Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Indian Institute of Technology Guwahati
Skills you'll gain: User Experience, Information Architecture, User Experience Design, Interaction Design, User Flows, Persona (User Experience), Usability, User Centered Design, User Interface (UI) Design, Wireframing, User Research, Conceptual Design, Persona Development, Mockups, Ideation
Beginner · Course · 1 - 3 Months

Skills you'll gain: Data Pipelines, Big Data, Data Lakes, Microsoft Azure, Data Processing, Extract, Transform, Load, Data Integration, Cloud Management, Cloud Services
Advanced · Guided Project · Less Than 2 Hours

IE Business School
Skills you'll gain: Critical Thinking, Logical Reasoning, Analytical Skills, Generative AI, Empathy, Cognitive flexibility, Research, Lifelong Learning, Data Analysis, Decision Making, Statistical Analysis
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Performance Review, Smart Goals, Performance Appraisal, Employee Performance Management, Performance Management, Performance Metric, Goal Setting, Internal Communications, Staff Management
Intermediate · Guided Project · Less Than 2 Hours

Skills you'll gain: Git (Version Control System), Version Control, GitHub, Jupyter, Python Programming, Data Science, Generative AI, Development Environment, Computer Programming, Data Analysis
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Content Performance Analysis, Content Strategy, Content Creation, Social Media Strategy, Key Performance Indicators (KPIs), Performance Metric, Growth Strategies, Performance Analysis, Promotional Strategies, Drive Engagement
Beginner · Course · 1 - 4 Weeks

Johns Hopkins University
Skills you'll gain: Code Review, GitHub, Git (Version Control System), Version Control, Docker (Software), Software Development Tools, Continuous Integration, Containerization, Bioinformatics, Informatics, Automation, Data Analysis, R Programming
Advanced · Course · 1 - 3 Months

Skills you'll gain: Business Analysis, Analysis, Business Process, Business Requirements, Business Process Modeling, Requirements Analysis, Stakeholder Engagement, Customer Relationship Management, Risk Management, Ethical Standards And Conduct
Advanced · Course · 1 - 4 Weeks

Skills you'll gain: Proposal Writing, Target Audience, Presentations, Storytelling, Sales Presentations, Business Writing, Promotional Strategies, Marketing, Concision
Beginner · Course · 1 - 4 Weeks

Fundação Instituto de Administração
Skills you'll gain: Ggplot2, Data Visualization Software, Plot (Graphics), R Programming, Data Manipulation, Tidyverse (R Package), Data Structures, Data Analysis, Statistical Programming, Integrated Development Environments, Data Import/Export, Software Installation
Beginner · Course

Skills you'll gain: Exploratory Data Analysis, Model Evaluation, Data Preprocessing, Regression Analysis, Applied Machine Learning, Scikit Learn (Machine Learning Library), Data Analysis, Matplotlib, Random Forest Algorithm, Machine Learning, Data Visualization, Decision Tree Learning, Artificial Neural Networks, Deep Learning, Python Programming
Beginner · Guided Project · Less Than 2 Hours

Arizona State University
Skills you'll gain: Data Transformation, Engineering Management, Data-Driven Decision-Making, Computational Thinking, Exploratory Data Analysis, Data Storytelling, Data Integration, Capacity Management, Data Analysis, Decision Making, Data Warehousing, Data Strategy, Data Management, Small Data, Data Lakes, Unstructured Data, Business Intelligence, Data Governance, Data Access, Data Literacy
Beginner · Specialization · 3 - 6 Months