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Market Research Courses

Market research courses can help you learn data collection techniques, survey design, consumer behavior analysis, and competitive landscape assessment. You can build skills in interpreting market trends, segmenting target audiences, and conducting focus groups. Many courses introduce tools like SPSS, Tableau, and Google Analytics, that support analyzing data and visualizing insights to inform business strategies.


More to explore:

Popular Market Research Courses and Certifications


  • Status: Free Trial
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    DeepLearning.AI

    Natural Language Processing with Attention Models

    Skills you'll gain: Natural Language Processing, Transfer Learning, Recurrent Neural Networks (RNNs), PyTorch (Machine Learning Library), Applied Machine Learning, Keras (Neural Network Library), Embeddings, Model Evaluation

    4.4
    Rating, 4.4 out of 5 stars
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    1.1K reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
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    University of Colorado Boulder

    Marketing Strategy for Engineers and Technologists

    Skills you'll gain: Value Propositions, Social Media Marketing, Market Research, Social Media Strategy, Strategic Planning, Search Engine Optimization, Marketing Operations, Competitive Analysis, Data-Driven Decision-Making, Consumer Behaviour, Business Modeling, Web Analytics and SEO, Marketing Psychology, Operations Management, Technical Management, Marketing Management, Digital Marketing, Branding, Google Ads, Forecasting

    Build toward a degree

    4.7
    Rating, 4.7 out of 5 stars
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    16 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: New
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    Coursera

    Agentic AI Content for Practitioners (Teams: Finance)

    Skills you'll gain: Organizational Change, Agentic Workflows, AI Enablement, Generative AI Agents, Workflow Management, Predictive Analytics, Cash Management, Responsible AI, Performance Tuning, Fraud detection, Accounting and Finance Software, Financial Reporting

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Pennsylvania

    Global Trends for Business and Society

    Skills you'll gain: Demography, Market Trend, Trend Analysis, International Relations, Socioeconomics, Global Marketing, Social Sciences, Systems Thinking, Cultural Diversity, Political Sciences, Financial Systems, Economics, Business Economics, Governance

    4.8
    Rating, 4.8 out of 5 stars
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    922 reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: Free Trial
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    Michigan State University

    Become a Journalist: Report the News!

    Skills you'll gain: Interviewing Skills, Journalism, Media and Communications, Multimedia, Driving engagement, Electronic Media, Report Writing, Investigation, Research, Storytelling, Peer Review, Content Creation, Ethical Standards And Conduct, International Relations, Data Collection, Oral Expression, Rapport Building, Photo/Video Production and Technology, Decision Making, Writing

    4.7
    Rating, 4.7 out of 5 stars
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    1.7K reviews

    Beginner · Specialization · 3 - 6 Months

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    Y

    Yale University

    Mercados financieros

    Skills you'll gain: Investment Banking, Risk Management, Financial Market, Portfolio Management, Business Ethics, Investments, Finance, Financial Services, Behavioral Economics, Capital Markets, Equities, Banking, Financial Regulation, Securities (Finance), Leadership Studies, Underwriting, Non-Profit Accounting, Derivatives, Economics, Policy, and Social Studies, Insurance

    4.9
    Rating, 4.9 out of 5 stars
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    579 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
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    University of Pennsylvania

    The Business of Health Care

    Skills you'll gain: People Management, Financial Reporting, Financial Acumen, Financial Data, Financial Statements, Social Determinants Of Health, Managed Care, Operations Management, Income Statement, Employee Performance Management, Financial Analysis, Leadership and Management, Health Systems, Health Care Administration, Innovation, Value-Based Care, Process Improvement and Optimization, Decision Making, Health Care Procedure and Regulation, Insurance

    4.6
    Rating, 4.6 out of 5 stars
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    2K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    U

    University of Pennsylvania

    AI Fundamentals for Non-Data Scientists

    Skills you'll gain: Machine Learning Methods, Generative AI, Data Management, Big Data, Applied Machine Learning, Generative Adversarial Networks (GANs), Machine Learning, AI Product Strategy, Artificial Intelligence and Machine Learning (AI/ML), Autoencoders, Deep Learning, Model Evaluation, Algorithms, Data Analysis, Process Improvement and Optimization, Artificial Neural Networks

    4.8
    Rating, 4.8 out of 5 stars
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    948 reviews

    Mixed · Course · 1 - 3 Months

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    University of Copenhagen

    Søren Kierkegaard - Subjectivity, Irony and the Crisis of Modernity

    Skills you'll gain: Liberal Arts, Sociology, European History, Research, Writing, Political Sciences

    4.8
    Rating, 4.8 out of 5 stars
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    723 reviews

    Mixed · Course · 1 - 3 Months

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    CertNexus

    GenAIBIZ: Making Generative AI Work for Your Business

    Skills you'll gain: Generative Model Architectures, Generative AI, AI Product Strategy, Large Language Modeling, Artificial Intelligence, Artificial Intelligence and Machine Learning (AI/ML), Business Strategy, Data Strategy, Data Ethics, Artificial Neural Networks, Process Improvement, Process Improvement and Optimization, Cloud Computing, Operational Efficiency, Process Optimization, Big Data, Customer Service, Natural Language Processing, User Experience, Marketing

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    D

    Digital Marketing Institute

    Social Media Marketing in Practice

    Skills you'll gain: Social Media Marketing, Social Media, Social Media Strategy, Social Media Management, Digital Media Strategy, Facebook, Content Marketing, Instagram, LinkedIn, Digital Marketing, Social Media Campaigns, Marketing, Target Audience, Marketing Strategies, Advertising Campaigns, Digital Content, Digital Advertising, Web Analytics, Brand Awareness, B2B Sales

    4.5
    Rating, 4.5 out of 5 stars
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    603 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    I

    Imperial College London

    Foundations in Virology and Vaccinology

    Skills you'll gain: Immunology, Infectious Diseases, Molecular Biology, Epidemiology, Microbiology, Public Health, Drug Development, Biotechnology, Medical Science and Research, Climate Change Programs, Cell Biology, Health Disparities, Biology, Clinical Trials, Laboratory Research, Pharmacology, Public Health and Disease Prevention, New Product Development, Emerging Technologies, Manufacturing Processes

    4.9
    Rating, 4.9 out of 5 stars
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    85 reviews

    Intermediate · Specialization · 3 - 6 Months

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In summary, here are 10 of our most popular market research courses

  • Natural Language Processing with Attention Models: DeepLearning.AI
  • Marketing Strategy for Engineers and Technologists: University of Colorado Boulder
  • Agentic AI Content for Practitioners (Teams: Finance): Coursera
  • Global Trends for Business and Society: University of Pennsylvania
  • Become a Journalist: Report the News!: Michigan State University
  • Mercados financieros: Yale University
  • The Business of Health Care: University of Pennsylvania
  • AI Fundamentals for Non-Data Scientists: University of Pennsylvania
  • Søren Kierkegaard - Subjectivity, Irony and the Crisis of Modernity: University of Copenhagen
  • GenAIBIZ: Making Generative AI Work for Your Business: CertNexus

Skills you can learn in Marketing

Market (economics) (28)
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Analytics (13)
Brand (13)
Digital Marketing (13)
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Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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