Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

University of Colorado Boulder
Skills you'll gain: Pandas (Python Package), Data Wrangling, NumPy, Data Visualization, Data Cleansing, Data Structures, Data Analysis, Data Manipulation, Data Preprocessing, Data Transformation, Exploratory Data Analysis, Statistical Analysis, Jupyter, Programming Principles, Python Programming, Scripting
Beginner · Course · 1 - 3 Months

University of Leeds
Skills you'll gain: Exploratory Data Analysis, Data Cleansing, Statistical Methods, Statistical Modeling, Data Visualization, Statistics, R (Software), Data Analysis, Descriptive Statistics, Data Preprocessing, Box Plots, Data Visualization Software, Histogram, Probability, Probability Distribution
Intermediate · Course · 1 - 4 Weeks

Banco Interamericano de Desarrollo
Skills you'll gain: Data Ethics, Policy Development, Data-Driven Decision-Making, Data Analysis, Data Collection, Policy Analysis, Data Quality, Surveys, Program Evaluation, Research, Statistical Analysis, Research Design
Beginner · Course · 1 - 3 Months

Coursera
Skills you'll gain: Content Strategy, Video Production, Content Development and Management, Social Media Strategy, Content Creation, Content Performance Analysis, Calendar Management, AI Product Strategy, Google Analytics, Ideation, Target Audience
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Model Evaluation, PySpark, Apache Spark, Logistic Regression, Predictive Modeling, Applied Machine Learning, Unsupervised Learning, Decision Tree Learning, Predictive Analytics, Random Forest Algorithm, Regression Analysis, Classification Algorithms, Machine Learning Algorithms, Data Pipelines
Mixed · Course · 1 - 4 Weeks

Google Cloud
Skills you'll gain: Data Pipelines, Google Cloud Platform, Cloud-Based Integration, Data Transformation, Data Integration, Big Data, Data Management
Beginner · Project · Less Than 2 Hours

Dartmouth College
Skills you'll gain: Simulation and Simulation Software, Digital Transformation, Systems Thinking, Complex Problem Solving, Operations Research, Predictive Analytics, Data-Driven Decision-Making, Verification And Validation, Process Optimization, Data Integration, Risk Management, Python Programming, Event-Driven Programming, Probability & Statistics, Performance Analysis
Intermediate · Course · 1 - 3 Months

Skills you'll gain: Prompt Engineering, ChatGPT, No-Code Development, OpenAI, LLM Application, Generative AI, Microsoft Power Platform, Email Automation, Application Development, Microsoft Power Automate/Flow, Serverless Computing, Microsoft Azure, Microsoft Outlook, Email Marketing
Intermediate · Course · 3 - 6 Months

Automatic Data Processing, Inc. (ADP)
Skills you'll gain: Employee Onboarding, Employee Retention, Talent Acquisition, New Hire Orientations, Continuous Improvement Process, Process Improvement, Relationship Building, Performance Metric, Drive Engagement, Performance Management, Goal Setting, Internal Communications, Communication, Leadership Development
Intermediate · Course · 1 - 4 Weeks

Zoho Corporation
Skills you'll gain: Customer Relationship Management (CRM) Software, Customer Relationship Management, Sales Process, Business Software, Sales Enablement, Sales Development, Sales Pipelines, Sales Operations, Sales Management, Sales Training, Sales, Sales Strategy, Automation, Workflow Management, Mobile Banking, Business Process Automation, Dashboard, Real Time Data, Data-Driven Decision-Making
Beginner · Course · 1 - 3 Months

Skills you'll gain: A/B Testing, Pandas (Python Package), Matplotlib, Plotly, Data Visualization, Statistical Methods, GitHub, Data Manipulation, Version Control, Statistical Analysis, Data Science, Python Programming, NumPy, Data Analysis, Jupyter, Programming Principles, Data Cleansing, Exploratory Data Analysis, Scripting
Beginner · Course · 1 - 3 Months

University of Colorado Boulder
Skills you'll gain: New Product Development, Product Development, Product Design, Design Thinking, Persona Development, Innovation, Prototyping, Market Research, Ideation, Target Market, Product Requirements, Wireframing, Customer Insights
Build toward a degree
Beginner · Course · 1 - 3 Months