI) Design, Software Development

    Build toward a degree

    4.5
    Rating, 4.5 out of 5 stars
    ·
    145 reviews

    Intermediate · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    U

    University of Colorado Boulder

    Search and Display Advertising

    Skills you'll gain: Google Ads, Online Advertising, Pay Per Click Advertising, Digital Advertising, Contextual Advertising, Search Engine Marketing, Keyword Research, Search Engine Optimization, Advertising Campaigns, Advertising, Web Analytics and SEO, Performance marketing, Automation, A/B Testing, Consumer Behaviour

    4.5
    Rating, 4.5 out of 5 stars
    ·
    98 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    S

    S.P. Jain Institute of Management and Research

    Introduction to Strategic Brand Management

    Skills you'll gain: Brand Strategy, Brand Management, Branding, Brand Awareness, Brand Loyalty, Strategic Marketing, Marketing Management, Business Strategy, Plan Execution, Product Lining, Market Share, Portfolio Management, Value Propositions, Competitive Analysis, Business-To-Consumer, Business Valuation, Target Audience, B2B Sales, Case Studies

    4.6
    Rating, 4.6 out of 5 stars
    ·
    7 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    U

    University of Geneva

    The Diversity of Exoplanets

    Skills you'll gain: Scientific Methods, Scientific Visualization, Physical Science, Research, Quantitative Research, Physics, Mathematical Modeling, Simulations, Mechanics, Chemistry

    4.7
    Rating, 4.7 out of 5 stars
    ·
    38 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Preview
    Preview
    U

    University of Lausanne

    Doping : Sports, Organizations and Sciences

    Skills you'll gain: Laboratory Testing, Analytical Testing, Biochemistry, Legal Proceedings, Pharmacology, Sports Medicine, Culture, Social Sciences, Sociology, Social Determinants Of Health, Law, Regulation, and Compliance, Ethical Standards And Conduct

    4.6
    Rating, 4.6 out of 5 stars
    ·
    370 reviews

    Mixed · Course · 1 - 4 Weeks

  • C

    Coursera

    Build Customizable Sales Presentation Graphics using Canva

    Skills you'll gain: Sales Presentation, Data Visualization, Customer Relationship Management (CRM) Software, Target Market, Market Analysis, Sales, Presentations, Content Creation, Graphic Design

    4.7
    Rating, 4.7 out of 5 stars
    ·
    26 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    M

    Microsoft

    Product Launch and Post-Launch Management

    Skills you'll gain: AI Product Strategy, Product Lifecycle Management, Quality Assurance and Control, Product Quality (QA/QC), Product Management, Release Management, Sales Strategy, New Product Development, Performance Analysis, Responsible AI, Product Improvement, Product Marketing, Generative AI, Key Performance Indicators (KPIs), User Feedback, Risk Management, Data-Driven Decision-Making, Cross-Functional Collaboration

    4.6
    Rating, 4.6 out of 5 stars
    ·
    45 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    I

    Imperial College London

    Applying Participatory Approaches in Public Health Settings

    Skills you'll gain: Public Health, Health Equity, Community Health, Diversity Awareness, Health Policy, Case Studies, Program Evaluation, Qualitative Research, Research Methodologies, Data Collection

    4.3
    Rating, 4.3 out of 5 stars
    ·
    7 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    C

    Coursera

    Emotional Intelligence in Leadership

    Skills you'll gain: Emotional Intelligence, Conflict Management, Empathy, Leadership Development, Personal Development, Leadership, Self-Awareness, Professional Development, Adaptability, Relationship Building, Team Management, Communication, Active Listening, Stress Management, Decision Making, Mindfulness

    4.8
    Rating, 4.8 out of 5 stars
    ·
    167 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    U

    University of Cambridge

    Introduction to Cognitive Psychology and Neuropsychology

    Skills you'll gain: Human Learning, Psychology, Magnetic Resonance Imaging, Medical Imaging, Neurology, Research Methodologies, Research, Human Development, Learning Theory, Scientific Methods, Child Development

    4.7
    Rating, 4.7 out of 5 stars
    ·
    59 reviews

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Illinois Urbana-Champaign

    Ethics, Culture, and Global Perspectives

    Skills you'll gain: Business Ethics, Cultural Sensitivity, Cultural Diversity, Brand Management, Culture, Global Marketing, Branding, Brand Strategy, Corporate Sustainability, Intercultural Competence, Decision Making, Stakeholder Management, Case Studies

    4.8
    Rating, 4.8 out of 5 stars
    ·
    219 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free
    Free
    C

    Coursera

    Perplexity.AI for Beginners: AI-Powered Search

    Skills you'll gain: Prompt Engineering, AI Enablement, Technical Communication, Artificial Intelligence, Information Architecture, User Interface (UI)

    3.5
    Rating, 3.5 out of 5 stars
    ·
    17 reviews

    Beginner · Guided Project · Less Than 2 Hours

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In summary, here are 10 of our most popular market research courses

  • Embedded Interface Design: University of Colorado Boulder
  • Search and Display Advertising: University of Colorado Boulder
  • Introduction to Strategic Brand Management: S.P. Jain Institute of Management and Research
  • The Diversity of Exoplanets: University of Geneva
  • Doping : Sports, Organizations and Sciences: University of Lausanne
  • Build Customizable Sales Presentation Graphics using Canva: Coursera
  • Product Launch and Post-Launch Management: Microsoft
  • Applying Participatory Approaches in Public Health Settings: Imperial College London
  • Emotional Intelligence in Leadership: Coursera
  • Introduction to Cognitive Psychology and Neuropsychology: University of Cambridge

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Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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