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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


Popular Marketing Analytics Courses and Certifications


  • Status: Free Trial
    Free Trial
    U

    University of Colorado Boulder

    Fundamental Tools of Data Wrangling

    Skills you'll gain: Pandas (Python Package), Data Wrangling, NumPy, Data Visualization, Data Cleansing, Data Structures, Data Analysis, Data Manipulation, Data Preprocessing, Data Transformation, Exploratory Data Analysis, Statistical Analysis, Jupyter, Programming Principles, Python Programming, Scripting

    4.5
    Rating, 4.5 out of 5 stars
    ·
    20 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    U

    University of Leeds

    Exploratory Data Analysis

    Skills you'll gain: Exploratory Data Analysis, Data Cleansing, Statistical Methods, Statistical Modeling, Data Visualization, Statistics, R (Software), Data Analysis, Descriptive Statistics, Data Preprocessing, Box Plots, Data Visualization Software, Histogram, Probability, Probability Distribution

    4.6
    Rating, 4.6 out of 5 stars
    ·
    9 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    B

    Banco Interamericano de Desarrollo

    Data for Effective Policy Making

    Skills you'll gain: Data Ethics, Policy Development, Data-Driven Decision-Making, Data Analysis, Data Collection, Policy Analysis, Data Quality, Surveys, Program Evaluation, Research, Statistical Analysis, Research Design

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    C

    Coursera

    YouTube Strategy: Effective Content

    Skills you'll gain: Content Strategy, Video Production, Content Development and Management, Social Media Strategy, Content Creation, Content Performance Analysis, Calendar Management, AI Product Strategy, Google Analytics, Ideation, Target Audience

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    E

    EDUCBA

    PySpark: Apply & Evaluate Predictive ML Models

    Skills you'll gain: Model Evaluation, PySpark, Apache Spark, Logistic Regression, Predictive Modeling, Applied Machine Learning, Unsupervised Learning, Decision Tree Learning, Predictive Analytics, Random Forest Algorithm, Regression Analysis, Classification Algorithms, Machine Learning Algorithms, Data Pipelines

    Mixed · Course · 1 - 4 Weeks

  • G

    Google Cloud

    Getting Started with Cloud Data Fusion

    Skills you'll gain: Data Pipelines, Google Cloud Platform, Cloud-Based Integration, Data Transformation, Data Integration, Big Data, Data Management

    3.8
    Rating, 3.8 out of 5 stars
    ·
    6 reviews

    Beginner · Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    D

    Dartmouth College

    Simulation for Digital Transformation

    Skills you'll gain: Simulation and Simulation Software, Digital Transformation, Systems Thinking, Complex Problem Solving, Operations Research, Predictive Analytics, Data-Driven Decision-Making, Verification And Validation, Process Optimization, Data Integration, Risk Management, Python Programming, Event-Driven Programming, Probability & Statistics, Performance Analysis

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    P

    Packt

    Make Apps with ChatGPT and Generative AI

    Skills you'll gain: Prompt Engineering, ChatGPT, No-Code Development, OpenAI, LLM Application, Generative AI, Microsoft Power Platform, Email Automation, Application Development, Microsoft Power Automate/Flow, Serverless Computing, Microsoft Azure, Microsoft Outlook, Email Marketing

    Intermediate · Course · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    A

    Automatic Data Processing, Inc. (ADP)

    Effective Onboarding

    Skills you'll gain: Employee Onboarding, Employee Retention, Talent Acquisition, New Hire Orientations, Continuous Improvement Process, Process Improvement, Relationship Building, Performance Metric, Drive Engagement, Performance Management, Goal Setting, Internal Communications, Communication, Leadership Development

    4.5
    Rating, 4.5 out of 5 stars
    ·
    13 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    Z

    Zoho Corporation

    Getting Started with Zoho CRM for Sales Reps

    Skills you'll gain: Customer Relationship Management (CRM) Software, Customer Relationship Management, Sales Process, Business Software, Sales Enablement, Sales Development, Sales Pipelines, Sales Operations, Sales Management, Sales Training, Sales, Sales Strategy, Automation, Workflow Management, Mobile Banking, Business Process Automation, Dashboard, Real Time Data, Data-Driven Decision-Making

    Beginner · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Python for Data Science (and Version Control with GitHub)

    Skills you'll gain: A/B Testing, Pandas (Python Package), Matplotlib, Plotly, Data Visualization, Statistical Methods, GitHub, Data Manipulation, Version Control, Statistical Analysis, Data Science, Python Programming, NumPy, Data Analysis, Jupyter, Programming Principles, Data Cleansing, Exploratory Data Analysis, Scripting

    3.9
    Rating, 3.9 out of 5 stars
    ·
    7 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Colorado Boulder

    Managing the New Product Development Process

    Skills you'll gain: New Product Development, Product Development, Product Design, Design Thinking, Persona Development, Innovation, Prototyping, Market Research, Ideation, Target Market, Product Requirements, Wireframing, Customer Insights

    Build toward a degree

    4.9
    Rating, 4.9 out of 5 stars
    ·
    10 reviews

    Beginner · Course · 1 - 3 Months

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In summary, here are 10 of our most popular marketing analytics courses

  • Fundamental Tools of Data Wrangling: University of Colorado Boulder
  • Exploratory Data Analysis: University of Leeds
  • Data for Effective Policy Making: Banco Interamericano de Desarrollo
  • YouTube Strategy: Effective Content: Coursera
  • PySpark: Apply & Evaluate Predictive ML Models: EDUCBA
  • Getting Started with Cloud Data Fusion: Google Cloud
  • Simulation for Digital Transformation: Dartmouth College
  • Make Apps with ChatGPT and Generative AI: Packt
  • Effective Onboarding: Automatic Data Processing, Inc. (ADP)
  • Getting Started with Zoho CRM for Sales Reps: Zoho Corporation

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Brand Management (7)

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