Web Analytics and SEO

Web Analytics and SEO (Search Engine Optimization) involves the use and understanding of tools and techniques to track, analyze, measure and improve web traffic and visibility through search engines. Coursera's Web Analytics and SEO catalogue teaches you about the critical aspects of website performance analysis and enhancing search engine rankings. You'll learn everything from the basics of web analytics, understanding key metrics and data collection methods, to the principles of SEO including keyword research, link building, and website optimization. Additionally, you'll grasp the intricacies of Google Analytics, SEO strategies, and other tools to drive traffic, measure results, and ensure higher visibility for your website in the digital landscape.
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Results for "web analytics and seo"

  • Packt

    Skills you'll gain: WordPress, Web Design and Development, HTML and CSS, Web Analytics and SEO, Content Management Systems, Web Content, Cloud Hosting, Web Servers, Application Security

    4.5
    Rating, 4.5 out of 5 stars
    25 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial

    University of Washington

    Skills you'll gain: GitHub, Cascading Style Sheets (CSS), Hypertext Markup Language (HTML), Version Control, Git (Version Control System), HTML and CSS, Web Design and Development, Web Development, Front-End Web Development, Web Content Accessibility Guidelines, Cloud Hosting, Debugging, Semantic Web, Web Analytics and SEO, Responsive Web Design

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview

    Tecnológico de Monterrey

    Skills you'll gain: Search Engine Marketing, Digital Marketing, Search Engine Optimization, Social Media Strategy, Web Content, Content Strategy, Digital Advertising, Web Analytics and SEO, Email Marketing, Digital Communications, E-Commerce, Target Audience

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial

    Simplilearn

    Skills you'll gain: Search Engine Optimization, Web Analytics and SEO, Google Ads, Google Analytics, Keyword Research, Digital Marketing, Information Architecture, Content Strategy, Content Creation, User Experience

    4
    Rating, 4 out of 5 stars
    9 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview

    University of Illinois Urbana-Champaign

    Skills you'll gain: Digital Media Strategy, Customer Relationship Management (CRM) Software, Digital Marketing, Online Advertising, Email Marketing, Marketing Strategies, Campaign Management, Social Media Strategy, Social Media Marketing, Search Engine Optimization, Marketing Effectiveness, Marketing Communications, Web Analytics and SEO, Marketing, Copywriting, Advertising, Integrated Marketing Communications, Mobile Security, Key Performance Indicators (KPIs)

    Mixed · Course · 1 - 4 Weeks

  • Status: Free Trial

    Starweaver

    Skills you'll gain: Social Media Marketing, Social Media, Digital Media Strategy, Content Creation, Search Engine Optimization, Social Media Strategy, Content Marketing, Guest Relations, Hospitality, Web Analytics and SEO, Digital Marketing, Instagram, Return On Investment, Customer Engagement

    3.8
    Rating, 3.8 out of 5 stars
    22 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Preview

    The State University of New York

    Skills you'll gain: Web Design, WordPress, Web Language, HTML and CSS, Web Content, Web Development, Web Analytics and SEO, Responsive Web Design, Cross Platform Development, Content Management, Web Applications

    3.3
    Rating, 3.3 out of 5 stars
    582 reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: Free Trial

    University of Maryland, College Park

    Skills you'll gain: Search Engine Marketing, Pay Per Click Advertising, Marketing Analytics, Search Engine Optimization, Web Analytics, Web Analytics and SEO, Online Advertising, Data Presentation, Data Visualization, Analytics, Digital Marketing, Keyword Research, Apache Hadoop, Data-Driven Decision-Making, Digital Advertising, Machine Learning Methods, Social Media Strategy, Customer Analysis, MarTech, Predictive Modeling

    4.5
    Rating, 4.5 out of 5 stars
    20 reviews

    Beginner · Specialization · 3 - 6 Months

  • Coursera

    Skills you'll gain: Usability Testing, Usability, Test Tools, Interaction Design, Human Computer Interaction, Test Planning, User Research, Product Development, Web Analytics and SEO

    4.3
    Rating, 4.3 out of 5 stars
    31 reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • Status: New
    Status: Free Trial

    Packt

    Skills you'll gain: Responsive Web Design, Cascading Style Sheets (CSS), HTML and CSS, Javascript, Web Design, Event-Driven Programming, Web Design and Development, Development Environment, Web Development, User Interface and User Experience (UI/UX) Design, Web Applications, Software Development Tools, Interactive Design, Animations, Typography, Color Theory, Web Analytics and SEO, Debugging, Data Validation

    5
    Rating, 5 out of 5 stars
    7 reviews

    Beginner · Specialization · 1 - 3 Months

  • Status: Free Trial

    University of Maryland, College Park

    Skills you'll gain: Search Engine Marketing, Search Engine Optimization, Web Analytics and SEO, Digital Marketing, Online Advertising, Return On Investment, Consumer Behaviour, Cross-Channel Marketing, Marketing, Marketing Channel, Social Media Marketing, MarTech, Marketing Strategies, Marketing Effectiveness, Strategic Marketing, Marketing Psychology, Network Model, Business Analysis

    4.7
    Rating, 4.7 out of 5 stars
    11 reviews

    Beginner · Course · 1 - 3 Months

  • Coursera

    Skills you'll gain: Keyword Research, Search Engine Optimization, Web Analytics and SEO, Content Performance Analysis, Web Content

    4.4
    Rating, 4.4 out of 5 stars
    88 reviews

    Intermediate · Guided Project · Less Than 2 Hours