Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Packt
Skills you'll gain: Stata, STATA (Software), Scripting, Graphing, Data Visualization Software, Data Manipulation, Statistical Methods, Data Analysis, Data Management, Statistical Programming, Data Presentation, Debugging, Data Import/Export, Data Integrity
Beginner · Course · 1 - 3 Months
Skills you'll gain: Generative AI Agents, HubSpot CRM, Customer Relationship Management (CRM) Software, Sales Development, Sales Process, Business Process Automation, Sales Management, Customer Relationship Management, Lead Generation, Workflow Management, Process Analysis, Sales Strategy, Sales, Automation, Data Entry, Operational Efficiency, Business Process Management, Data Management
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Model Deployment, Analytics, R Programming, Google Sheets, Health Informatics, Predictive Modeling, Automation, Data Manipulation, GitHub, Gmail, Git (Version Control System), Command-Line Interface
Intermediate · Guided Project · Less Than 2 Hours

Northeastern University
Skills you'll gain: Data Mining, Exploratory Data Analysis, Model Evaluation, Dimensionality Reduction, Data Preprocessing, Data Cleansing, Data Transformation, Data-Driven Decision-Making, Predictive Analytics, Forecasting, Big Data, Data Analysis, Applied Machine Learning, Statistical Analysis, Classification Algorithms, Data Visualization Software, Unsupervised Learning, Regression Analysis
Intermediate · Course · 1 - 4 Weeks

Google Cloud
Skills you'll gain: Google Gemini, Gemini, Big Data, Data Analysis, Exploratory Data Analysis, AI Enablement, Data Preprocessing, Generative AI, Data Visualization Software
Beginner · Course · 1 - 4 Weeks

American Psychological Association
Skills you'll gain: Statistical Hypothesis Testing, Sample Size Determination, Probability & Statistics, Probability Distribution, Statistical Methods, Quantitative Research, Statistical Inference, Sampling (Statistics), Statistical Analysis, Probability, Data Analysis
Beginner · Course · 1 - 3 Months

Skills you'll gain: Time Series Analysis and Forecasting, Forecasting, Predictive Modeling, R Programming, Regression Analysis, Business Analytics, Trend Analysis, Statistical Analysis, Statistical Modeling, Analysis, Model Evaluation
Mixed · Course · 1 - 4 Weeks

Skills you'll gain: Data Visualization Software, Data Visualization, Statistical Visualization, Ggplot2, Plot (Graphics), R Programming, Scatter Plots, Data Collection, Data Analysis, Data Manipulation, Data Import/Export, Regression Analysis, Data Preprocessing, Software Installation
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Instagram, Social Media Content, Content Strategy, Social Media, Video Production, Content Creation, Workflow Management, Drive Engagement, Ideation, Target Audience
Mixed · Course · 1 - 4 Weeks

Skills you'll gain: Apache Spark, Scala Programming, Data Processing, Big Data, Applied Machine Learning, IntelliJ IDEA, Real Time Data, Graph Theory, Data Transformation, Development Environment, Distributed Computing, Performance Tuning
Intermediate · Course · 1 - 3 Months

Skills you'll gain: Proposal Writing, Target Audience, Presentations, Storytelling, Sales Presentations, Business Writing, Promotional Strategies, Marketing, Concision
Beginner · Course · 1 - 4 Weeks

Coursera
Skills you'll gain: Canva (Software), Storyboarding, Storytelling, Collaborative Software, Graphic and Visual Design, Team Oriented, Content Creation, Organizational Skills, Presentations
Intermediate · Guided Project · Less Than 2 Hours