Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

IE Business School
Skills you'll gain: Competitive Analysis, Business Strategy, Economics, Market Dynamics, Business Economics, Strategic Thinking, Market Analysis, Strategic Planning, Strategic Marketing, Resource Management, Business Process
Beginner · Course · 1 - 4 Weeks

Cleveland Clinic
Skills you'll gain: Machine Learning Methods, Machine Learning, Machine Learning Algorithms, Healthcare Industry Knowledge, Health Informatics, Applied Machine Learning, Clinical Informatics, Health Care, Supervised Learning, Clinical Experience, Emerging Technologies, Artificial Intelligence, Reinforcement Learning, Data-Driven Decision-Making, Data Science
Beginner · Course · 1 - 4 Weeks

University of Minnesota
Skills you'll gain: Operations Research, Mathematical Modeling, Business Modeling, Business Analytics, Analytics, Data Modeling, Business Mathematics, Process Optimization, Data-Driven Decision-Making, Microsoft Excel, Decision Making, Linear Algebra, Spreadsheet Software, Graphing
Beginner · Course · 1 - 4 Weeks

Johns Hopkins University
Skills you'll gain: Exploratory Data Analysis, Plot (Graphics), Statistical Visualization, Ggplot2, Dimensionality Reduction, Data Visualization Software, R Programming, Graphing, Data Analysis, Statistical Analysis, Unsupervised Learning
Mixed · Course · 1 - 4 Weeks

Tecnológico de Monterrey
Skills you'll gain: Web Analytics, Google Analytics, Search Engine Marketing, Marketing Analytics, Market Research, Digital Marketing, Analytical Skills, Online Advertising, Email Marketing, Customer Data Management, Analytics, Consumer Behaviour, Data Analysis, Customer Relationship Management, Advertising Campaigns
Beginner · Course · 1 - 4 Weeks

Emory University
Skills you'll gain: Marketing Automation, Customer Retention, Marketing Operations, Marketing Effectiveness, Customer Acquisition Management, Marketing Analytics, Marketing Strategies, AI Personalization, AI Enablement, Customer Data Management, Customer experience improvement, Predictive Modeling
Intermediate · Course · 1 - 4 Weeks

Technical University of Munich (TUM)
Skills you'll gain: Consumer Behaviour, Market Research, Food Quality Assurance And Control, Food and Beverage, Research, Packaging and Labeling, Product Knowledge, Sustainability Standards, Innovation, Global Marketing, Supply And Demand, Economics
Intermediate · Course · 3 - 6 Months

Microsoft
Skills you'll gain: Prompt Engineering, Excel Formulas, Microsoft Copilot, Microsoft Excel, Data Visualization, Data Analysis, Data Entry, Data Presentation, Spreadsheet Software, Data Manipulation, User Interface (UI)
Beginner · Course · 1 - 3 Months

Google Cloud
Skills you'll gain: Data Governance, Digital Transformation, Data Strategy, Real Time Data, Google Cloud Platform, Business Transformation, Data Management, Data Warehousing, Data Transformation, Big Data, Cloud Storage, Analytics, Business Intelligence, Data Processing, Data-Driven Decision-Making, Database Systems, Data Migration
Beginner · Course · 1 - 3 Months

Skills you'll gain: Exploratory Data Analysis, Feature Engineering, Data Cleansing, Data Preprocessing, Data Access, Data Analysis, Statistical Inference, Statistical Hypothesis Testing, Statistical Methods, Data Quality, Data Science, Probability & Statistics, Data Storage Technologies, Data Validation, Machine Learning, Data Manipulation, Statistical Analysis, Data Transformation, Artificial Intelligence, Data Import/Export
Intermediate · Course · 1 - 3 Months

Microsoft
Skills you'll gain: Web Scraping, Data Structures, Git (Version Control System), Generative AI, Version Control, Matplotlib, Devops Tools, Plotly, DevOps, Agile Methodology, Web Development, Data Ethics, Flask (Web Framework), Data Visualization, Scripting, GitHub, Debugging, Data Analysis, Automation, Cloud Computing
Beginner · Professional Certificate · 3 - 6 Months

Illinois Tech
Skills you'll gain: Health Informatics, Clinical Informatics, Interoperability, Health Systems, Medical Records, Health Information Management, ICD Coding (ICD-9/ICD-10), Health Care, Medical Terminology, Stakeholder Engagement, Data Analysis
Intermediate · Course · 1 - 4 Weeks