Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Coursera
Skills you'll gain: Live Streaming, Driving engagement, Customer Engagement, Content Performance Analysis, Content Development and Management, Content Strategy, Community Development, Technical Support
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: SQL, Database Management, Query Languages, Relational Databases, Database Design, Data Analysis, Data Integrity, Data Manipulation, User Accounts
Intermediate · Course · 1 - 4 Weeks

Johns Hopkins University
Skills you'll gain: Epidemiology, Data-Driven Decision-Making, Public Health, Public Health and Disease Prevention, Health Care, Infectious Diseases, Data Collection, Data Analysis, Data Quality, Decision Support Systems, Data Management, Health Technology
Mixed · Course · 1 - 4 Weeks

Skills you'll gain: Slack (Software), Internal Communications, Organizational Structure, Strategic Communication, Stakeholder Communications, Technical Communication, Stakeholder Engagement, Organizational Effectiveness, Collaborative Software, Team Management
Beginner · Guided Project · Less Than 2 Hours

Google Cloud
Skills you'll gain: Looker (Software), Google Cloud Platform, Maintainability, Data Access, Data Analysis, Data Management
Intermediate · Project · Less Than 2 Hours

Coursera
Skills you'll gain: Image Analysis, Data Analysis Software, Data Analysis, Scientific Visualization, Histogram, Analysis, Exploratory Data Analysis, Software Installation
Beginner · Guided Project · Less Than 2 Hours

Google Cloud
Skills you'll gain: Google Cloud Platform, Query Languages, Data Access, Gemini, Big Data, SQL, Ad Hoc Analysis, Analysis
Beginner · Project · Less Than 2 Hours

Coursera
Skills you'll gain: TikTok, Drive Engagement, Social Media Management, Customer Engagement, Social Media Strategy, Social Media, Community Development, Content Strategy
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Image Quality, Responsible AI, Marketing Materials, Content Creation, Creative Design, Entrepreneurship
Intermediate · Course · 1 - 4 Weeks

Google Cloud
Skills you'll gain: Real Time Data, Dataflow, Data Pipelines, Command-Line Interface, Google Cloud Platform, Databases, Data Processing, Big Data
Beginner · Project · Less Than 2 Hours

Google Cloud
Skills you'll gain: Google Workspace, Collaborative Software, Internal Communications, Productivity Software, Communication, File Management
Beginner · Course · 1 - 3 Months

Skills you'll gain: Embeddings, Natural Language Processing, Keras (Neural Network Library), Generative AI, Convolutional Neural Networks, Transfer Learning, Recurrent Neural Networks (RNNs), Model Evaluation, Image Analysis, Artificial Neural Networks, Text Mining, Computer Vision, Data Preprocessing, Tensorflow, Deep Learning, Model Deployment, Applied Machine Learning, Google Cloud Platform, Jupyter, Matplotlib
Beginner · Specialization · 1 - 3 Months