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Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


Popular Marketing Analytics Courses and Certifications


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    Packt

    Emotional Intelligence for Leaders and Managers

    Skills you'll gain: Active Listening, Compassion, Diversity and Inclusion, Strategic Leadership, Emotional Intelligence, Empathy, Self-Awareness, Leadership, Cultural Diversity, Collaboration, Employee Engagement

    Mixed · Course · 3 - 6 Months

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    Coursera

    Facebook Watch: Create Engaging Videos

    Skills you'll gain: Video Production, Storyboarding, Videography, Storytelling, Video Editing, Facebook, Content Creation

    Beginner · Course · 1 - 4 Weeks

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    Google Cloud

    Attention Mechanism - בעברית

    Skills you'll gain: Recurrent Neural Networks (RNNs), Machine Learning Methods, Artificial Neural Networks, Large Language Modeling, Text Mining

    Intermediate · Course · 1 - 4 Weeks

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    Google Cloud

    Consuming Customer Specific Datasets from Data Sharing Partners using BigQuery

    Skills you'll gain: Google Cloud Platform, Data Sharing, Big Data, Data Access, Cloud Computing, Cloud Security, Data Integration, Data Management, Data Visualization

    Beginner · Project · Less Than 2 Hours

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    EDUCBA

    Sentiment Analysis with RNNs in Keras

    Skills you'll gain: Keras (Neural Network Library), Recurrent Neural Networks (RNNs), Model Evaluation, Natural Language Processing, Text Mining, Data Preprocessing, Deep Learning, Tensorflow, Google Cloud Platform, Matplotlib

    Mixed · Course · 1 - 4 Weeks

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    Google Cloud

    Getting Started with Vertex AI Gemini 1.5 Flash

    Skills you'll gain: Google Gemini, Generative AI, Google Cloud Platform, Data Analysis, Image Analysis, Multimodal Prompts, Data Processing, Text Mining

    Beginner · Project · Less Than 2 Hours

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    H2O.ai

    H2O Gen AI Ecosystem Overview - Level 2

    Skills you'll gain: Model Deployment, Generative AI, Cloud Deployment, Artificial Intelligence and Machine Learning (AI/ML), Model Evaluation, MLOps (Machine Learning Operations), AI Workflows, System Monitoring, Feature Engineering, Continuous Monitoring, Applied Machine Learning, Data Preprocessing, Advanced Analytics, Artificial Intelligence, Deep Learning, Data Processing, Machine Learning

    Intermediate · Course · 1 - 4 Weeks

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    Pearson

    Data Science Fundamentals, Part 2

    Skills you'll gain: Exploratory Data Analysis, Predictive Modeling, Model Evaluation, Matplotlib, A/B Testing, Box Plots, Sampling (Statistics), Data Analysis, Regression Analysis, Statistical Inference, Data Visualization, Descriptive Statistics, Scikit Learn (Machine Learning Library), Data Science, Probability & Statistics, Estimation, Statistical Analysis, NumPy, Machine Learning, Python Programming

    Beginner · Specialization · 1 - 4 Weeks

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    EDUCBA

    Talend ETL: Design, Optimize & Apply Workflows

    Skills you'll gain: Metadata Management, Extract, Transform, Load, Data Integration, Data Pipelines, Data Processing, Java, Data Import/Export, Data Transformation, Software Documentation, Data Storage Technologies, Debugging

    Mixed · Course · 1 - 4 Weeks

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    EDUCBA

    Deep Learning with R: Build & Predict Neural Networks

    Skills you'll gain: Plot (Graphics), Data Visualization Software, R Programming, Scatter Plots, Regression Analysis, Statistical Modeling, Predictive Modeling, Artificial Neural Networks, Data Science, Deep Learning, Model Evaluation, Descriptive Statistics, Predictive Analytics, Statistical Methods, Data Manipulation, Data Preprocessing, Performance Testing

    Mixed · Course · 1 - 4 Weeks

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    Google Cloud

    Introdução à análise de dados no Google Cloud

    Skills you'll gain: Looker (Software), Data-Driven Decision-Making, Data Analysis, Data Transformation, Google Cloud Platform, Analytics, Big Data, Data Visualization Software, Business Intelligence, Data Warehousing, Cloud Storage, SQL, Data Storage, Solution Architecture

    Beginner · Course · 1 - 3 Months

  • Status: Preview
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    Coursera

    TikTok Effects: Sound & Visuals

    Skills you'll gain: TikTok, Video Editing, Media Production, Photo/Video Production and Technology, Videography, Storytelling, Content Creation, Multimedia

    Beginner · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular marketing analytics courses

  • Emotional Intelligence for Leaders and Managers: Packt
  • Facebook Watch: Create Engaging Videos: Coursera
  • Attention Mechanism - בעברית: Google Cloud
  • Consuming Customer Specific Datasets from Data Sharing Partners using BigQuery: Google Cloud
  • Sentiment Analysis with RNNs in Keras: EDUCBA
  • Getting Started with Vertex AI Gemini 1.5 Flash: Google Cloud
  • H2O Gen AI Ecosystem Overview - Level 2: H2O.ai
  • Data Science Fundamentals, Part 2: Pearson
  • Talend ETL: Design, Optimize & Apply Workflows: EDUCBA
  • Deep Learning with R: Build & Predict Neural Networks: EDUCBA

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